Breaking Down Xueda (Xiamen) Education Technology Group Co., Ltd. Financial Health: Key Insights for Investors

Founded in 2001, Xueda Education Technology Group Co., Ltd. (000526.SZ) has built a reputation as a leading provider of personalized tutoring for primary and secondary students in China, operating a network of over 500 education centers across 17 provinces and serving more than 50,000 students with assessment, consultation, customized study plans, personalized tutoring and support services; its mission-to connect China's children to the world's best education-drives initiatives from full-time schooling to study-abroad programs, while a commitment to technological leadership is embodied in its cloud-based Smart Tutoring System (launched in 2014) that provides diagnostic assessments, interactive curricula and real-time student monitoring, underpinned by core values of integrity, innovation, collaboration, excellence and social responsibility that aim to maximize each student's learning potential and position Xueda as a standard-setter in quality and educational innovation

Xueda Education Technology Group Co., Ltd. (000526.SZ) - Intro

• Network footprint: over 500 education centers across 17 provinces.
• Student base: serves more than 50,000 students (in-center and online blended formats).
• Core service lines: assessment, consultation, customized study plans, personalized tutoring, and student support services.
• Technology: launched the proprietary Smart Tutoring System in 2014 - a cloud-based platform providing diagnostic assessments, interactive curricula, and real-time student monitoring.

• To connect China's children to the world's best education.
• To create a motivating, personalized, and rewarding learning environment that maximizes each student's learning potential.

• Be the national leader in personalized K-12 education services and learning technology in China.
• Scale an integrated platform combining brick-and-mortar centers, digital products, and full-time school offerings to deliver consistent outcomes for families.

• Student-first outcomes: tailor instruction to measurable learning gains.
• Data & evidence orientation: use diagnostics and real-time monitoring to guide decisions.
• Integrity and professionalism: high standards for teachers, consultants, and support staff.
• Innovation in delivery: continuously evolve technology-enabled pedagogy (e.g., Smart Tutoring System).
• Accessibility and equity: expand reach across provinces while adapting to local needs.

• Customized tutoring model - diagnostic assessment → individualized plan → ongoing progress tracking.
• Blended delivery - in-center instruction augmented by cloud-based curricula and teacher dashboards.
• Expansion into full-time primary/secondary education and study-abroad programs to capture broader student lifecycle revenue.

Xueda Education Technology Group Co., Ltd. (000526.SZ) - Overview

• Mission: Connect China's children to the world's best education through motivating, personalized, rewarding learning experiences that maximize student potential.
• Core emphasis: Personalized learning-tailored curricula, data-driven progress tracking, and teacher-student matching to improve outcomes.
• Service expansion: From after-school tutoring to full-time education offerings and study-abroad advisory and placement services.

• Curriculum personalization using diagnostic assessments and adaptive lesson plans.
• Teacher training and quality assurance to sustain high instructional effectiveness.
• Integrated pathways for students seeking domestic academic improvement and international study opportunities.

• Student-centricity: Decisions prioritize measurable student learning gains and wellbeing.
• Quality-first: Continuous investment in teacher capability, curriculum integrity, and assessment validity.
• Personalization at scale: Technology and pedagogy combined to adapt learning pathways.
• Integrity and accountability: Transparent outcomes and responsibilities to families and stakeholders.

• After-school and weekend tutoring: Deep diagnostic support and individualized lesson plans aimed at improving academic performance.
• Full-time education services: Extended educational environments aligned with personalized development goals.
• Study-abroad advisory and placement: Counseling, test prep, and application services linking domestic preparation to international opportunities.
• Digital products: Adaptive learning platforms that translate assessment data into tailored study plans and progress tracking.

Xueda Education Technology Group Co., Ltd. (000526.SZ) - Mission Statement

• Deliver consistent academic improvement and college‑entrance preparedness for K‑12 students through standardized curricula and assessment-driven tutoring.
• Invest in technology (adaptive learning engines, digital classrooms, analytics) to improve learning efficiency and expand reach.
• Scale service delivery while maintaining quality control through teacher training, centralized lesson design, and quality assurance metrics.

• Smart Tutoring System - an adaptive learning platform integrating diagnostics, personalized lesson paths, and teacher dashboards to close learning gaps.
• Blended Classroom Model - combining offline instructors with online resources and recorded micro‑lessons to increase consistency and scale.
• Teacher Professionalization - centralized training programs, performance metrics, and certification to ensure uniform teaching quality.

• Prioritize R&D and platform development to convert offline know‑how into scalable digital products.
• Expand the Smart Tutoring System rollout across regions to standardize pedagogy and reduce per‑student cost.
• Target tier‑2 and tier‑3 cities for measured expansion while deepening penetration in existing markets.

Xueda Education Technology Group Co., Ltd. (000526.SZ) - Vision Statement

• Integrity - Upholding honesty, transparency, and ethical behavior across operations, compliance, reporting, and student engagement to build trust with families, regulators, and capital markets.
• Innovation - Investing in adaptive learning platforms, AI‑powered analytics, and blended delivery models to continuously improve student outcomes and operational efficiency.
• Collaboration - Partnering with schools, technology providers, and community organizations to co‑create curricula, share resources, and broaden access to quality education.
• Excellence - Maintaining rigorous quality controls for instructors, curricula, and student assessment to deliver consistently high educational experiences.
• Social responsibility - Embedding community outreach, scholarship programs, and pro bono tutoring initiatives within the business model to ensure inclusive access and positive social returns.

• Student‑centric KPIs - retention rates, average student progress (grade improvements), and satisfaction scores drive product and service roadmaps.
• Innovation investments - R&D allocation, technology adoption rates, and platform MAU/DAU guide digital transformation.
• Partnership depth - number of institutional collaborations, co‑developed programs, and channel expansions quantify collaboration efforts.
• Quality assurance - teacher certification rates, classroom observation scores, and pass‑rate improvements measure excellence.
• Social impact - scholarships awarded, tuition‑waiver beneficiaries, and community service hours track social responsibility outcomes.

• Integrity: Enhanced financial disclosure cadence and tightened compliance protocols to align with public‑company governance expectations.
• Innovation: Deployment of blended learning platforms integrating AI diagnostics that personalize study plans and measure mastery in real time.
• Collaboration: Strategic alliances with local education bureaus and tech vendors to expand course offerings and improve infrastructure access.
• Excellence: Teacher development pipelines, standardized lesson design, and data‑driven intervention frameworks to raise learning effectiveness.
• Social responsibility: Scholarship programs and community tutoring campaigns targeting underprivileged regions to reduce educational gaps.