Splash Beverage Group, Inc. (SBEV): History, Ownership, Mission, How It Works & Makes Money

Ever wondered about the story behind the beverages you see on the shelves? Splash Beverage Group Inc. (SBEV) is a diversified beverage company managing a portfolio of brands across multiple segments within the consumer beverage industry. But with a $10.7 million valuation and a micro-cap status, how does it stand out in a competitive market, and what's its strategy for growth? Keep reading to explore its history, ownership, mission, operational strategies, and how it generates revenue in the beverage industry.

Splash Beverage Group, Inc. (SBEV) History

Splash Beverage Group Founding Timeline

Year established

The company was formally established in 2012.

Original location

The company is headquartered in Fort Lauderdale, Florida.

Founding team members

While specific names of the original founding team members are not readily available in the provided search snippets, the company's leadership has evolved over time. Robert Nistico currently serves as the Chief Executive Officer.

Initial capital/funding

Information regarding the specific initial capital or funding for the company's establishment in 2012 is not available in the provided search results.

Splash Beverage Group Evolution Milestones

Splash Beverage Group Transformative Moments

• Strategic Acquisitions: The acquisition of Copa di Vino in 2021 was a transformative moment, broadening the company's footprint in the wine sector and adding a unique, single-serve wine product to its portfolio.
• Distribution Network Expansion: Agreements with major distributors such as Anheuser-Busch (AB) One Orlando significantly enhanced market access, enabling wider availability of their beverage products.
• Product Diversification: The introduction of new flavors and product lines, including ready-to-drink cocktails like Pulpoloco Sangria, allowed the company to cater to evolving consumer tastes and preferences.
• Focus on Innovation: Investments in innovative beverage technologies and brands demonstrate a commitment to staying ahead of market trends and meeting consumer demand for novel products.

To gain more insights into the investors and motivations behind investing in the company, check this out: Exploring Splash Beverage Group, Inc. (SBEV) Investor Profile: Who’s Buying and Why?

Splash Beverage Group, Inc. (SBEV) Ownership Structure

Understanding the ownership structure of Splash Beverage Group, Inc. provides valuable insights into its governance and strategic direction. A clear view of who holds the company's shares helps stakeholders assess potential influences on decision-making.

Splash Beverage Group, Inc.'s Current Status

Splash Beverage Group, Inc. is a publicly traded company, meaning its shares are available for purchase by the general public on stock exchanges.

Splash Beverage Group, Inc.'s Ownership Breakdown

As a publicly traded company, the ownership of Splash Beverage Group, Inc. is distributed among various shareholders, including institutional investors, individual investors, and company insiders. While precise real-time data on ownership percentages can fluctuate, a general overview can be presented based on the latest available filings and reports.

Splash Beverage Group, Inc.'s Leadership

The leadership team at Splash Beverage Group, Inc. is responsible for setting the strategic direction and overseeing the company's operations. Key members of the leadership team include:

• Robert Nistico: Chief Executive Officer
• Britt Eldredge: Chief Financial Officer

These individuals, along with other key executives, guide the company's strategic initiatives, financial performance, and overall growth. For more insights into the company's financial health, you can explore: Breaking Down Splash Beverage Group, Inc. (SBEV) Financial Health: Key Insights for Investors

Splash Beverage Group, Inc. (SBEV) Mission and Values

The company focuses on manufacturing, distribution, sales, and marketing of various beverages, striving to meet consumer demands while building a sustainable business model.

Splash Beverage Group, Inc.'s Core Purpose

Official mission statement

While an explicit official mission statement for Splash Beverage Group isn't readily available in recent search results, we can infer their core mission from their activities and stated goals:

• Developing and acquiring brands that appeal to a broad consumer base.
• Creating efficient distribution networks to ensure products reach consumers.
• Focusing on innovation to stay ahead of market trends.
• Building a sustainable business model that benefits stakeholders.

Vision statement

Based on available information, a formal vision statement for Splash Beverage Group is not explicitly defined. However, their vision can be understood through their strategic objectives and long-term goals:

• To become a leading beverage company with a diverse portfolio of recognized brands.
• To establish a robust and efficient distribution network that maximizes market penetration.
• To drive innovation in product development and marketing to meet evolving consumer preferences.
• To create long-term value for shareholders through sustainable growth and profitability.

Company slogan/tagline

Current search results do not provide an official slogan or tagline for Splash Beverage Group. For a deeper dive into the company's financial standing, check out Breaking Down Splash Beverage Group, Inc. (SBEV) Financial Health: Key Insights for Investors.

Splash Beverage Group, Inc. (SBEV) How It Works

Splash Beverage Group, Inc. focuses on the beverage industry by manufacturing, distributing, and marketing various beverages, including flavored tequilas, vodkas, and non-alcoholic beverages.

Splash Beverage Group, Inc.'s Product/Service Portfolio

Splash Beverage Group, Inc.'s Operational Framework

Splash Beverage Group operates with a focus on both alcoholic and non-alcoholic beverages, managing everything from manufacturing to distribution. Here’s a breakdown:

• Manufacturing and Production: They either produce their beverages or work with contract manufacturers.
• Distribution Network: The company utilizes a network of distributors to get their products into retail locations, including partnerships with major distributors like Anheuser-Busch.
• Sales and Marketing: Splash Beverage employs sales and marketing strategies to build brand awareness and drive sales, including digital marketing, social media, and promotional events.
• Brand Management: They actively manage and market their portfolio of brands, ensuring each brand has a distinct identity and market presence.

To gain more insights into the company's financial stability, you might find this resource helpful: Breaking Down Splash Beverage Group, Inc. (SBEV) Financial Health: Key Insights for Investors

Splash Beverage Group, Inc.'s Strategic Advantages

• Diverse Product Portfolio: With offerings ranging from tequilas and sangrias to performance drinks, they appeal to a wide range of consumer tastes and preferences.
• Innovative Packaging: Products like Pulpoloco Sangria in paper bottles and Copa di Vino in single-serve glasses provide differentiation and appeal to environmentally conscious consumers.
• Strategic Partnerships: Collaborations with major distributors enhance market reach and penetration.
• Focus on Consumer Trends: They target current trends such as ready-to-drink beverages, health and wellness, and sustainable packaging.

Splash Beverage Group, Inc. (SBEV) How It Makes Money

Splash Beverage Group, Inc. primarily generates revenue through the sale and distribution of its diverse portfolio of beverage products, focusing on both alcoholic and non-alcoholic beverages.

Splash Beverage Group, Inc.'s Revenue Breakdown

Splash Beverage Group, Inc.'s Business Economics

The business economics of Splash Beverage Group, Inc. are influenced by several key factors:

• Distribution Network: A wide and efficient distribution network is crucial. The company likely invests in establishing relationships with distributors, retailers, and on-premise establishments (bars, restaurants) to ensure its products reach consumers effectively.
• Brand Portfolio: The strength and diversity of its brand portfolio play a significant role. Having a mix of established and emerging brands allows the company to cater to different consumer preferences and market segments.
• Marketing and Promotion: Effective marketing strategies are essential for creating brand awareness and driving sales. This includes advertising, social media marketing, sponsorships, and promotional events.
• Production Costs: Managing production costs, including raw materials, manufacturing, and packaging, is vital for maintaining profitability.
• Market Trends: Staying abreast of changing consumer preferences and trends in the beverage industry is important for product development and innovation.

More information about the company can be found here: Mission Statement, Vision, & Core Values of Splash Beverage Group, Inc. (SBEV).

Splash Beverage Group, Inc.'s Financial Performance

Analyzing Splash Beverage Group, Inc.'s financial performance involves looking at key metrics and indicators:

• Revenue Growth: Consistent revenue growth indicates increasing demand for the company's products and effective market penetration.
• Gross Profit Margin: The gross profit margin reflects the profitability of the company's products after deducting the cost of goods sold. A higher margin indicates better cost management and pricing strategies.
• Operating Expenses: Monitoring operating expenses, such as sales and marketing, and general and administrative costs, is important for assessing the company's efficiency.
• Net Income: Net income is the bottom-line profit after all expenses are deducted. It's a key indicator of overall financial health.
• Cash Flow: Analyzing cash flow from operations, investing, and financing activities provides insights into the company's ability to generate cash and fund its growth.
• Debt Levels: Monitoring debt levels and interest expenses is important for assessing the company's financial risk and ability to meet its obligations.

Splash Beverage Group, Inc. (SBEV) Market Position & Future Outlook

As of April 2025, Splash Beverage Group, Inc. is strategically navigating the competitive beverage market, focusing on expanding its distribution network and product portfolio. The company aims to solidify its position by capitalizing on emerging market trends and addressing potential challenges through innovative strategies. For an in-depth look at the company's financial standing, see: Breaking Down Splash Beverage Group, Inc. (SBEV) Financial Health: Key Insights for Investors.

Competitive Landscape

Opportunities & Challenges

Industry Position

Splash Beverage Group holds a position as a challenger brand within the highly competitive beverage industry. The company differentiates itself through:

• Focusing on innovation by introducing new and unique beverage products.
• Building strategic alliances to expand its distribution network efficiently.
• Targeting niche markets and consumer segments with specific product offerings.