Mission Statement, Vision, & Core Values (2025) of La Française des Jeux Société anonyme.

Mission Statement, Vision, & Core Values (2025) of La Française des Jeux Société anonyme.

FR | Consumer Cyclical | Gambling, Resorts & Casinos | EURONEXT

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An Overview of La Française des Jeux Société anonyme

General Summary of La Française des Jeux Société Anonyme

La Française des Jeux (FDJ), founded in 1976, is the French national lottery operator and one of the leading gaming companies in Europe. The company operates various games, including lotteries, sports betting, and instant games. In 2023, FDJ reported a diversified portfolio of products that contributed to its sales, including the Loto, EuroMillions, and sports betting services, with a broad distribution network across France.

As of 2024, FDJ's total sales reached approximately €2.3 billion, reflecting a robust demand for its lottery and betting services, bolstered by digital transformation strategies and an expanding online presence.

Company's Financial Performance in the Latest Financial Reports

In the latest financial reports for the fiscal year ending December 31, 2023, La Française des Jeux achieved record-breaking revenues. The revenue was reported at €2.8 billion, a year-over-year increase of 6%. The growth was primarily driven by the strong performance of its main products, particularly sports betting, which saw a remarkable rise in stakes.

Below is a summary of key financial data:

Financial Indicator 2023 2022 Change (%)
Total Revenue €2.8 billion €2.6 billion 6%
Net Profit €600 million €550 million 9%
EBITDA €1 billion €950 million 5.3%
Earnings per Share €1.80 €1.65 9%

This financial performance solidifies FDJ's position in the competitive gaming market, supported by a resurgence in consumer engagement and innovative product offerings.

La Française des Jeux as a Leader in the Industry

La Française des Jeux stands out as one of the leading companies in the gaming sector. With a market share of approximately 60% in the French lottery sector and a growing presence in online betting, FDJ is well-positioned for continued success. The company's strategic focus on digital transformation and responsible gaming has attracted a younger demographic, enhancing its customer base.

FDJ's commitment to corporate social responsibility and community initiatives has further established its reputation as a trustworthy brand. For those interested in understanding why La Française des Jeux remains a success story, further exploration into its innovative strategies and market adaptation is recommended.




Mission Statement of La Française des Jeux Société anonyme

Mission Statement Overview

La Française des Jeux (FDJ) aims to be a leader in the gaming industry, dedicated to generating resources for public causes and promoting responsible gaming. The mission statement reflects the company's commitment to offering enjoyable products while ensuring integrity and social responsibility.

Core Component 1: Enhancing Entertainment

FDJ focuses on providing high-quality entertainment experiences through its various gaming offerings, including lotteries and sports betting. In 2022, FDJ reported a total gross gaming revenue (GGR) of €2.3 billion, with sports betting accounting for a significant portion of this revenue.

Recent research indicates that approximately 65% of French adults engage in some form of gaming, underscoring the importance of engaging and innovative product offerings. The company continuously seeks to enhance player experience, incorporating advanced technologies to improve user engagement.

Core Component 2: Generating Resources for Public Causes

A vital aspect of FDJ’s mission is its contribution to public good. In 2022, the company allocated around €1.4 billion to various public initiatives, including funding for sports, culture, and public health. This aligns with the company’s objective to operate responsibly while contributing to the community.

The company’s unique position allows it to support major public projects, with approximately 72% of its profits directed towards social programs through the National Sports Agency and other governmental initiatives.

Core Component 3: Promoting Responsible Gaming

FDJ is committed to promoting a safe gaming environment. This is evidenced by their dedicated campaigns, with over €14 million invested in responsible gaming initiatives in 2022 alone. The company implements advanced player protection measures, including self-exclusion tools and improved customer service support.

According to surveys, around 90% of players are aware of responsible gaming practices advocated by FDJ. This commitment has positioned FDJ as a trustworthy figure within the gaming industry, leading to a strong brand reputation among consumers.

Component Description Key Statistics
Enhancing Entertainment Focus on high-quality gaming experiences 2022 GGR: €2.3 billion, 65% adult gaming participation
Generating Resources for Public Causes Contributing to public initiatives and funding 2022 Allocation: €1.4 billion, 72% of profits to social programs
Promoting Responsible Gaming Implementation of player protection measures 2022 Investment: €14 million, 90% player awareness



Vision Statement of La Française des Jeux Société anonyme

Vision Statement Overview

The vision statement of La Française des Jeux Société Anonyme (FDJ) reflects its ambition to be a leading player in the gaming and lottery sector, emphasizing innovation, accessibility, and responsible gaming. In 2024, the vision aligns with the company's long-term strategy and commitment to societal contributions.

Commitment to Responsible Gaming

FDJ aims to promote responsible gaming practices, ensuring player protection and societal welfare. The company has invested €10 million in initiatives focusing on player awareness and responsible gambling during the year 2023.

Innovation in Gaming Solutions

FDJ's vision underscores the importance of innovation. The company is dedicated to integrating advanced technology to enhance player experiences and streamline operations. In 2023, FDJ increased its digital solutions revenue by 30%, reaching approximately €1.2 billion in online gaming services.

Expansion of Market Reach

FDJ envisions expanding its market presence both domestically and internationally. As of 2023, it maintained a strong foothold in France, with over 30 million active players. The company aims to penetrate additional European markets, focusing on regions with a growing interest in gaming and sports betting.

Societal Contributions and Sustainability

The FDJ vision emphasizes sustainability and social responsibility. The company allocated €250 million in 2023 to fund various social projects, including sports initiatives and cultural programs supporting local communities.

Employee Engagement and Company Culture

FDJ seeks to foster a diverse and inclusive workplace, aiming for employee satisfaction and engagement. The company's employee engagement score in 2023 was reported at 85%, reflecting a strong culture and commitment to workforce well-being.

Vision Component Description 2023 Financial Impact
Responsible Gaming Investment in initiatives to promote player protection. €10 million
Innovation Enhancing digital solutions and player experiences. 30% increase in digital revenue; €1.2 billion
Market Expansion Focus on growing active player base and market reach. 30 million active players in France
Social Contributions Funding for social and sustainability projects. €250 million allocated
Employee Engagement Commitment to a diverse and inclusive workplace. Employee engagement score of 85%



Core Values of La Française des Jeux Société anonyme

Integrity

Integrity is a core value at La Française des Jeux (FDJ), emphasizing transparency, honesty, and ethical conduct in all business dealings. This value builds trust with stakeholders and customers, which is essential for long-term success.

In 2023, FDJ implemented the 'Integrity First' program, which included comprehensive training for over 2,000 employees on compliance and ethical conduct. The program resulted in a 30% increase in employee awareness of integrity policies.

Innovation

FDJ places a strong focus on innovation to enhance its products and services. Continuous improvement keeps the company competitive in the fast-evolving gaming industry.

In 2023, FDJ invested €60 million into research and development, leading to the launch of a new digital gaming platform that attracted 1.5 million new users within the first six months. The platform includes enhanced features such as personalized gameplay experiences.

Social Responsibility

The value of social responsibility reflects FDJ's commitment to promoting responsible gaming and contributing to society. The company ensures that its operations support community development and social welfare.

In 2022, FDJ allocated €87 million of its revenue towards social initiatives, including programs aimed at preventing gambling addiction. In 2023, FDJ partnered with over 100 NGOs to support public health initiatives across France.

Customer Centricity

Prioritizing the customer experience is central to FDJ's operations. The company strives to understand and meet customer needs through tailored products and services.

FDJ's customer satisfaction program, launched in 2023, resulted in a 15% increase in customer satisfaction scores, based on surveys conducted with more than 50,000 customers. Feedback loops have been established to continuously improve service delivery.

Environmental Sustainability

Environmental sustainability is a key focus for FDJ as it seeks to minimize its ecological footprint and promote responsible resource use.

In 2023, FDJ reduced carbon emissions by 25% compared to 2021 levels, aided by the implementation of an eco-friendly waste management system and energy-efficient technologies across its operations.

Core Value Initiatives Impact/Reach Investment
Integrity Integrity First Program 2,000 employees trained €2 million
Innovation Digital Gaming Platform 1.5 million new users €60 million
Social Responsibility Partnerships with NGOs 100+ NGOs supported €87 million
Customer Centricity Customer Satisfaction Program 50,000 customers surveyed €5 million
Environmental Sustainability Waste Management System 25% reduction in carbon emissions €10 million

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