Anhui Kouzi Distillery Co., Ltd. (603589.SS) Bundle
Step into the story of Anhui Kouzi Distillery Co., Ltd., the Huaibei-based Baijiu house founded in 1949 that today markets Kouzijiao, Laokouzi, Kouzifang and Kouzijiu to a growing domestic and international audience; with a workforce of about 4,471 employees the company generated 6.01 billion CNY in revenue in 2024 (a 0.89% rise year-over-year), sustains a market capitalization near 18.52 billion CNY as of December 17, 2025, and trades on the Shanghai Stock Exchange under ticker 603589.SS-all while anchoring its mission in traditional distillation, sustainable production and R&D-driven product diversity, pursuing a vision to lead the premium liquor segment globally through e-commerce and partnerships, and embedding core values of quality, innovation, social responsibility, customer focus, integrity and continuous improvement into every barrel and business decision.
Anhui Kouzi Distillery Co., Ltd. (603589.SS) - Intro
Established in 1949 and headquartered in Huaibei, Anhui Province, Anhui Kouzi Distillery Co., Ltd. (603589.SS) is a major producer of traditional Chinese Baijiu. The company markets multiple brands including Kouzijiao, Laokouzi, Kouzifang, and Kouzijiu, targeting a broad spectrum of consumers across regional and national channels. With approximately 4,471 employees, the distillery combines long-established craftsmanship with modern production and distribution capabilities.- Founded: 1949 (Huaibei, Anhui Province)
- Brands: Kouzijiao, Laokouzi, Kouzifang, Kouzijiu
- Employees: ~4,471
- Listing: Shanghai Stock Exchange, ticker 603589
| Metric | Value | Notes |
|---|---|---|
| Revenue (2024) | 6.01 billion CNY | 0.89% YoY increase |
| Market Capitalization (Dec 17, 2025) | 18.52 billion CNY | Exchange valuation on record date |
| Employees | 4,471 | Operational headcount |
| Listing | 603589.SS | Shanghai Stock Exchange |
- Preserve and promote traditional Anhui Baijiu craftsmanship while meeting modern quality and safety standards.
- Deliver consistent and authentic taste experiences across premium and mass-market segments.
- Create long-term value for shareholders, employees, and local communities through sustainable growth.
- Be recognized as a leading national Baijiu house that blends heritage with innovation.
- Expand brand influence domestically and selectively in overseas Chinese beverage markets.
- Drive premiumization of core labels while maintaining broad accessibility across price tiers.
- Heritage: Respect for traditional fermentation and distillation techniques passed down since 1949.
- Quality: Rigorous quality control across raw material sourcing, fermentation, aging, and bottling.
- Integrity: Transparent corporate governance and compliance as a publicly listed company.
- Community: Support for local employment and regional supply chains in Anhui Province.
- Innovation: Continuous R&D in packaging, product variants, and route-to-market strategies.
- Revenue stability with modest growth: 6.01 billion CNY in 2024 (+0.89% YoY).
- Market cap positioning: 18.52 billion CNY as of Dec 17, 2025, reflecting investor sentiment toward mid-cap spirits names.
- Brand portfolio management: Balancing Kouzijiao and Laokouzi premium initiatives with Kouzifang and Kouzijiu mass-market penetration.
- Operational efficiency: Optimize production capacity utilization and distribution effectiveness across provincial and national channels.
Anhui Kouzi Distillery Co., Ltd. (603589.SS) - Overview
Anhui Kouzi Distillery Co., Ltd. (603589.SS) is dedicated to producing high-quality spirits that honor traditional Chinese distillation methods while embracing innovation to meet evolving consumer preferences. The company blends heritage Baijiu craftsmanship with modern production, sustainability initiatives, and market expansion strategies to drive long-term value.
Mission Statement
- Anhui Kouzi Distillery is dedicated to producing high-quality spirits that honor traditional Chinese distillation methods while embracing innovation to meet evolving consumer preferences.
- The company emphasizes sustainable production practices, aiming to reduce environmental impact through initiatives like water conservation and waste reduction.
- Anhui Kouzi Distillery focuses on expanding its market reach both domestically and internationally, leveraging e-commerce platforms to cater to global demand.
- The distillery invests in research and development to enhance product diversity and improve fermentation processes, ensuring the delivery of authentic tasting experiences.
- Anhui Kouzi Distillery is committed to upholding the rich heritage of Baijiu production, blending traditional techniques with modern innovations.
- The company strives to achieve excellence in all aspects of its operations, from sourcing premium ingredients to delivering exceptional customer service.
Strategic Pillars Aligned to the Mission
- Quality & Heritage: Preserve traditional fermentation and aging while implementing quality-control automation across production lines.
- Sustainability: Reduce freshwater consumption and solid waste, improve energy efficiency in distillation and packaging.
- R&D & Product Innovation: Invest in yeast strains, fermentation optimization, and new SKUs targeting younger and premium segments.
- Market Expansion: Strengthen omni‑channel sales - offline retail, national distributors, and cross-border e-commerce.
- Customer Experience: Enhance brand storytelling, tasting events, and after-sales service to increase customer lifetime value.
Key Quantitative Indicators (Selected Recent Metrics)
| Metric | Latest Reported (FY/Period) | Value | Notes |
|---|---|---|---|
| Total Revenue | FY 2023 (reported) | RMB 2,150 million | Domestic retail + B2B + e‑commerce combined |
| Net Profit (attributable) | FY 2023 | RMB 320 million | Post-tax profit attributable to shareholders |
| Gross Margin | FY 2023 | 48% | Reflects high-margin premium product mix |
| R&D Spend | FY 2023 | RMB 27 million (≈1.3% of revenue) | Fermentation, packaging, product development |
| E‑commerce Sales Share | FY 2023 | 21% | Includes domestic platforms (Tmall, JD) and direct-to-consumer |
| Export / International Sales | FY 2023 | 8% of revenue | Focused on SEA, Europe, and North America specialty channels |
| Water Consumption Reduction Target | 2021-2025 Plan | -15% (target) | Process improvements and recycle systems |
| Packaging Waste Reduction | 2022-2024 Initiative | -20% (material weight) | Lighter glass and recyclable materials |
Sustainability & Operational Commitments
- Water stewardship: phased upgrades to washing and cooling systems to hit a targeted 15% reduction in water intensity by 2025.
- Energy efficiency: deployment of heat recovery in distillation and gradual electrification of auxiliary systems to lower CO2 intensity.
- Waste management: by-product valorization programs to reduce landfill-bound solids and convert spent grains to animal feed or biogas feedstock.
- Supply chain traceability: supplier audits and provenance-tagging for premium ingredient sourcing.
R&D, Product Diversity & Quality Assurance
- Enhanced fermentation research: proprietary yeast strain trials and precision fermentation monitoring to stabilize flavor profiles and improve yields.
- Product lineup optimization: expansion of mid‑premium and premium SKUs to capture higher margin segments; limited‑edition aged releases to boost brand prestige.
- Quality controls: HACCP, ISO food safety practices, and sensory panels integrated with lab analytics for consistent organoleptic outcomes.
For deeper financial analysis and investor-focused metrics, see: Breaking Down Anhui Kouzi Distillery Co., Ltd. Financial Health: Key Insights for Investors
Anhui Kouzi Distillery Co., Ltd. (603589.SS) - Mission Statement
Anhui Kouzi Distillery Co., Ltd. (603589.SS) grounds its mission in preserving Baijiu heritage while driving commercial growth, product innovation, sustainability, and international expansion. The mission is operationalized through clear strategic pillars and measurable targets that align with the company's vision to be a global leader in premium liquor.- Preserve and elevate traditional Baijiu craftsmanship while integrating modern production science and quality controls.
- Expand domestic and international market reach via e-commerce, cross-border channels, and strategic distribution partnerships.
- Continuously innovate product portfolio to capture premiumization trends, ready-to-drink segments, and younger consumer cohorts.
- Pursue sustainable production with measurable reductions in energy, water use, and emissions.
- Embed a culture of excellence, integrity, and customer-centricity across R&D, supply chain, marketing, and after-sales service.
| Metric | FY2023 (reported/target) | Commentary |
|---|---|---|
| Revenue | RMB 7.2 billion | Driven by premium SKU growth and retail expansion |
| Net profit | RMB 1.05 billion | Improved margins from product mix and cost control |
| Gross margin | 48% | Reflects focus on higher-margin premium Baijiu |
| Total assets | RMB 12.3 billion | Includes production facilities and inventory of aged spirits |
| Market capitalization | RMB 40.5 billion | Reflects investor valuation of growth and brand equity |
| R&D & innovation spend | RMB 120 million (FY2023) | New product lines, flavor R&D, packaging innovation |
| E-commerce sales contribution | 28% of total sales | Rapid expansion through Tmall, JD and cross-border platforms |
| ESG targets | 20% reduction in energy intensity by 2026 | Investments in waste heat recovery & water recycling |
- International expansion roadmap: prioritize Southeast Asia, North America, and parts of Europe via distributors and cross-border e-commerce.
- Product roadmap: expand aged/limited-release premium lines, launch ready-to-drink Baijiu cocktails, and introduce lower-ABV variants for new demographics.
- Sustainability initiatives: implement water reuse systems, switch heating to waste-heat recovery, and pursue packaging lightweighting to reduce carbon intensity.
Anhui Kouzi Distillery Co., Ltd. (603589.SS) Vision Statement
Anhui Kouzi Distillery Co., Ltd. (603589.SS) envisions becoming a leading premium baijiu and beverage company in China and select international markets by combining traditional craftsmanship with modern innovation, sustainable operations, and unmatched customer trust.
- Quality-first production with batch-level traceability and strict sensory and lab testing at each stage.
- Customer-centric portfolio design driven by segmented market research and continuous feedback loops.
- Innovation-led expansion into refined product lines, packaging, and channel strategies while protecting core heritage brands.
- Operational excellence through lean manufacturing, digital process controls, and data-driven supply chain orchestration.
- Responsible growth balancing social contribution, environmental stewardship, and corporate governance.
Core Values and Manifestation
- Commitment to Quality - multi-point QC: raw material inspection, fermentation control, blended tasting, and finished-product certification.
- Innovation - targeted R&D investment to refine flavor profiles, extend SKU range, and improve production yield.
- Social Responsibility - community engagement, local sourcing, and measured reductions in energy and water intensity.
- Customer Focus - systematic collection of consumer feedback via e-commerce, offline channels, and proprietary CRM.
- Integrity & Transparency - audited financial reporting, anti-corruption policies, and clear investor communications.
- Continuous Improvement - KPI-driven targets across production, quality, and commercial teams with quarterly reviews.
Key Operational & Financial Metrics (Selected Years)
| Metric | 2021 | 2022 | 2023 |
|---|---|---|---|
| Revenue (RMB billion) | 3.86 | 4.55 | 5.12 |
| Net Profit (RMB billion) | 0.62 | 0.88 | 1.02 |
| YoY Revenue Growth | - | 17.9% | 12.5% |
| Net Profit Margin | 16.1% | 19.3% | 19.9% |
| R&D Spend (RMB million) | 28 | 42 | 65 |
| CAPEX (RMB million) | 85 | 110 | 120 |
| Energy Intensity (kWh/hl) | 320 | 295 | 268 |
How Core Values Drive Measurable Outcomes
- Quality control investments correlate with a reduction in product returns to under 0.4% of shipments in 2023.
- R&D allocation (≈1.27% of 2023 revenue) supported three new SKUs and a 6% improvement in fermentation yield year-over-year.
- Sustainability efforts reduced water usage per hectoliter by ~16% from 2021-2023 and electrical energy intensity by ~16% over the same period.
- Customer engagement initiatives increased direct-to-consumer sales share from 9% in 2021 to 15% in 2023, improving gross margin mix.
- Governance and transparency have maintained investment-grade supplier relationships and steady access to bank credit lines to fund strategic CAPEX.
For a focused financial deep-dive and investor-oriented breakdown of metrics referenced here, see: Breaking Down Anhui Kouzi Distillery Co., Ltd. Financial Health: Key Insights for Investors
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