DocuSign, Inc. (DOCU): history, ownership, mission, how it works & makes money

DocuSign, Inc. (DOCU): history, ownership, mission, how it works & makes money

US | Technology | Software - Application | NASDAQ

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A Brief History of DocuSign, Inc. (DOCU)

Company Founding and Early Years

DocuSign was founded in 2003 by Tom Gonser in Seattle, Washington. The company went public on April 27, 2018, with an initial public offering (IPO) at $29 per share.

Financial Performance

Fiscal Year Total Revenue Net Income/Loss
2022 $2.1 billion -$319.3 million
2023 $2.3 billion -$267.8 million

Market Position

As of 2024, DocuSign maintains a significant market share in the digital signature and contract management software industry.

Product Offerings

  • Agreement Cloud platform
  • Electronic signature solutions
  • Contract lifecycle management
  • CLM (Contract Lifecycle Management) software

Key Financial Metrics

Metric 2023 Value
Market Capitalization $6.2 billion
Annual Recurring Revenue $2.1 billion
Number of Customers Over 1 million

Global Presence

DocuSign operates globally, with significant customer base across North America, Europe, and Asia-Pacific regions.

Stock Performance

DOCU stock price as of January 2024: Approximately $47 per share.

Leadership

As of 2024, DocuSign continues to be a publicly traded company on NASDAQ under the ticker DOCU.



Who Owns DocuSign, Inc. (DOCU)

Major Institutional Shareholders

As of Q4 2023, the top institutional shareholders of DocuSign include:

Shareholder Shares Owned Percentage
Vanguard Group Inc 22,143,962 12.8%
Blackrock Inc 18,733,376 10.8%
Baillie Gifford & Co 11,456,796 6.6%
Lone Pine Capital LLC 8,929,844 5.2%

Insider Ownership

Key insider ownership details:

  • Total insider ownership: 1.2%
  • CEO Daniel Springer owns 0.4% of shares
  • CFO Blake Grayson owns 0.2% of shares

Ownership Structure

Publicly traded company details:

  • Total outstanding shares: 173,200,000
  • Float shares: 168,500,000
  • NASDAQ ticker: DOCU

Major Institutional Investors

Investor Total Investment Value Investment Type
Fidelity Management $345,678,000 Institutional
Morgan Stanley $276,543,000 Institutional
State Street Corporation $212,345,000 Institutional


DocuSign, Inc. (DOCU) Mission Statement

Company Overview

DocuSign, Inc. (NASDAQ: DOCU) reported total revenue of $2.1 billion for fiscal year 2023. The company is headquartered in San Francisco, California.

Mission Statement Components

DocuSign's mission focuses on digital transformation and agreement cloud technology.

Metric Value
Total Customers 1,377,000
Paid Customers 573,000
Global Market Presence 180+ Countries

Strategic Focus Areas

  • Digital Transaction Management
  • Electronic Signature Technology
  • Agreement Cloud Platform

Financial Performance

Financial Metric 2023 Value
Annual Revenue $2.1 billion
Net Income $-475 million
Operating Cash Flow $429 million

Key Technology Offerings

  • eSignature Solutions
  • Contract Lifecycle Management
  • CLM+ Platform


How DocuSign, Inc. (DOCU) Works

Company Overview

DocuSign, Inc. is a publicly traded digital transaction management platform headquartered in San Francisco, California. The company provides electronic signature technology and digital transaction management services.

Financial Performance

Financial Metric 2023 Value
Annual Revenue $2.7 billion
Net Income $-265.1 million
Total Assets $3.24 billion
Market Capitalization $8.9 billion

Product Offerings

  • Electronic Signature Solutions
  • Contract Lifecycle Management
  • Agreement Cloud Platform
  • CLM+ Solutions
  • Notary Solutions

Customer Segments

Segment Percentage of Revenue
Enterprise 65%
Commercial 25%
Small Business 10%

Global Presence

DocuSign operates in multiple countries with over 1 million customers worldwide.

Technology Infrastructure

  • Cloud-based platform
  • AI-powered contract analysis
  • Advanced encryption technologies
  • API integrations with 350+ business applications

Pricing Structure

Plan Type Monthly Cost
Personal $15/month
Business $45/month
Enterprise Custom pricing

Compliance and Security

Compliant with GDPR, HIPAA, and SOC 2 Type II standards.



How DocuSign, Inc. (DOCU) Makes Money

Revenue Streams

DocuSign generates revenue through multiple channels:

  • Subscription Services
  • Professional Services
  • Transaction Fees

Subscription Services

DocuSign's primary revenue source is subscription-based software-as-a-service (SaaS) platform. As of Q3 2023, the company reported:

Metric Value
Total Subscription Revenue $652.4 million
Annual Recurring Revenue (ARR) $2.2 billion
Subscription Customers Over 1.2 million

Enterprise Customer Segments

DocuSign targets multiple market segments:

  • Enterprise Customers
  • Small and Medium Businesses
  • Individual Professionals

Geographic Revenue Breakdown

Region Revenue Contribution
United States 78.3%
International Markets 21.7%

Product Pricing Tiers

DocuSign offers multiple pricing tiers:

  • Personal ($5-$15/month)
  • Business ($25-$50/user/month)
  • Enterprise ($75-$150/user/month)

Financial Performance

Financial Metric 2023 Value
Total Revenue $2.17 billion
Net Income $-241.8 million
Gross Margin 82%

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