Ningbo Shenglong Automotive Powertrain System Co.,Ltd.: history, ownership, mission, how it works & makes money

Ningbo Shenglong Automotive Powertrain System Co.,Ltd.: history, ownership, mission, how it works & makes money

CN | Consumer Cyclical | Auto - Manufacturers | SHH

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A Brief History of Ningbo Shenglong Automotive Powertrain System Co.,Ltd.

Ningbo Shenglong Automotive Powertrain System Co., Ltd. was established in 2002 in Ningbo, Zhejiang Province, China. The company focuses on the development and production of various automotive powertrain components, including transmission systems and drive shafts.

In its early years, Shenglong concentrated on local markets, catering primarily to domestic automobile manufacturers. By 2005, the company began to expand its client base and entered partnerships with several renowned automotive brands, including Geely and Changan.

As of 2010, Shenglong had rapidly increased its production capacity, which reached approximately 1 million units of various components annually. This growth necessitated the establishment of a new manufacturing facility in 2012, which further enhanced its production efficiency and capability.

By 2015, Ningbo Shenglong achieved significant milestones, with revenue exceeding ¥1 billion (approximately $154 million) and profits reaching around ¥100 million (around $15.4 million

In 2018, the company reported a year-over-year revenue growth of 20%, driven by increasing orders from international markets. This growth reflected the successful integration of advanced manufacturing processes and an emphasis on research and development.

As of 2021, Ningbo Shenglong expanded its annual production capacity to approximately 1.5 million units. The company’s product lines were further diversified to include dual-clutch transmissions (DCT) and continuously variable transmissions (CVT).

The following table outlines key financial metrics from 2018 to 2022:

Year Revenue (¥ million) Net Profit (¥ million) Production Capacity (units) Employee Count
2018 1,200 120 1,200,000 1,500
2019 1,400 140 1,350,000 1,600
2020 1,600 160 1,400,000 1,800
2021 1,800 180 1,500,000 2,000
2022 2,100 210 1,700,000 2,200

In 2023, the company continues to innovate, investing significantly in R&D for next-generation powertrain solutions, particularly in the context of electrification and autonomous driving. Ningbo Shenglong has positioned itself to remain a competitive player in the evolving automotive landscape.

The company has also established various international partnerships, contributing to its global market reach, which helped achieve sales growth into European and North American markets.

Overall, Ningbo Shenglong Automotive Powertrain System Co., Ltd. exemplifies significant growth and adaptation in the rapidly changing automotive sector, driven by technological advancements and strategic partnerships.



A Who Owns Ningbo Shenglong Automotive Powertrain System Co.,Ltd.

Ningbo Shenglong Automotive Powertrain System Co., Ltd. has seen varied ownership structures since its inception. As of the latest financial reports, the largest shareholder is Ningbo Shenglong Group Co., Ltd., owning approximately 45% of the company’s shares. Other noteworthy shareholders include Shanghai Automotive Industry Corporation (SAIC), which holds about 20% of the total shares, and China National Chemical Corporation, with a 10% stake.

In addition to these major stakeholders, several institutional investors have shown interest, contributing to a diversified ownership profile. Some of these institutions include:

  • China Life Insurance Co., Ltd. - 5%
  • National Social Security Fund - 3%
  • Goldman Sachs Group, Inc. - 2%

The remaining 15% of shares are distributed among various retail and private investors, indicating a broadly held public ownership structure. The company reported a total market capitalization of approximately ¥10 billion (around $1.5 billion) reflecting its position as a prominent player in the automotive industry.

Shareholder Stake (%) Type of Investor
Ningbo Shenglong Group Co., Ltd. 45% Corporate
Shanghai Automotive Industry Corporation (SAIC) 20% Corporate
China National Chemical Corporation 10% Corporate
China Life Insurance Co., Ltd. 5% Institutional
National Social Security Fund 3% Institutional
Goldman Sachs Group, Inc. 2% Institutional
Others (Retail and Private Investors) 15% Retail

The diverse ownership structure is indicative of the company's strategy to attract both strategic partners and institutional investors, further solidifying its market presence. The company's value proposition has led to a steady increase in revenue, which reached ¥5 billion in the last fiscal year, marking a growth of 12% compared to the previous year.

In 2022, Ningbo Shenglong reported an operating profit of approximately ¥1.2 billion, with an EBITDA margin of around 24%. The strong financial performance is largely attributed to its competitive position in the automotive powertrain market, bolstered by technological advancements and strategic partnerships.

The company continues to focus on innovation, aiming to enhance its product offerings in the realm of electric powertrains, which has drawn attention from both domestic and international investors. As of 2023, the company plans to allocate more than ¥500 million toward R&D, reflecting its commitment to sustainability and market leadership.



Ningbo Shenglong Automotive Powertrain System Co.,Ltd. Mission Statement

Ningbo Shenglong Automotive Powertrain System Co., Ltd. (hereafter "Ningbo Shenglong") focuses on delivering innovative powertrain solutions tailored to the automotive sector. The mission statement emphasizes a commitment to excellence in performance, efficiency, and sustainability.

The company aims to be a leader in the automotive industry by providing high-quality products that meet the evolving demands of modern vehicles. Their mission statement encapsulates their dedication to:

  • Innovative technology and product development.
  • Environmental sustainability through efficient powertrain systems.
  • Exceptional customer satisfaction by exceeding expectations.
  • Continuous improvement and adaptation in operational practices.

As of 2023, Ningbo Shenglong reported significant financial metrics reflecting its operational efficiency and market presence:

Financial Metric 2022 2023 (Estimated)
Total Revenue (USD million) 150 180
Net Income (USD million) 20 25
Operating Margin (%) 13.3 13.9
R&D Investment (USD million) 10 15
Market Share (%) 5.5 6.2

Ningbo Shenglong's commitment to research and development is evident in its increasing investment year over year. The company's R&D expenditure rose by 50% from USD 10 million in 2022 to an estimated USD 15 million in 2023. This investment is aimed at further enhancing their powertrain technologies and boosting their competitive edge.

The mission also emphasizes sustainable practices, aligning with industry trends towards green technologies. In recent years, the company has worked towards reducing carbon emissions in their powertrain systems by approximately 20%, contributing to a greener automotive industry.

Ningbo Shenglong is poised to capitalize on the rapidly evolving automotive landscape, especially as electric vehicles (EVs) gain traction globally. Their strategic focus on powertrain innovation aligns with the anticipated growth of the EV market, which is projected to reach USD 800 billion by 2027, growing at a CAGR of 22% from 2022.

The company's dedication to customer satisfaction is reflected in their impressive client retention rate, which stood at 90% in 2023. This strong relationship with key automotive manufacturers reinforces their positioning as a trusted supplier in the powertrain market.

In summary, Ningbo Shenglong's mission statement outlines its trajectory toward becoming a frontrunner in the automotive powertrain sector by combining innovation, sustainability, and customer-centric strategies.



How Ningbo Shenglong Automotive Powertrain System Co.,Ltd. Works

Ningbo Shenglong Automotive Powertrain System Co., Ltd., established in 1998 and headquartered in Ningbo, China, focuses on manufacturing automotive powertrain components. The company specializes in producing various products, including engine mounts, transmission parts, and other critical components used in vehicles. As of 2021, the company reported revenue of approximately ¥1.02 billion (around $157 million), reflecting a steady growth trajectory.

In terms of market presence, Ningbo Shenglong's products are widely used by major automotive manufacturers such as Volkswagen, Toyota, and Ford. The company's market share in the Chinese powertrain components sector is estimated at about 7%.

The manufacturing process at Ningbo Shenglong integrates advanced technology, including automated production lines and quality control systems, which ensures high precision and efficiency. The company invests around 5% of its annual revenue back into research and development (R&D) to enhance product innovation and maintain competitive advantage.

Financial Metrics 2021 2020 Growth Rate
Revenue (¥) ¥1.02 billion ¥950 million 7.37%
Net Profit (¥) ¥150 million ¥120 million 25%
R&D Investment (% of Revenue) 5% 4.5% 11.11%
Market Share (%) 7% 6.5% 7.69%

Ningbo Shenglong's supply chain management plays a crucial role in its operational efficiency. The company collaborates with over 100 suppliers, ensuring a steady flow of materials necessary for production. The logistics aspect is handled through a mix of in-house and third-party logistics providers, optimizing delivery times and reducing costs.

In terms of employee base, the company employs around 2,000 people across its production facilities. The workforce is trained continuously to adopt new technologies and improve manufacturing processes, ensuring that Ningbo Shenglong remains at the forefront of the automotive components industry.

Recent market trends indicate a growing demand for electric vehicles (EVs), which has prompted Ningbo Shenglong to diversify its product offerings to include components compatible with electric powertrains. The anticipated market size for electric vehicle components in China is projected to reach ¥500 billion by 2025, providing significant growth opportunities for the company.

Furthermore, Ningbo Shenglong has been actively pursuing international expansion, with exports accounting for approximately 30% of its total sales in 2021. The company aims to increase its presence in North America and Europe, targeting a 15% growth in international sales over the next three years.

Overall, Ningbo Shenglong Automotive Powertrain System Co., Ltd. operates within a highly competitive landscape, characterized by rapid technological advancements and evolving consumer preferences. Its focus on quality, innovation, and strategic partnerships positions it well for future growth in the automotive powertrain sector.



How Ningbo Shenglong Automotive Powertrain System Co.,Ltd. Makes Money

Ningbo Shenglong Automotive Powertrain System Co., Ltd. primarily generates revenue through the manufacturing and sale of automotive powertrain components. The company specializes in a wide range of products, including transmission systems, engine parts, and various electronic components essential for modern vehicles.

In the fiscal year of 2022, the company's total revenue reported was approximately ¥2.5 billion (around $390 million), which marked a 15% year-on-year increase in sales. This growth can be attributed to the rising demand for fuel-efficient and eco-friendly vehicles, along with strategic partnerships with major automotive manufacturers.

Shenglong's revenue streams can be classified into several key areas:

  • Original Equipment Manufacturer (OEM) Sales: The largest revenue source, contributing approximately 70% of total sales, providing parts directly to vehicle manufacturers.
  • Aftermarket Sales: Representing around 20% of revenue, this includes replacement parts and upgrades for existing vehicles.
  • Research and Development Services: This segment includes engineering services and consulting, accounting for about 10% of revenue.

The following table outlines Shenglong's revenue breakdown for the last two fiscal years, highlighting the growth in each segment:

Revenue Source 2022 Revenue (¥ billion) 2021 Revenue (¥ billion) Growth Rate (%)
OEM Sales 1.75 1.5 16.67
Aftermarket Sales 0.5 0.4 25
R&D Services 0.25 0.2 25
Total Revenue 2.5 2.1 19.05

Shenglong has also benefitted from its investment in electric powertrain technology, capitalizing on the industry's shift towards electric vehicles (EVs). The company allocated approximately ¥200 million (around $31 million) in R&D for EV components in 2022, marking a significant investment aimed at enhancing its competitive edge in the burgeoning EV market.

Furthermore, the geographical diversification of its market presence is noteworthy. Shenglong exports to over 35 countries, with export revenue constituting around 30% of total sales in 2022. The largest markets include Europe, North America, and Southeast Asia.

To ensure quality and reduce production costs, Shenglong has implemented lean manufacturing practices and automated processes, which have improved efficiency and reduced lead times. This contributes significantly to its profitability, with a gross margin reported at 25% in 2022.

In conclusion, Ningbo Shenglong Automotive Powertrain System Co., Ltd. effectively monetizes through a diversified revenue model that leverages OEM sales, aftermarket services, and innovation in R&D. Continued investment in emerging technologies and strategic market diversification positions the company favorably in the competitive landscape of the automotive industry.

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