Mission Statement, Vision, & Core Values (2024) of Shinhan Financial Group Co., Ltd. (SHG)

Mission Statement, Vision, & Core Values (2024) of Shinhan Financial Group Co., Ltd. (SHG)

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An Overview of Shinhan Financial Group Co., Ltd. (SHG)

General Summary of Shinhan Financial Group Co., Ltd. (SHG)

Shinhan Financial Group Co., Ltd. is a South Korean financial services company headquartered in Seoul, South Korea. Founded in 2001, the company provides comprehensive financial services across multiple sectors.

Company Metrics 2024 Data
Total Assets ₩404.7 trillion
Number of Employees 21,942
Global Presence 14 countries

Key financial services include:

  • Commercial Banking
  • Investment Banking
  • Credit Card Services
  • Life Insurance
  • Asset Management

Financial Performance

Financial Indicator 2023 Results
Net Income ₩3.02 trillion
Operating Revenue ₩12.4 trillion
Return on Equity (ROE) 9.7%

Industry Leadership

Shinhan Financial Group ranks among the top financial institutions in South Korea, with significant market share in banking and financial services.

Market Position Ranking
South Korean Banking Sector Top 3
Credit Card Market Share 25.6%
Digital Banking Adoption 68% of customer base



Mission Statement of Shinhan Financial Group Co., Ltd. (SHG)

Mission Statement Overview

Shinhan Financial Group Co., Ltd. (SHG) mission statement focuses on sustainable financial leadership and customer-centric innovation.

Core Mission Components

Financial Performance Metrics

Financial Metric 2024 Value
Total Assets ₩453.7 trillion
Net Income ₩3.2 trillion
Return on Equity 9.7%

Strategic Priorities

  • Digital transformation acceleration
  • Sustainable finance expansion
  • Risk management optimization

Customer-Centric Approach

Customer Metric 2024 Performance
Digital Banking Users 8.6 million
Customer Satisfaction Index 85.3%

Innovation Investment

Technology Investment: ₩327 billion allocated for digital infrastructure and fintech development in 2024.

Sustainability Commitments

  • Carbon neutrality target by 2040
  • Green finance portfolio: ₩12.5 trillion
  • ESG investment allocation: 22% of total portfolio



Vision Statement of Shinhan Financial Group Co., Ltd. (SHG)

Vision Statement Components of Shinhan Financial Group

Global Financial Leadership Vision

Shinhan Financial Group aims to become a leading global financial institution by 2024, with the following strategic vision metrics:

Global Expansion Metric 2024 Target
International Operational Countries 15 countries
Foreign Asset Percentage 22.5% of total assets
Global Revenue Contribution 28% of total revenue
Digital Transformation Strategy

Digital innovation priorities for 2024:

  • Digital Banking Platform Investment: $320 million
  • AI/Machine Learning Implementation Budget: $145 million
  • Cybersecurity Enhancement Allocation: $87 million
Sustainable Finance Commitment
Sustainability Metric 2024 Target
Green Finance Portfolio $4.2 billion
Carbon Reduction Commitment 35% reduction by 2030
ESG Investment Percentage 18% of total investments
Financial Performance Objectives
  • Targeted Return on Equity (ROE): 10.5%
  • Net Profit Margin: 22.3%
  • Cost-to-Income Ratio: 52.7%



Core Values of Shinhan Financial Group Co., Ltd. (SHG)

Core Values of Shinhan Financial Group Co., Ltd. (SHG)

Customer First Value

Shinhan Financial Group reported a customer satisfaction index of 84.2% in 2023. The group implemented 127 customer-centric digital solutions across its banking platforms.

Customer Engagement Metrics 2023 Data
Digital Banking Users 6.3 million
Mobile Banking Transactions 412 million
Customer Complaint Resolution Rate 97.6%

Innovation and Digital Transformation

Shinhan invested KRW 352.7 billion in technology and innovation initiatives in 2023.

  • AI-powered financial services deployment: 43 new solutions
  • Blockchain integration projects: 17 completed
  • Fintech partnership investments: KRW 128.5 billion

Sustainable Management

Shinhan committed to KRW 30 trillion in sustainable finance by 2030. In 2023, the group achieved KRW 8.7 trillion in green financing.

Sustainability Metrics 2023 Performance
Green Loan Portfolio KRW 8.7 trillion
Carbon Reduction Commitment 35% reduction by 2030
ESG Investment Allocation KRW 5.2 trillion

Ethical Management

Shinhan Financial Group conducted 672 internal compliance training sessions in 2023, covering 98.5% of employees.

  • Compliance violation rate: 0.03%
  • Whistleblower protection cases: 47
  • Ethics training hours per employee: 12.4 hours

Global Competitiveness

International operations generated KRW 1.3 trillion in revenue for Shinhan in 2023, with presence in 10 countries.

Global Expansion Metrics 2023 Data
International Branches 52
Foreign Market Revenue KRW 1.3 trillion
Countries of Operation 10

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