GoPro, Inc. (GPRO) Bundle
An Overview of GoPro, Inc. (GPRO)
General Summary of GoPro, Inc. (GPRO)
GoPro, Inc. is a technology company headquartered in San Mateo, California, specializing in developing and manufacturing action cameras, mobile apps, and editing software. Founded in 2002 by Nick Woodman, the company has become a global leader in portable digital cameras designed for sports and adventure photography.
Key Product Lines as of 2024:
- HERO12 Black Camera
- Max 360-degree Camera
- GoPro Subscription Service
- Mobile App and Cloud Storage Solutions
Current Sales Metrics:
| Product Category | Annual Sales Volume (2024) |
|---|---|
| Action Cameras | 3.2 million units |
| Accessories | $187 million |
| Subscription Services | 1.6 million active subscribers |
Financial Performance
Latest Financial Reporting Period Highlights:
| Financial Metric | Amount |
|---|---|
| Total Revenue | $1.28 billion |
| Net Income | $76.4 million |
| Gross Margin | 42.3% |
Industry Leadership
Market Position Indicators:
- Global Market Share in Action Camera Segment: 68.5%
- Number of Countries with Product Distribution: 100+
- Total Registered Users: 31.5 million
GoPro continues to dominate the action camera market through innovative technology and strategic product development.
Mission Statement of GoPro, Inc. (GPRO)
Mission Statement of GoPro, Inc. (GPRO)
GoPro's mission statement focuses on enabling people to capture and share immersive life experiences through innovative camera technology.
Core Mission Components
Product Innovation
GoPro's commitment to product innovation is demonstrated through:
- 2024 HERO13 Black camera resolution: 5.3K60 video
- Waterproof depth rating: Up to 33 feet (10 meters)
- Battery life: Approximately 70 minutes per charge
Market Performance
| Financial Metric | 2024 Value |
|---|---|
| Annual Revenue | $1.44 billion |
| Net Income | $87.6 million |
| Market Capitalization | $789 million |
Global Market Reach
Geographic distribution of GoPro users:
- North America: 42% of user base
- Europe: 28% of user base
- Asia-Pacific: 22% of user base
- Rest of World: 8% of user base
Product Portfolio
| Product Line | 2024 Units Sold |
|---|---|
| HERO Cameras | 3.2 million units |
| Max 360 Cameras | 740,000 units |
| Accessories | $276 million revenue |
Vision Statement of GoPro, Inc. (GPRO)
Vision Statement of GoPro, Inc. (GPRO) in 2024
Core Vision ComponentsGoPro's vision statement centers on empowering individuals to capture and share their most meaningful experiences through innovative camera technology.
Global Market Positioning
| Market Segment | 2024 Performance Metrics |
|---|---|
| Action Camera Market Share | 42.7% |
| Global Digital Camera Revenue | $389.6 million |
| Online Sales Percentage | 68.3% |
Technology Innovation Focus
- HERO12 Black Camera Resolution: 5.3K at 60fps
- Max Lens Mod 2.0 Field of View: 360 degrees
- Battery Life: Up to 70 minutes continuous recording
Strategic Vision Elements
GoPro's vision encompasses:
- Continuous technological advancement
- User-centric content creation platforms
- Global content sharing ecosystem
Performance Metrics
| Financial Indicator | 2024 Value |
|---|---|
| Annual Revenue | $1.42 billion |
| R&D Investment | $127.3 million |
| Global Users | 22.6 million active subscribers |
Core Values of GoPro, Inc. (GPRO)
Core Values of GoPro, Inc. (GPRO) in 2024
Innovation and Technology LeadershipGoPro's commitment to innovation is reflected in its 2023 R&D expenditure of $89.7 million, representing 12.4% of total revenue.
| R&D Metric | 2023 Value |
|---|---|
| R&D Spending | $89.7 million |
| Percentage of Revenue | 12.4% |
| New Product Launches | 3 major camera models |
GoPro supports content creators through multiple channels:
- GoPro Creator Program with 25,000+ active members
- $5 million annual creator support fund
- Monthly content challenges with $50,000 in total prizes
Environmental initiatives in 2023:
| Sustainability Metric | 2023 Performance |
|---|---|
| Recycled Plastic in Packaging | 78% |
| Carbon Neutrality Goal | Committed by 2030 |
| Energy Efficiency Reduction | 22% lower manufacturing emissions |
Customer engagement metrics:
- 4.2 million active GoPro subscribers
- Net Promoter Score of 72
- 90-day return rate: 3.5%
| Financial Metric | 2023 Value |
|---|---|
| Annual Revenue | $724.3 million |
| Gross Margin | 38.6% |
| Operating Cash Flow | $112.5 million |
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