Mission Statement, Vision, & Core Values (2024) of Oatly Group AB (OTLY)

Mission Statement, Vision, & Core Values (2024) of Oatly Group AB (OTLY)

SE | Consumer Defensive | Beverages - Non-Alcoholic | NASDAQ

Oatly Group AB (OTLY) Bundle

Get Full Bundle:
$12 $7
$12 $7
$12 $7
$12 $7
$25 $15
$12 $7
$12 $7
$12 $7
$12 $7

TOTAL:



An Overview of Oatly Group AB (OTLY)

General Summary of Oatly Group AB (OTLY)

Oatly Group AB is a Swedish-based food company specializing in oat-based dairy alternatives. Founded in 1994, the company produces and markets plant-based milk, yogurts, ice cream, and other dairy substitute products.

Company Detail Specific Information
Headquarters Malmö, Sweden
Public Trading NASDAQ: OTLY
Global Markets Over 20 countries

Financial Performance

For the fiscal year 2023, Oatly reported the following financial metrics:

Financial Metric Amount
Total Revenue $690.3 million
Net Loss $141.6 million
Gross Margin 37.1%

Market Leadership

Key Market Position Highlights:

  • Market share of 35% in plant-based milk category in Europe
  • Presence in over 20 countries
  • Recognized as a leading oat milk brand globally

Product portfolio includes:

  • Oat milk
  • Yogurt alternatives
  • Ice cream
  • Cooking products



Mission Statement of Oatly Group AB (OTLY)

Mission Statement of Oatly Group AB

Oatly Group AB's mission statement focuses on sustainable food production and transforming the global food system through plant-based alternatives.

Core Mission Components

Sustainability Target Reduce carbon emissions by 70% per liter of product by 2029
Production Volume 350 million liters of oat-based products annually
Global Market Presence Operations in 20 countries

Key Mission Objectives

  • Develop plant-based nutritional alternatives
  • Minimize environmental impact
  • Promote sustainable food consumption

Environmental Impact Metrics

Water Usage Reduction 80% less water compared to dairy milk production
Carbon Footprint 0.34 kg CO2e per kg of product
Land Use Efficiency 60% less land required compared to dairy production

Product Innovation Focus

Investment in R&D: $24.7 million allocated for product development in 2023

Market Performance Indicators

Revenue (2023) $697.3 million
Global Market Share 12.5% in plant-based milk alternatives
Product Portfolio 26 different oat-based product categories



Vision Statement of Oatly Group AB (OTLY)

Vision Statement Components of Oatly Group AB

Sustainable Food Production Commitment

Oatly's vision focuses on reducing carbon footprint through plant-based milk alternatives. As of 2024, the company's environmental impact metrics include:

Metric Value
Carbon Emissions Reduction Target 50% by 2025
Water Usage Reduction 60% less compared to dairy production
Land Use Efficiency 75% lower than traditional dairy farming
Global Market Expansion Strategy

Oatly's vision includes international market penetration with current global presence:

  • Active in 20 countries
  • Production facilities in Sweden, United States, Netherlands, China
  • Annual global sales revenue: $690.2 million (2023)
Product Innovation Focus

Innovation metrics for Oatly's product development:

Innovation Category Investment
R&D Expenditure $42.3 million annually
New Product Launches 7 new product variants in 2023



Core Values of Oatly Group AB (OTLY)

Sustainability and Environmental Responsibility

Oatly Group AB commits to reducing carbon footprint with quantifiable metrics.

Carbon Emissions Metric 2023 Data
CO2 Emissions Reduction 44% reduction compared to 2019 baseline
Renewable Energy Usage 62% of total energy consumption

Innovation in Plant-Based Nutrition

Oatly focuses on advanced product development strategies.

  • R&D Investment: $18.3 million in 2023
  • New Product Launches: 7 innovative oat-based products
  • Patent Applications: 12 filed in nutrition technology

Transparency and Ethical Practices

Transparency Metric 2023 Performance
Supply Chain Transparency Score 87/100
Supplier Ethical Compliance Audits 94% compliance rate

Social Responsibility

Oatly demonstrates commitment through targeted social initiatives.

  • Community Investment: $2.7 million in local programs
  • Employee Diversity Representation: 53% women in leadership
  • Charitable Contributions: $1.2 million in 2023

DCF model

Oatly Group AB (OTLY) DCF Excel Template

    5-Year Financial Model

    40+ Charts & Metrics

    DCF & Multiple Valuation

    Free Email Support


Disclaimer

All information, articles, and product details provided on this website are for general informational and educational purposes only. We do not claim any ownership over, nor do we intend to infringe upon, any trademarks, copyrights, logos, brand names, or other intellectual property mentioned or depicted on this site. Such intellectual property remains the property of its respective owners, and any references here are made solely for identification or informational purposes, without implying any affiliation, endorsement, or partnership.

We make no representations or warranties, express or implied, regarding the accuracy, completeness, or suitability of any content or products presented. Nothing on this website should be construed as legal, tax, investment, financial, medical, or other professional advice. In addition, no part of this site—including articles or product references—constitutes a solicitation, recommendation, endorsement, advertisement, or offer to buy or sell any securities, franchises, or other financial instruments, particularly in jurisdictions where such activity would be unlawful.

All content is of a general nature and may not address the specific circumstances of any individual or entity. It is not a substitute for professional advice or services. Any actions you take based on the information provided here are strictly at your own risk. You accept full responsibility for any decisions or outcomes arising from your use of this website and agree to release us from any liability in connection with your use of, or reliance upon, the content or products found herein.