Sun Life Financial Inc. (SLF): history, ownership, mission, how it works & makes money

Sun Life Financial Inc. (SLF): history, ownership, mission, how it works & makes money

CA | Financial Services | Insurance - Diversified | NYSE

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A Brief History of Sun Life Financial Inc. (SLF)

Company Overview

Sun Life Financial Inc. is a Canadian multinational financial services company headquartered in Toronto, Ontario. As of 2024, the company operates in multiple countries including Canada, the United States, United Kingdom, Ireland, China, Hong Kong, the Philippines, Indonesia, India, and Vietnam.

Financial Performance

Financial Metric 2023 Value
Total Assets $228.1 billion
Net Income $3.4 billion
Market Capitalization $36.8 billion
Return on Equity 15.2%

Key Business Segments

  • Group Benefits
  • Individual Insurance
  • Wealth Management
  • Asset Management

Global Presence

Country Number of Employees
Canada 16,500
United States 8,200
Asia 12,300

Stock Performance

As of January 2024, Sun Life Financial (SLF) trades on the Toronto Stock Exchange with a stock price of approximately $69.45 per share.

Sustainability Initiatives

  • Carbon neutrality commitment by 2030
  • $10 billion sustainable investment portfolio
  • Diversity and inclusion programs


A Who Owns Sun Life Financial Inc. (SLF)

Major Institutional Shareholders

Shareholder Percentage Ownership
The Vanguard Group, Inc. 9.52%
Mackenzie Financial Corporation 8.41%
Canada Pension Plan Investment Board 5.23%
BlackRock Fund Advisors 4.87%
Royal Bank of Canada 3.95%

Public Float and Share Structure

Sun Life Financial Inc. is a publicly traded company listed on the Toronto Stock Exchange (TSX) and New York Stock Exchange (NYSE) under the ticker symbol SLF.

  • Total Outstanding Shares: 445.7 million
  • Public Float: Approximately 94.6%
  • Market Capitalization: $29.4 billion (as of January 2024)

Ownership Breakdown

Ownership Category Percentage
Institutional Investors 68.3%
Individual Retail Investors 26.3%
Insider Ownership 5.4%

Top Institutional Owners

  • The Vanguard Group: 42.5 million shares
  • Mackenzie Financial: 37.5 million shares
  • Canada Pension Plan Investment Board: 23.3 million shares
  • BlackRock: 21.7 million shares


Sun Life Financial Inc. (SLF) Mission Statement

Company Overview

Sun Life Financial Inc. trades on the Toronto Stock Exchange (TSX) and New York Stock Exchange (NYSE) under the ticker symbol SLF. As of Q4 2023, the company reported total assets of $229.3 billion.

Core Mission Components

  • Provide comprehensive financial solutions across insurance, wealth management, and health protection
  • Operate in key markets including Canada, United States, United Kingdom, Philippines, and other international locations
  • Deliver sustainable financial services to clients globally

Financial Performance Metrics

Financial Metric 2023 Value
Net Income $3.02 billion
Total Revenue $16.4 billion
Operating Earnings $2.96 billion
Shareholders' Equity $26.1 billion

Strategic Focus Areas

  • Digital Transformation: Investing in technology platforms
  • Customer Experience: Enhancing digital service capabilities
  • Sustainable Investing: Environmental, Social, and Governance (ESG) integration

Global Presence

Operates in 27 countries with approximately 37,000 employees serving 38 million customers worldwide.

Market Segments

Segment 2023 Contribution
Canada 38% of total earnings
United States 29% of total earnings
International Markets 33% of total earnings


How Sun Life Financial Inc. (SLF) Works

Company Overview

Sun Life Financial Inc. is a Canadian multinational financial services company headquartered in Toronto, Ontario. As of 2024, the company operates in Canada, the United States, United Kingdom, Ireland, China, Hong Kong, the Philippines, Indonesia, India, and other markets.

Financial Performance

Financial Metric 2023 Value
Net Income $3.3 billion
Total Assets $353 billion
Market Capitalization $35.8 billion
Adjusted Net Operating Income $3.16 billion

Business Segments

  • Group Benefits
  • Individual Insurance
  • Wealth Management
  • Asset Management

Global Operations

Sun Life operates in multiple countries with significant presence in:

  • Canada: Primary market with 40% of total revenue
  • United States: Second largest market
  • Asia: Rapid growth market with focus on Philippines, Indonesia, and India

Investment Portfolio

Asset Class Percentage of Total Investments
Fixed Income 65%
Equities 25%
Real Estate 7%
Alternative Investments 3%

Digital Transformation

Digital Platforms Investment: $250 million allocated for digital transformation initiatives in 2023-2024.

Regulatory Compliance

Regulated by financial authorities in each operational jurisdiction, including Office of the Superintendent of Financial Institutions (OSFI) in Canada.



How Sun Life Financial Inc. (SLF) Makes Money

Revenue Streams

Sun Life Financial generates revenue through multiple business segments:

  • Canada Operations
  • United States Operations
  • International Operations
  • Asset Management

Financial Performance 2023

Financial Metric Amount (CAD)
Net Income $2.84 billion
Total Revenue $16.4 billion
Operating Earnings $3.04 billion

Insurance Product Revenue

Key Insurance Segments:

  • Life Insurance: $4.2 billion
  • Health Insurance: $3.7 billion
  • Group Benefits: $2.9 billion

Asset Management Revenue

Asset Management Category Assets Under Management
Total Assets $1.39 trillion
Mutual Funds $247 billion
Institutional Investments $592 billion

Geographic Revenue Breakdown

Region Revenue Contribution
Canada 42%
United States 33%
International Markets 25%

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