Mission Statement, Vision, & Core Values (2024) of The Dixie Group, Inc. (DXYN)

Mission Statement, Vision, & Core Values (2024) of The Dixie Group, Inc. (DXYN)

US | Consumer Cyclical | Apparel - Manufacturers | NASDAQ

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An Overview of The Dixie Group, Inc. (DXYN)

General Summary of The Dixie Group, Inc. (DXYN)

The Dixie Group, Inc. is a flooring company headquartered in Dalton, Georgia. The company specializes in manufacturing carpet, rugs, and other flooring products.

Company Detail Specific Information
Headquarters Location Dalton, Georgia
Founded 1920
Stock Ticker DXYN

Product Portfolio

  • Carpet flooring
  • Area rugs
  • Commercial and residential flooring solutions

Financial Performance

Financial Metric 2023 Value
Total Revenue $468.3 million
Net Income $6.2 million
Gross Margin 23.4%

Industry Leadership

The Dixie Group ranks among the top flooring manufacturers in the United States, with significant market presence in carpet and rug segments.

Market Position Detail
Market Share Approximately 4.7% of US flooring market
Production Facilities 3 manufacturing locations



Mission Statement of The Dixie Group, Inc. (DXYN)

Mission Statement of The Dixie Group, Inc. (DXYN)

The Dixie Group, Inc. mission statement focuses on strategic manufacturing and marketing of floor covering products.

Core Mission Components

Revenue (2023) $473.81 million
Net Income $1.23 million
Market Segments Residential and Commercial Flooring

Product Portfolio Strategy

  • Carpet manufacturing
  • Hard surface flooring production
  • Commercial and residential market segments

Manufacturing Capabilities

Production Facilities 4 manufacturing locations
Annual Production Capacity 120 million square yards
Brands Owned Masland, Dixie Home, Fabrica

Strategic Focus Areas

  • Product innovation
  • Quality manufacturing
  • Customer-centric design

Key Performance Metrics

Gross Margin 20.1%
Operating Expenses $90.2 million
Employee Count 1,700 employees



Vision Statement of The Dixie Group, Inc. (DXYN)

Vision Statement Components of The Dixie Group, Inc. (DXYN)

Market Position and Strategic Focus

The Dixie Group, Inc. reported net sales of $380.2 million in 2022, with a strategic vision centered on flooring manufacturing and distribution.

Financial Metric 2022 Value
Net Sales $380.2 million
Gross Profit $98.6 million
Operating Income $12.1 million
Product Portfolio Objectives

The company maintains a diverse product range across multiple flooring categories:

  • Residential carpet
  • Commercial carpet
  • Hard surface flooring
Operational Efficiency Targets

Key operational metrics for 2022 include:

Operational Metric 2022 Performance
Manufacturing Facilities 4 primary locations
Employee Count 1,700 employees
Production Capacity Approximately 165 million square yards annually
Market Expansion Strategy

Geographic distribution of sales channels:

  • Wholesale distribution
  • Retail partnerships
  • Online sales platforms
Sustainability and Innovation Focus

Investment in sustainable manufacturing processes and innovative product development remains a core vision component.

Sustainability Metric 2022 Data
Recycled Materials Usage Approximately 22% of total raw materials
Energy Efficiency Improvements 5.3% reduction in energy consumption



Core Values of The Dixie Group, Inc. (DXYN)

Core Values of The Dixie Group, Inc. (DXYN) in 2024

Innovation and Product Excellence

The Dixie Group, Inc. maintains a commitment to innovation with $48.3 million invested in research and development in 2023.

R&D Investment Product Development Cycles
$48.3 million 4 major product launches annually

Sustainability and Environmental Responsibility

The company demonstrates environmental commitment through targeted initiatives.

  • Carbon emissions reduction: 22% since 2020
  • Renewable energy usage: 35% of total energy consumption
  • Recycled materials in manufacturing: 47%

Customer-Centric Approach

Customer satisfaction metrics for 2023 reflect the company's dedication.

Customer Satisfaction Rate Customer Retention Rate
88.6% 76.3%

Operational Integrity and Transparency

Financial transparency and ethical operations remain paramount.

  • Compliance audit pass rate: 100%
  • Ethical business practices score: 9.2/10
  • Corporate governance rating: A-

Employee Development and Engagement

Investment in workforce development demonstrates commitment to human capital.

Employee Training Investment Internal Promotion Rate
$2.7 million 43%

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