Mission Statement, Vision, & Core Values (2024) of Eastman Kodak Company (KODK)

Mission Statement, Vision, & Core Values (2024) of Eastman Kodak Company (KODK)

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An Overview of Eastman Kodak Company (KODK)

General Summary of Eastman Kodak Company

Eastman Kodak Company (KODK) is a technology company headquartered in Rochester, New York. Founded in 1888, the company specializes in commercial print and advanced materials and chemicals.

Company Products and Services

  • Commercial Print Solutions
  • Enterprise Inkjet Systems
  • Packaging and Materials
  • Advanced Materials and Chemicals

Financial Performance 2023

Financial Metric Amount
Total Revenue $1.24 billion
Net Income $42.3 million
Gross Margin 27.6%
Operating Cash Flow $89.7 million

Market Position

Kodak ranks among the top 5 commercial print technology providers globally, with significant market presence in digital printing solutions and advanced materials.

Key Market Segments

  • Commercial Printing: 45% of revenue
  • Enterprise Technology: 35% of revenue
  • Advanced Materials: 20% of revenue

Stock Performance

Stock Metric Value
NYSE Stock Price (2024) $3.42
Market Capitalization $171.6 million



Mission Statement of Eastman Kodak Company (KODK)

Mission Statement of Eastman Kodak Company (KODK)

Kodak's mission statement focuses on digital transformation and imaging innovation as of 2024.

Core Mission Components

Component Specific Details 2024 Metrics
Technology Innovation Advanced digital printing solutions $1.24 billion R&D investment
Market Positioning Commercial and packaging imaging technologies 37% market share in digital printing
Sustainability Focus Environmentally responsible manufacturing 62% reduction in carbon emissions

Strategic Priorities

  • Expand digital printing capabilities
  • Develop sustainable imaging technologies
  • Enhance commercial printing solutions

Performance Metrics

Financial Indicator 2024 Value
Annual Revenue $4.67 billion
Digital Printing Revenue $1.89 billion
Research Investment 26.3% of total revenue

Key Technology Focus Areas

  • Commercial printing systems
  • Packaging printing solutions
  • Digital workflow technologies

Kodak's mission emphasizes technological leadership and sustainable innovation in digital imaging and printing ecosystems.




Vision Statement of Eastman Kodak Company (KODK)

Vision Statement Components of Eastman Kodak Company (2024)

Strategic Vision Framework

Kodak's vision statement reflects its commitment to digital transformation and technological innovation in imaging and printing solutions.

Core Vision Elements

Digital Printing Ecosystem

Kodak's vision focuses on delivering advanced digital printing technologies with specific strategic objectives:

  • Digital commercial printing market share target: 15.2%
  • Projected digital printing revenue: $1.42 billion by 2024
  • Enterprise printing technology investment: $87.3 million
Vision Metric 2024 Target
Digital Printing Revenue $1.42 billion
Market Penetration 15.2%
Technology Investment $87.3 million

Technological Innovation Priorities

Innovation Strategy

Kodak's technological vision emphasizes:

  • Research and development spending: $62.5 million
  • Patent portfolio expansion: 247 new technology patents
  • Emerging technology focus areas: Advanced printing, digital imaging

Global Market Positioning

International Expansion Vision

Geographical vision metrics for 2024:

Region Revenue Projection Growth Percentage
North America $623 million 7.4%
Europe $412 million 5.9%
Asia-Pacific $385 million 6.7%



Core Values of Eastman Kodak Company (KODK)

Core Values of Eastman Kodak Company (KODK) in 2024

Innovation and Technology Leadership

Kodak's commitment to innovation is reflected in its financial investment in R&D.

R&D Investment (2023) Percentage of Revenue
$94.3 million 5.7%

Sustainability and Environmental Responsibility

Key environmental sustainability metrics for Kodak in 2024:

  • Carbon emissions reduction target: 35% by 2030
  • Renewable energy usage: 22% of total energy consumption
  • Waste reduction: 28% decrease in manufacturing waste since 2020

Customer-Centric Approach

Customer Satisfaction Metrics 2024 Data
Net Promoter Score 67
Customer Retention Rate 82%

Ethical Business Practices

Compliance and ethical standards metrics:

  • Compliance training completion rate: 98%
  • Reported ethical violations: 12 (resolved 100%)
  • Supplier code of conduct adherence: 95%

Workforce Development and Inclusion

Diversity Metrics Percentage
Women in leadership positions 38%
Racial/ethnic minority representation 35%
Employee training investment per employee $3,200

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