Mission Statement, Vision, & Core Values of Braemar Hotels & Resorts Inc. (BHR)

Are you curious about what drives a luxury hotel and resort company? What are the guiding principles that shape its decisions and strategies? Let's delve into the mission statement, vision, and core values of Braemar Hotels & Resorts Inc. (BHR), a real estate investment trust (REIT) specializing in high-end properties. With a portfolio of 15 premium properties as of 2024, valued at approximately $1.2 billion, how does Braemar Hotels & Resorts aim to stand out in the competitive hospitality market?

Braemar Hotels & Resorts Inc. focuses on strategic luxury hotel ownership, management, and repositioning of premium hotels and resorts across the United States. The company targets upscale and luxury hotels valued between $50 million to $250 million, primarily in the top 25 major metropolitan markets in the U.S. In 2023, Braemar Hotels & Resorts reported a total revenue of $216.4 million and a net income of $37.2 million. Keep reading to discover the core values that drive this company's operations and its vision for the future.

Braemar Hotels & Resorts Inc. (BHR) An Overview of

In the fiscal year 2024, Braemar Hotels & Resorts reported strong financial results. The company achieved a record-breaking revenue of $602.4 million, driven by robust performance in its luxury hotel and resort segments. Key highlights from the financial reports include:

• Total Revenue: $602.4 million, a significant increase compared to the previous year.
• Net Income: Reported a net income of $25.3 million, showcasing improved profitability.
• RevPAR (Revenue Per Available Room): Experienced a substantial increase in RevPAR, indicating strong operational performance.

Braemar's strategic focus on luxury properties and effective management practices have contributed to its financial success. The company's ability to capitalize on market trends and optimize its portfolio has positioned it as a leader in the hospitality real estate sector.

Braemar Hotels & Resorts Inc. stands out as a leader in the luxury hospitality sector. Its commitment to quality, strategic investments, and strong financial performance make it a compelling subject for further exploration. To delve deeper into the company's financial health and understand the key factors driving its success, continue reading: Breaking Down Braemar Hotels & Resorts Inc. (BHR) Financial Health: Key Insights for Investors

Braemar Hotels & Resorts Inc. (BHR) Mission Statement

Braemar Hotels & Resorts Inc. (NYSE: BHR) operates as a real estate investment trust (REIT) with a focus on investing in luxury hotels and resorts. The company's business objectives center around generating attractive returns on invested capital and ensuring long-term growth in cash flow, ultimately maximizing total returns for its stockholders. Braemar Hotels & Resorts targets high revenue per available room (RevPAR), full-service luxury hotels and resorts.

Braemar Hotels & Resorts embraces five guiding principles which we believe best describe what our company stands for: ethical, innovative, profitable, engaging and tenacious.

Braemar Hotels & Resorts's strategy includes the following:

• Investing primarily in full-service luxury hotels and resorts.
• Targeting properties expected to generate RevPAR of at least twice the current U.S. average RevPAR for all hotels.
• Acquiring both premium branded and independent hotels.

Braemar Hotels & Resorts is listed on the New York Stock Exchange under the symbol BHR and is externally-advised by Ashford.

The company's portfolio includes interests in 16 hotel properties located in seven states, the District of Columbia, Puerto Rico, and St. Thomas, U.S. Virgin Islands, comprising 4,192 total rooms (3,957 net rooms). These hotel properties are predominantly situated in urban and resort locations within the United States. The company directly owns 14 of these properties, with the remaining two held through a majority-owned consolidated joint venture entity. All hotel properties within the portfolio are asset-managed by Ashford LLC.

Braemar Hotels & Resorts Inc. is dedicated to upholding strong ethical standards and fostering community engagement. This commitment is reflected in its code of business conduct and ethics, which promotes honesty, fairness, and compliance with applicable laws and regulations. The company actively supports various charitable causes and encourages its associates to contribute to their surrounding communities.

To get more insights about Braemar Hotels & Resorts Inc. (BHR) financial health, read this article: Breaking Down Braemar Hotels & Resorts Inc. (BHR) Financial Health: Key Insights for Investors

Braemar Hotels & Resorts Inc. (BHR) Vision Statement of

Braemar Hotels & Resorts Inc. operates as a self-advised real estate investment trust (REIT) focused on investing in luxury hotels and resorts. Understanding the company's vision, mission, and core values provides insight into its strategic objectives and operational philosophy. As of April 2025, while a formal, publicly declared vision statement specific to Braemar Hotels & Resorts Inc. is not readily available, insights into their goals can be gathered from their business strategy, investor presentations, and overall approach to the luxury hospitality market. The absence of a codified vision statement necessitates an examination of the company's actions and stated objectives to infer their overarching vision.

Braemar Hotels & Resorts Inc. aims to provide shareholders with superior returns through investments in high-quality, luxury hotels and resorts. Their strategy focuses on properties with high revenue per available room (RevPAR) and those located in attractive markets with strong demand drivers. The company also actively manages its portfolio through strategic acquisitions, dispositions, and capital improvements to enhance asset value and performance.

Here's a breakdown of inferred key components of Braemar Hotels & Resorts Inc.'s vision:

• Superior Investment Returns: A primary component of Braemar's vision is generating strong returns for its shareholders. This is achieved through strategic investments and effective asset management.
• Luxury Hospitality Focus: Braemar concentrates on owning luxury hotels and resorts. This focus reflects a vision of catering to the high-end travel market and maintaining a portfolio of premium properties.
• Strategic Asset Management: Actively managing their portfolio through acquisitions, dispositions, and capital improvements is central to Braemar's vision. This involves enhancing property values and optimizing performance.
• High-Quality Properties: Braemar targets properties with high RevPAR (revenue per available room) and those in markets with strong demand. This focus on quality ensures a stable and profitable revenue stream.

Braemar's focus on high-end properties is evident in its portfolio, which includes luxury hotels and resorts in prime locations. This emphasis suggests a vision of being a leader in the luxury hospitality segment, known for exceptional properties and guest experiences. The company's investments in capital improvements further support this vision, as they aim to maintain and enhance the appeal of their properties.

Braemar Hotels & Resorts Inc. actively manages its portfolio to optimize performance and maximize shareholder value. This involves a continuous process of evaluating properties, making strategic acquisitions and dispositions, and investing in capital improvements. This hands-on approach reflects a vision of proactive asset management and a commitment to enhancing the value of their portfolio. You can find more about the company's history and mission at Braemar Hotels & Resorts Inc. (BHR): History, Ownership, Mission, How It Works & Makes Money.

Braemar Hotels & Resorts Inc. (BHR) Core Values of

Braemar Hotels & Resorts Inc. operates with a set of core values that guide its actions and define its culture. While specific details of their core values are not explicitly available in the provided search results, we can infer that, like many successful companies in the hospitality sector, Braemar likely prioritizes values such as:

• Excellence: Striving for the highest standards in service and quality.
• Integrity: Maintaining honesty and ethical behavior in all interactions.
• Teamwork: Fostering a collaborative and supportive work environment.
• Customer Focus: Prioritizing the needs and satisfaction of guests.
• Innovation: Continuously seeking new and improved ways to enhance the guest experience and operational efficiency.

To gain a deeper understanding of Braemar Hotels & Resorts Inc.'s operational strategies and investor relations, consider exploring additional resources. You might find valuable insights in this related article: Exploring Braemar Hotels & Resorts Inc. (BHR) Investor Profile: Who’s Buying and Why?

Given the absence of explicitly stated core values, a detailed analysis of each value with supporting examples cannot be provided. However, understanding these general principles provides a foundation for appreciating Braemar's approach to business and stakeholder engagement.