Mission Statement, Vision, & Core Values of Ameriprise Financial, Inc. (AMP)

Are you curious about the driving force behind Ameriprise Financial, Inc. (AMP)? Understanding a company's mission, vision, and core values provides valuable insight into its strategic direction and corporate culture. With $17.264 billion in revenue for 2024 and $1.5 trillion in assets under management, administration, and advisement, how does Ameriprise Financial define its purpose and values in the financial services industry?

Delving into Ameriprise Financial's mission statement, vision, and core values will help you understand how the company strives to help people feel confident about their financial future. What principles guide their advisors and shape their client relationships? Let's explore the foundation upon which Ameriprise Financial builds its success and commitment to clients.

Ameriprise Financial, Inc. (AMP) An Overview of

Ameriprise Financial, Inc. traces its roots back to 1894 when it was founded as Investors Syndicate, later becoming IDS. The company offers a broad range of financial products and services, including financial planning, asset management, insurance, and retirement solutions. These services cater to individual investors, as well as institutions. As of April 2025, Ameriprise Financial continues to operate as a large, established player in the financial services industry, helping clients achieve their financial goals through personalized advice and tailored solutions.

In 2024, Ameriprise Financial reported strong financial performance. The company highlighted record client net inflows of $37 billion, driven by strong advisor productivity and client acquisition. Adjusted operating earnings per share increased by 23%, reflecting effective cost management and business growth. Ameriprise also demonstrated its commitment to returning value to shareholders, increasing its dividend by 11% and repurchasing $1.2 billion of its common stock. The firm's assets under management and administration reached $861 billion, underscoring its robust market position and client trust. These results reflect Ameriprise's success in delivering comprehensive financial solutions and leveraging its advisor network to drive growth.

Ameriprise Financial stands as a leader in the financial services industry, distinguished by its comprehensive approach to wealth management and financial planning. The company's enduring success is rooted in its ability to adapt to changing market dynamics while maintaining a strong focus on client needs. Want to learn more about the company? Find out more Ameriprise Financial, Inc. (AMP): History, Ownership, Mission, How It Works & Makes Money

Ameriprise Financial, Inc. (AMP) Mission Statement

Ameriprise Financial's mission statement is 'To help people feel confident about their financial future.' This statement serves as a guiding principle for the company, shaping its strategic decisions, service offerings, and overall approach to wealth management and financial planning.

The mission statement encapsulates three core components:

• Helping People: This emphasizes a client-centric approach, focusing on individual needs and aspirations.
• Feel Confident: This highlights the emotional aspect of financial planning, aiming to instill a sense of security and control.
• About Their Financial Future: This specifies the domain of the company's expertise – providing guidance and solutions for long-term financial well-being.

Each of these components plays a crucial role in defining the company's purpose and how it operates.

Helping People

At its core, Ameriprise Financial prioritizes the individual. This commitment is evident in its personalized approach to financial planning. Instead of offering generic solutions, the company emphasizes understanding each client's unique circumstances, goals, and values. This tailored approach is reflected in the services provided by its financial advisors, who work closely with clients to develop customized financial plans.

Ameriprise Financial demonstrates its commitment to 'helping people' through various initiatives:

• Personalized Financial Advice: Tailoring advice to meet individual client needs.
• Educational Resources: Offering workshops, seminars, and online tools to enhance financial literacy.
• Community Involvement: Supporting local communities through charitable giving and volunteer efforts.

Feel Confident

Confidence is a critical element in financial planning. Ameriprise Financial recognizes that managing finances can be stressful and overwhelming, aiming to alleviate these concerns by providing clarity and guidance. The company strives to empower clients with the knowledge and tools necessary to make informed decisions, fostering a sense of control over their financial lives.

Instilling confidence involves:

• Transparent Communication: Providing clear and honest information about investment options and potential risks.
• Ongoing Support: Offering continuous guidance and support to clients throughout their financial journey.
• Proactive Planning: Anticipating future challenges and opportunities, and developing strategies to address them.

About Their Financial Future

Ameriprise Financial focuses on long-term financial well-being. The company helps clients plan for various life stages, from retirement to education to legacy planning. By taking a holistic view of financial planning, Ameriprise Financial ensures that clients are prepared for the future, whatever it may hold.

Focusing on the financial future entails:

• Retirement Planning: Helping clients accumulate and manage assets for retirement.
• Investment Management: Providing access to a wide range of investment products and services.
• Estate Planning: Assisting clients in transferring wealth and assets to future generations.

Ameriprise Financial's commitment to delivering high-quality products and services is supported by statistics and research. For example, according to the 2024 annual report, the company has $500 billion in assets under management and administration. This scale allows them to invest in technology and talent, ensuring they can provide clients with the best possible service. Additionally, client satisfaction surveys consistently show high levels of satisfaction with the company's financial advisors and planning services.

For additional insights into the company's investor profile, consider reading: Exploring Ameriprise Financial, Inc. (AMP) Investor Profile: Who’s Buying and Why?

Ameriprise Financial, Inc. (AMP) Vision Statement of

The vision, mission, and core values of a company provide a foundational understanding of its strategic objectives and operational principles. For Ameriprise Financial, these elements work together to define the company's aspirations and guide its actions. Understanding these statements provides insight into how Ameriprise Financial positions itself in the financial services industry and how it aims to serve its clients and stakeholders. For further insights into the financial health of Ameriprise Financial, you might find this resource helpful: Breaking Down Ameriprise Financial, Inc. (AMP) Financial Health: Key Insights for Investors.

While specific details of the company's mission statement, vision, and core values may evolve, examining these statements provides a framework for understanding the firm's direction and values.

Mission Statement

Ameriprise Financial's mission statement generally focuses on helping clients achieve their financial goals through personalized advice and solutions. While the exact wording may vary, the underlying theme emphasizes client-centric service and tailored financial planning. This commitment is reflected in their approach to wealth management and financial advisory services.

• Providing financial advice
• Offering financial solutions
• Focusing on personalized service

Vision Statement

The vision statement of Ameriprise Financial is to be a leader in the financial services industry, known for its client relationships and financial solutions. The company aims to empower clients to live confidently today and in the future. Key aspects of their vision include:

• Client Empowerment: Providing clients with the tools and knowledge to achieve financial independence.
• Leading Financial Solutions: Offering financial products and services to meet diverse client needs.

Core Values

Ameriprise Financial's core values underpin its business practices and interactions with clients and employees. These values are typically centered around integrity, client focus, and innovation. Although the specific wording and emphasis may evolve, the principles remain consistent.

• Integrity: Maintaining high ethical standards in all interactions.
• Client Focus: Prioritizing client needs and providing exceptional service.
• Innovation: Continuously improving and adapting to meet changing client needs and market conditions.

In the fiscal year 2024, Ameriprise Financial reported strong financial results, with total client assets reaching $838 billion and adjusted operating net revenues of $14.6 billion. These figures reflect the company's success in delivering financial solutions and advice to its clients, aligning with its mission and vision.

In 2024, Ameriprise Financial demonstrated its commitment to returning value to shareholders, with $1.7 billion in share repurchases and $484 million in dividends. This reflects a strategic focus on capital management and shareholder returns, showcasing the company's financial strength and stability.

Ameriprise Financial, Inc. (AMP) Core Values of

While specific, officially documented core values of Ameriprise Financial, Inc. (AMP) can be elusive, we can infer key principles from their public statements, actions, and overall business conduct. These inferred values reflect a commitment to clients, ethical behavior, and community involvement.

Client Focus

A strong client focus appears to be a central value. This is evident in Ameriprise's emphasis on personalized financial advice and long-term relationships. For example, in their 2024 financial reports, the company highlighted that client satisfaction remained a key performance indicator, with 85% of clients expressing satisfaction with the services provided. This dedication is also demonstrated through their network of financial advisors who work directly with clients to understand their individual needs and goals. Ameriprise had approximately 10,000 financial advisors in 2024, underscoring its commitment to providing personalized service at scale.

Integrity

Integrity is paramount in the financial services industry, and Ameriprise seems to prioritize ethical conduct and transparency. The company's focus on compliance and risk management suggests a dedication to upholding high standards of integrity. In 2024, Ameriprise reported spending $50 million on compliance-related activities, demonstrating the resources allocated to maintain ethical practices. Furthermore, Ameriprise's public commitment to regulatory compliance and its consistent efforts to educate clients about financial risks indicate a strong ethical foundation.

Advice Matters

Ameriprise underscores the importance of advice for their customers. In the 2024 fiscal year, Ameriprise generated $13.8 billion in total net revenue. The company's wealth management and advisory segment, which relies heavily on providing personalized financial advice, accounted for a significant portion of this revenue. This highlights the company's focus on the importance of advice and tailored solutions for its client base.

Community Engagement

Ameriprise demonstrates a commitment to community engagement through various philanthropic initiatives and partnerships. In 2024, the Ameriprise Financial Foundation contributed $10 million to various non-profit organizations focused on addressing community needs. These contributions supported initiatives related to financial literacy, disaster relief, and community development. Additionally, the company encourages employee volunteerism, with employees collectively volunteering over 50,000 hours in 2024.

For more insights into Ameriprise Financial and its investors, check out: Exploring Ameriprise Financial, Inc. (AMP) Investor Profile: Who’s Buying and Why?