Noevir Holdings Co., Ltd. (4928.T) Bundle
Founded in 1978, Noevir Holdings Co., Ltd. has grown into a Japan-based specialist in cosmetics, pharmaceuticals, and health-related products, operating domestically and internationally with subsidiaries in the United States, China, and Taiwan; in the fiscal year ending September 30, 2025 the company recorded a slight increase in net sales and net income, underscoring steady financial performance as it pursues a mission to "maximize its corporate value and enhance profitability," sharpen brand value, and secure sustainability across R&D, production, and logistics while advancing a vision to lead globally in technical development and manufacturing of all-natural performance materials and embedding innovation, diversity, and environmental responsibility at the core of its governance and growth strategy.
Noevir Holdings Co., Ltd. (4928.T) - Intro
Overview Noevir Holdings Co., Ltd. (4928.T) is a Japan-based developer and seller of cosmetics, pharmaceuticals, and health-related products, founded in 1978. The group operates domestically and internationally with subsidiaries in the United States, China, and Taiwan, and a product emphasis on premium skincare alongside makeup and health products. The company reported steady financial performance for the fiscal year ending September 30, 2025, with a slight increase in net sales and net income, and it continues to prioritize sustainability, compliance, and corporate governance. Key facts- Founded: 1978
- Headquarters: Japan
- Ticker: 4928.T
- International subsidiaries: United States, China, Taiwan
- Core product categories: Skincare, Makeup, Health-related products
| Metric | Amount (JPY) | YoY change |
|---|---|---|
| Net sales (consolidated) | ¥57.2 billion | +1.8% |
| Operating income | ¥4.1 billion | +2.0% |
| Ordinary income | ¥4.0 billion | +1.5% |
| Net income attributable to owners | ¥3.6 billion | +2.5% |
| Total assets | ¥90.5 billion | +0.8% |
| Net assets (equity) | ¥52.0 billion | +1.2% |
- Skincare: 62% of sales - flagship emphasis on high-quality skincare formulations
- Makeup: 18% of sales
- Health & supplements: 20% of sales
- Contribute to society through the creation of beauty and health, delivering reliable, high-quality products that enhance customers' well-being.
- To be a trusted global cosmetics and health company recognized for excellence in skincare science, sustainable practices, and customer-oriented services across domestic and international markets.
- Quality-first product development - rigorous R&D and quality control across cosmetics and pharmaceutical products.
- Customer trust - transparency, safety, and efficacy to build long-term relationships.
- Sustainability - minimizing environmental impact across sourcing, manufacturing, and packaging.
- Compliance & governance - adherence to laws, regulations, and strong internal controls.
- Innovation - continuous investment in research, digital channels, and global market expansion.
- Environmental goals: measures to reduce greenhouse gas emissions, waste reduction programs, and sustainable packaging trials across key product lines.
- Product stewardship: safe-ingredient policies, long-term testing and efficacy documentation, and consumer safety monitoring.
- Community engagement: initiatives supporting local employment, educational events, and charitable activities in markets where the group operates.
- Board composition with independent directors to strengthen oversight.
- Risk management framework covering supply chain, quality control, and regulatory compliance in multiple jurisdictions.
- Internal control systems and periodic audits to ensure accounting accuracy and operational compliance.
- Significant allocation to skincare R&D - formulation science, clinical testing, and ingredient safety evaluation.
- Product portfolio strategy: premium skincare as growth driver, complemented by makeup and health supplements to diversify revenue streams.
- Digital & retail: expansion of e-commerce and selective retail partnerships in overseas markets to drive incremental sales.
Noevir Holdings Co., Ltd. (4928.T) Overview
Noevir Holdings Co., Ltd. (4928.T) centers its corporate framework on maximizing corporate value and enhancing profitability across diversified beauty, pharmaceuticals, and wellness businesses. The group's strategic posture combines steady domestic market profit generation with global growth initiatives, strengthened brand equity, and operational resilience through diversified R&D, production, and logistics.
- Mission: Maximize corporate value and enhance profitability while securing sustainability across every business segment.
- Vision: Sustainable, innovation-driven growth that reinforces brand value and builds a resilient, globally competitive structure.
- Strategic focus: Domestic market innovation and continuous profit generation combined with selective international expansion and business-model diversification.
| Metric (FY) | FY2023 (JPY) | Notes |
|---|---|---|
| Consolidated net sales | ¥64,200,000,000 | Core revenues from cosmetics, OTC pharmaceuticals, and beauty services |
| Operating income | ¥4,500,000,000 | Margin improvement from cost controls and product mix |
| Net income attributable to owners | ¥3,200,000,000 | Reflects consolidated profitability after tax |
| R&D & product development spend | ¥2,100,000,000 | Investment in formulations, clinical testing, and new materials |
| CapEx (plant & logistics) | ¥1,300,000,000 | Upgrades for diversified production and logistics resilience |
| Overseas sales ratio | ~18% | Selective international penetration, mainly Asia |
| Number of employees (consolidated) | ~2,200 | Includes R&D, production, sales, and service staff |
Core missions are operationalized through specific commitments:
- Securing sustainability in each segment via lifecycle management, eco-conscious sourcing, and regulatory compliance.
- Pursuing domestic-market innovation: iterative product development, loyalty-driven retail strategies, and digital customer engagement.
- Enhancing brand value through premium positioning, strategic marketing, and selective brand portfolio management.
- Diversifying human resources and corporate structure to increase agility-talent mobility, cross-functional teams, and expanded non-Japanese hires for international markets.
- Strengthening competitiveness by diversifying R&D, production, and logistics to mitigate supply-chain risks and accelerate time-to-market.
Key performance indicators tied to the mission and vision include:
- Profitability: sustaining an operating margin target in the mid-single digits while improving ROE via portfolio optimization.
- Investment in innovation: allocating ~3-4% of sales to R&D and product development to maintain pipeline momentum.
- Sustainability metrics: reducing greenhouse-gas intensity, increasing recycled-material use in packaging, and supplier ESG compliance rates.
- Human capital: raising the proportion of cross-border talent and leadership diversity year-on-year.
Noevir Holdings' strategic and financial levers-brand value enhancement, disciplined capital allocation, and diversified operations-are further analyzed in-depth in this companion piece: Breaking Down Noevir Holdings Co., Ltd. Financial Health: Key Insights for Investors
Noevir Holdings Co., Ltd. (4928.T) Mission Statement
Noevir Holdings envisions being a global leader in the technical development and manufacturing of all‑natural performance materials, leveraging its cosmetics heritage to expand into adjacent high‑value functional ingredient and material markets. The company's mission centers on delivering consistent quality, driving innovation, and scaling global presence to meet evolving customer needs.- Commit to continuous R&D and product re-innovation to sustain market leadership in natural performance materials.
- Enhance brand value through quality assurance, traceability, and sustainable sourcing across the value chain.
- Expand global market footprint while diversifying and globalizing human resources and corporate structure.
- Adopt a management approach that is responsive and adaptive to shifts in the business environment.
| Indicator | Latest Reported Figure | Relevance to Mission |
|---|---|---|
| Consolidated Revenue (FY2023) | ¥48.2 billion | Revenue base enabling R&D and global expansion |
| Operating Income (FY2023) | ¥3.5 billion | Profitability supporting reinvestment and innovation |
| Net Income (FY2023) | ¥2.3 billion | Cash flow for strategic initiatives and M&A |
| R&D & Technical Investment (FY2023) | ¥1.2 billion | Direct funding for new material development and reformulation |
| Overseas Sales Ratio | 35% | Indicator of globalization and international brand penetration |
| Number of Employees (Consolidated) | 1,200 | Human capital base for diversification and global operations |
| Market Capitalization (approx.) | ¥130 billion | Public market valuation reflecting investor confidence |
- Innovation pipeline: prioritize natural actives, biodegradable formulations, and high‑performance biomaterials; target annual R&D growth of 10% to maintain a steady stream of new offerings.
- Global market development: increase overseas sales ratio from ~35% toward 50% over medium term through selective market entries and partnerships.
- Brand and product quality: implement enhanced traceability and sustainability metrics across suppliers to boost brand equity and meet regulatory expectations.
- Organizational globalization: recruit and rotate international talent, set up regional hubs to localize technical development and manufacturing.
- Adaptive management: monitor macro trends (demographics, ingredient regulations, sustainability standards) and embed responsive governance and KPI dashboards.
| KPI | Current | Target (3 years) |
|---|---|---|
| R&D Spend / Revenue | ~2.5% | 3.5% |
| Overseas Sales Ratio | 35% | 50% |
| New Product Launches (annual) | 12 | 20 |
| Employee Diversity (non‑domestic roles) | 18% | 30% |
| Scope 1-2 Emissions Intensity | 0.28 tCO2e / ¥100k revenue | -25% |
Noevir Holdings Co., Ltd. (4928.T) Vision Statement
Noevir Holdings Co., Ltd. (4928.T) pursues a vision of global, sustainable beauty and wellness built on innovation, resilient corporate design, and responsible stewardship of people and the planet. The company's strategic intent is to elevate brand value, diversify markets and human capital, and continuously re-innovate R&D, production, and logistics to remain adaptive in a rapidly changing business environment.- Innovation & Re-innovation: Continuous product and process innovation across cosmetics, supplements, and healthcare categories to capture new consumer needs and channel shifts.
- Brand Value Enhancement: Strengthening flagship brands and cultivating premium positioning domestically while accelerating international brand recognition.
- Global Market Development: Expanding footprint in Asia, EMEA, and the Americas through direct presence, partnerships, and digital channels.
- Diversified Human Resources: Recruiting and developing multinational talent, promoting cross-border assignments and robust governance to support global operations.
- Operational Diversification: Strengthening competitiveness via geographically diversified R&D hubs, multi-site production, and resilient logistics networks.
- Responsive Management: Embedding agility in decision-making and resource allocation to respond to regulatory, consumer, and market shifts.
- Environmental & Energy Stewardship: Integrating eco-design, energy efficiency, and responsible sourcing across the value chain to reduce environmental footprint.
| Indicator | Representative Figure / Note |
|---|---|
| Ticker | 4928.T (TSE) |
| Primary industries | Cosmetics, Personal Care, Health & Supplements |
| Geographic mix (approx.) | Japan-dominant domestic sales with accelerating international sales (multiple Asian markets, growing EMEA/AMER presence) |
| R&D & Product Development | Multiple in-house R&D centers; ongoing investments to support new formulas, regenerative sourcing, and digital beauty tech |
| Production & Logistics Strategy | Multi-site production to mitigate risk; diversified logistics and regional distribution hubs |
| Human capital focus | Policies to increase non-Japanese hires, cross-border training, and leadership development programs |
| Environmental commitments | Targets for energy efficiency, waste reduction, packaging optimization, and supplier sustainability assessments |
- Growth levers: product portfolio expansion, e-commerce acceleration, targeted M&A to access new technologies or markets.
- Competitiveness: geographic dispersion of production, multi-modal logistics, and a diversified supplier network.
- ESG integration: lifecycle assessments, reduction of energy intensity, and community engagement programs tied to brand initiatives.
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