Leap Therapeutics, Inc. (LPTX) Marketing Mix

Leap Therapeutics, Inc. (LPTX): Marketing Mix [Jan-2025 Updated]

US | Healthcare | Biotechnology | NASDAQ
Leap Therapeutics, Inc. (LPTX) Marketing Mix

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In the rapidly evolving landscape of precision oncology, Leap Therapeutics, Inc. (LPTX) emerges as a pioneering biopharmaceutical company targeting advanced cancer treatments. With its innovative DKN-01 monoclonal antibody and strategic focus on solid tumor therapies, Leap is redefining the boundaries of targeted cancer research. This deep dive into their marketing mix reveals how this Cambridge-based innovator is positioning itself to potentially transform oncological treatment paradigms, offering investors and medical professionals a compelling glimpse into the future of personalized cancer therapeutics.


Leap Therapeutics, Inc. (LPTX) - Marketing Mix: Product

Biopharmaceutical Company Overview

Leap Therapeutics is a clinical-stage biopharmaceutical company focused on developing targeted cancer therapies.

Core Product Portfolio

Product Type Development Stage Target Indication
DKN-01 Monoclonal Antibody Phase 2 Clinical Trials Advanced Solid Tumors

Key Product Characteristics

  • DKN-01 targets the Dickkopf-1 (DKK1) protein
  • Mechanism of action involves inhibiting tumor growth and progression
  • Potential application in multiple cancer types

Clinical Pipeline

Product Candidate Mechanism Cancer Type Clinical Stage
DKN-01 Anti-DKK1 Antibody Gastroesophageal Adenocarcinoma Phase 2
DKN-01 Combination Therapy Colorectal Cancer Phase 1b/2

Research Focus Areas

  • Precision oncology
  • Targeted cancer therapies
  • Solid tumor treatments

Product Development Metrics

Metric Value
R&D Expenses (2022) $44.7 million
Number of Active Clinical Trials 3

Therapeutic Strategy

Precision oncology approach targeting specific molecular mechanisms in cancer progression.


Leap Therapeutics, Inc. (LPTX) - Marketing Mix: Place

Headquarters Location

Located at 100 Cambridge Street, Suite 1120, Boston, Massachusetts 02114.

Clinical Trial Distribution

Location Type Number of Sites Geographical Spread
United States Research Centers 23 Across 15 states
International Research Institutions 7 Canada, Europe

Distribution Channels

  • Oncology treatment centers
  • Specialized medical facilities
  • Research hospitals
  • Academic medical centers

Strategic Partnerships

Key Partners: Merck, Dana-Farber Cancer Institute, MD Anderson Cancer Center

Global Market Reach

Region Potential Market Penetration
North America 65% of target market
Europe 22% of target market
Asia-Pacific 13% of target market

Leap Therapeutics, Inc. (LPTX) - Marketing Mix: Promotion

Presenting Research Findings at Oncology Conferences and Medical Symposiums

Leap Therapeutics actively participates in key oncology conferences to showcase research on DKN-01, their lead therapeutic candidate. In 2023, the company presented data at the following conferences:

Conference Date Presentation Focus
ASCO Annual Meeting June 2-6, 2023 DKN-01 clinical trial results
ESMO Congress October 20-24, 2023 Combination therapy research

Engaging with Investors through Quarterly Earnings Calls and Investor Presentations

Leap Therapeutics maintains consistent investor communication with quarterly financial updates:

  • Q4 2023 earnings call held on March 14, 2024
  • Total cash and cash equivalents: $110.4 million as of December 31, 2023
  • Research and development expenses: $41.7 million for the fiscal year 2023

Utilizing Digital Platforms to Communicate Scientific Advancements

Digital communication channels include:

Platform Follower Count Primary Content
LinkedIn 3,200 followers Scientific updates and company milestones
Twitter/X 1,800 followers Clinical trial announcements

Participating in Biotech and Healthcare Investment Conferences

Conferences attended in 2023-2024:

  • J.P. Morgan Healthcare Conference - January 8-11, 2024
  • Cowen Healthcare Conference - March 4-6, 2024
  • Guggenheim Healthcare Talks - February 15, 2024

Maintaining Transparent Communication with Scientific and Investment Communities

Communication metrics for 2023:

Communication Type Frequency Reach
Press Releases 12 releases Over 50 medical and financial publications
Investor Presentations 4 major presentations Approximately 200 institutional investors

Leap Therapeutics, Inc. (LPTX) - Marketing Mix: Price

Stock Price Performance

As of January 2024, LPTX stock price ranges between $0.50 and $1.50 per share. The stock closed at $0.87 on January 31, 2024.

Fiscal Year Stock Price Range Market Capitalization
2023 $0.35 - $1.75 Approximately $87 million
2024 (YTD) $0.50 - $1.50 Approximately $93 million

Funding Strategy

Leap Therapeutics has raised capital through multiple mechanisms:

  • Equity offerings totaling $35.2 million in 2023
  • Strategic research partnerships generating approximately $5.4 million in collaborative funding
  • Warrant and option exercises contributing $2.1 million

Financial Metrics

Financial Indicator 2023 Value
Cash and Cash Equivalents $64.3 million
Research and Development Expenses $42.1 million
Net Loss $49.7 million

Investor Pricing Considerations

Key pricing factors include:

  • Clinical trial progression for DKN-01 therapeutic candidates
  • Potential regulatory approvals
  • Partnership developments with pharmaceutical companies

Pricing Transparency

Leap Therapeutics maintains financial transparency through regular SEC filings and investor presentations, providing detailed insights into pricing strategy and market valuation.


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