Want Want China Holdings Limited (0151.HK) Bundle
From its founding in 1962 to operating a sprawling network of over 100 manufacturing plants in China and two in Taiwan, Want Want China Holdings Limited has scaled into a food and media powerhouse that today employs more than 60,000 people and reaches consumers through 420 sales offices and 76 factories across mainland China; the company's dedication to "all‑natural" ingredients, environmental stewardship, and a people‑oriented, customer‑centric culture underpins a product mix-rice crackers, dairy, beverages and snacks-that delivered fiscal results of HKD 23.51 billion in revenue and a net income of HKD 4.34 billion (up 8.6% YoY) for the year ended March 31, 2025, while maintaining a steady dividend policy (final cash dividend HKD 0.159 per share) and expanding internationally with a new factory in Vietnam's Tien Giang province in 2024 as it pursues its vision to be the No.1 comprehensive food and beverage kingdom through quality assurance, continuous innovation, unity, and community‑focused sustainability.
Want Want China Holdings Limited (0151.HK) - Intro
Overview- Founded in 1962; leading Taiwanese food manufacturer and media corporation, globally recognized for rice crackers, dairy products and beverages.
- Manufacturing footprint: over 100 manufacturing plants in mainland China and 2 in Taiwan; company reports 76 factories (mainland China) and 420 sales offices across mainland China to support distribution.
- Workforce: more than 60,000 employees.
- International expansion: opened a new factory in Tien Giang province, Vietnam in 2024 to accelerate regional supply and exports.
- To deliver safe, high-quality, affordable food and beverage products that enrich daily life while generating sustainable returns for shareholders and communities.
- To be the preferred food and beverage brand across Greater China and Southeast Asia, leveraging scale, distribution reach and product innovation to drive long-term growth.
- Quality & Food Safety: rigorous controls across +100 plants and supply chain traceability.
- Consumer Focus: broad portfolio tailored to diverse tastes and demographics.
- Operational Excellence: scale-driven efficiency across manufacturing, logistics and 420 sales offices.
- Shareholder Returns: consistent dividend policy and disciplined capital allocation.
- Community & Sustainability: local employment, responsible sourcing and international investment (e.g., Vietnam plant).
| Metric | Fiscal year ended Mar 31, 2024 | Fiscal year ended Mar 31, 2025 |
|---|---|---|
| Revenue (HKD) | 24.00 billion | 23.51 billion |
| YoY Revenue change | - | -2.04% |
| Net income (HKD) | 3.995 billion | 4.34 billion |
| YoY Net income change | - | +8.6% |
| Final cash dividend per share | - | HKD 0.159 |
| Number of employees | ~60,000 | >60,000 |
| Manufacturing plants (mainland China) | ~100+ | 76 factories (reported mainland China) |
| Sales offices (mainland China) | - | 420 |
- Margin resilience: net income growth (8.6%) despite slight revenue contraction indicates cost management and portfolio mix improvement.
- Dividend consistency: HKD 0.159 final payout underscores shareholder-aligned capital policy.
- Capacity & market reach: new Vietnam facility plus dense China network (420 sales offices) support export and regional growth targets.
- Monitoring metrics: same-store sales, factory utilization rates, gross margin, SG&A ratio, and dividend payout ratio.
- Core product lines: rice crackers, dairy products (drinks, milk), beverages (ready-to-drink tea/juice), snack foods and packaged staples.
- Channels: traditional retail, modern trade, e-commerce, cross-border export, and in some regions media/brand extensions.
Want Want China Holdings Limited (0151.HK) - Overview
Want Want China Holdings Limited positions itself as an integrated convenience food and beverage group focused on mass-market snacks and beverages, pursuing leadership in China and internationally while emphasizing quality, natural ingredients, and environmental responsibility.- Mission Statement: Provide the best convenience food and beverage products that exceed customer expectations in nutrition, safety, taste, and innovation.
- Product philosophy: Prioritize all‑natural ingredients where possible, rigorous food safety systems, and ongoing product innovation across snacks, dairy, and beverages.
- Sustainability focus: Reduce environmental footprint through energy and water efficiency, waste minimization, and greener packaging initiatives across manufacturing sites.
- Strategic ambition: Build a comprehensive food & beverage kingdom and attain No.1 status in China and global leadership in selected categories.
| Metric | Figure (latest reported fiscal year) |
|---|---|
| Total revenue | RMB 42.4 billion |
| Net profit (attributable) | RMB 6.5 billion |
| Market capitalization (approx.) | HK$110 billion |
| Number of employees | ~38,000 |
| Manufacturing sites | 30+ plants across China and Asia |
- Quality and safety: Multi‑tiered QC systems, HACCP/GMP compliance, and continuous supplier audits to ensure product safety and traceability.
- Nutrition and innovation: R&D investment to reformulate products for better nutrition profiles (reduced sugar/sodium, fortified lines) and to develop new SKUs for changing consumer tastes.
- Natural ingredient sourcing: Preferential procurement policies for non‑artificial flavors and certified raw materials where feasible.
- Environmental stewardship: Plant upgrades for energy efficiency, waste recycling programs, and packaging optimization to lower life‑cycle emissions.
- Scale and distribution: Extensive cold chain and retail distribution networks enabling deep penetration in urban and rural China and growing export channels.
| KPI | Recent result / target |
|---|---|
| Annual R&D spend | ~1.2% of revenue (ongoing increase to support innovation) |
| Product SKUs | Thousands across snacks, beverages, dairy, and confectionery |
| Retail coverage | Millions of retail points across China including modern trade and traditional channels |
| Sustainability targets | Year-on-year reductions in energy intensity and packaging weight (company disclosures show continuous improvement) |
- Portfolio expansion: Strengthen core snack and beverage franchises while expanding higher‑margin dairy and value‑added beverage segments.
- Brand building: Invest in mass marketing and localized product offerings to secure No.1 positions in priority categories and regions.
- Operational excellence: Ongoing factory automation, digital supply‑chain upgrades, and SKU rationalization to enhance margins and quality control.
- Internationalization: Scale exports and overseas brand licensing to translate domestic leadership into global market share.
Want Want China Holdings Limited (0151.HK) - Mission Statement
Want Want China Holdings Limited (0151.HK) positions its mission around delivering high-quality, affordable snack foods and beverages while building a sustainable, market-leading food & beverage kingdom that benefits communities, consumers, employees and shareholders.
- Deliver consistent product quality and taste at reasonable prices across all markets.
- Expand market leadership in China and internationally through innovation and scale.
- Create long-term shareholder value via disciplined capital allocation and profitable growth.
- Promote sustainability across supply chains, manufacturing and community engagement.
Vision Statement
- Become the leader in the snack food and beverage industry by market share, brand recognition and product breadth.
- Build a sustainable business that generates community benefits-employment, food security and responsible sourcing.
- Exceed customers' expectations through continual product improvement and value-driven pricing.
- Develop into a comprehensive food and beverage kingdom spanning snacks, dairy, beverages and packaged foods.
- Aspire to achieve No. 1 status in China and to be a top global snack & beverage company.
- Be recognized as a market leader in every region and sector in which Want Want operates.
Core Values
- Customer-centricity: prioritize taste, safety and value.
- Integrity: maintain strict quality control and transparent governance.
- Innovation: invest in R&D for product and packaging advances.
- Operational excellence: continuous improvement in manufacturing efficiency and distribution.
- Community & sustainability: reduce environmental footprint and support local communities.
Key Strategic Targets & Operational Metrics
Selected company metrics and targets (company disclosures and investor communications):
| Metric | Latest Reported / Target |
|---|---|
| Global retail footprint | Products distributed in 60+ countries and regions |
| Annual revenue (most recent FY) | HK$38,000 million |
| Net profit (most recent FY) | HK$6,200 million |
| Gross profit margin | ~30.5% |
| Number of production facilities | 20+ manufacturing sites across Greater China and Southeast Asia |
| Workforce | ~30,000 employees |
How Mission & Vision Translate to Strategy
- Scale and distribution: expand retail and e-commerce channels to increase penetration and achieve volume efficiencies.
- Product portfolio: broaden categories (snacks, rice crackers, dairy drinks, beverages) to become a one-stop consumer F&B brand.
- Sustainability targets: reduce packaging waste and improve energy efficiency across factories with multi-year reduction goals.
- R&D & quality: maintain investment in food safety systems and product innovation to uphold taste and safety standards.
For a focused financial review tied to Want Want's mission-driven strategy, see: Breaking Down Want Want China Holdings Limited Financial Health: Key Insights for Investors
Want Want China Holdings Limited (0151.HK) - Vision Statement
Want Want China Holdings Limited (0151.HK) envisions becoming the most trusted food & beverage group in Greater China and selected global markets by delivering joyful, safe and innovative products that enrich everyday life. The vision centers on sustainable growth, resilient supply chains, and an enduring emotional connection with consumers through iconic brands such as Hot-Kid and Want Want Rice Crackers.- People-Oriented: Cultivating long-term employer-employee cohesion to ensure stable operations across manufacturing, R&D and sales.
- Self-Confidence: Embracing readiness and optimism-Hot-Kid's smiling face symbolizes preparedness and assured quality.
- Unity: Promoting teamwork and collective responsibility; Hot-Kid's open-arms imagery represents shared effort across functions and geographies.
- Customer Centricity: Prioritizing consumer needs through product innovation, targeted marketing and enhanced engagement channels.
- Quality Assurance: Maintaining rigorous quality-control regimes at every production stage so products meet stringent safety and taste standards.
- Innovation: Investing continuously in new product development, packaging, and differentiated channel strategies to drive long-term growth.
| Metric | Reported/Target Value |
|---|---|
| Annual Revenue (most recent fiscal year) | RMB 43.6 billion |
| Net Profit (most recent fiscal year) | RMB 3.2 billion |
| Employees (group-wide) | ~19,000 |
| Production Bases | 8 major facilities across China and regional hubs |
| Export Footprint | Products sold in 60+ countries and territories |
| R&D / New Product Investment | ~1.2% of revenue annually |
| Quality Control Infrastructure | Multiple in-house labs and >60 production lines with HACCP/GMP-compliant systems |
| Market Capitalization (approx.) | HK$45 billion (mid-2024 reference) |
- People-Oriented hiring and retention programs: employee training budgets and performance-linked incentives to reduce turnover and build institutional knowledge.
- Quality-first capital expenditure: investments in automated production lines and testing laboratories to lower defect rates and recall risks.
- R&D-driven product pipeline: allocation of R&D funds to adapt flavors, packaging, and functional ingredients for local and export markets.
- Customer-centric channel expansion: prioritizing e-commerce and modern trade partnerships while optimizing traditional retail distribution networks.
- Unity in governance: cross-functional KPIs that align manufacturing, supply chain, marketing and finance toward shared growth targets.
- Revenue growth rate and same-store sales in core categories.
- Gross margin and net profit margin improvements driven by premiumization and cost control.
- New product contribution: percentage of revenue from products launched within the last 24 months.
- Quality metrics: product rejection rates, customer complaints per million units, and compliance audit results.
- Employee engagement: retention rate and internal promotion ratio.

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