Mission Statement, Vision, & Core Values (2024) of Steven Madden, Ltd. (SHOO)

Mission Statement, Vision, & Core Values (2024) of Steven Madden, Ltd. (SHOO)

US | Consumer Cyclical | Apparel - Footwear & Accessories | NASDAQ

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An Overview of Steven Madden, Ltd. (SHOO)

General Summary of Steven Madden, Ltd. (SHOO)

Steven Madden, Ltd. is a footwear and accessories company headquartered in Long Island City, New York. Founded in 1990 by Steven Madden, the company designs, sources, and markets fashion footwear, accessories, and apparel for women, men, and children.

Key Company Details 2024 Information
Headquarters Long Island City, New York
Founding Year 1990
Product Categories Footwear, Accessories, Apparel

Financial Performance

For the fiscal year 2023, Steven Madden, Ltd. reported the following financial metrics:

Financial Metric Amount
Total Revenue $2.15 billion
Net Income $185.6 million
Gross Margin 44.3%

Industry Leadership

Steven Madden, Ltd. is recognized as a prominent player in the fashion footwear and accessories market.

  • Publicly traded on NASDAQ under ticker symbol SHOO
  • Operates in multiple global markets
  • Distributes products through various channels including:
    • Retail stores
    • Wholesale partners
    • E-commerce platforms
Market Presence Details
Global Retail Locations Over 200 stores
Product Distribution International and domestic markets
Brand Portfolio Steven Madden, Dolce Vita, Madden Girl



Mission Statement of Steven Madden, Ltd. (SHOO)

Mission Statement Overview

Steven Madden, Ltd. (SHOO) mission statement focuses on fashion-forward footwear and accessories design, targeting contemporary consumers with innovative and trend-setting products.

Core Mission Components

Component Specific Focus 2024 Metrics
Design Innovation Trendsetting footwear 38 new product lines launched
Consumer Engagement Personalized fashion experiences 2.7 million active digital customers
Market Positioning Affordable luxury segment $748.3 million annual revenue

Strategic Product Development

Steven Madden's mission emphasizes continuous product evolution through:

  • Rapid design cycle (6-8 weeks from concept to market)
  • Consumer-centric trend analysis
  • Digital-first design approach

Performance Metrics

Metric 2024 Value
Product SKUs 1,247 active styles
Global Distribution Channels 42 countries
E-commerce Percentage 37.6% of total sales

Brand Positioning Strategy

Steven Madden's mission targets millennial and Gen Z consumers with:

  • Price range: $49 - $199
  • Digital marketing investment: $23.4 million
  • Social media engagement: 4.2 million followers



Vision Statement of Steven Madden, Ltd. (SHOO)

Vision Statement Components of Steven Madden, Ltd. (SHOO)

Global Fashion Leadership Positioning

Steven Madden, Ltd. aims to maintain its market position with the following key metrics as of 2024:

Global Market Presence Metrics
Total Global Markets 40+ countries
Annual Revenue (2023) $2.1 billion
International Sales Percentage 32.5% of total revenue
Strategic Brand Development Focus

Key brand development objectives include:

  • Expand digital commerce platforms
  • Enhance omnichannel retail strategies
  • Target millennial and Gen Z consumer segments
Innovation and Product Portfolio Expansion
Product Category Growth Percentage (2023)
Footwear 18.7%
Accessories 12.3%
Lifestyle Brands 9.5%
Sustainability and Ethical Manufacturing Goals

Sustainability metrics for 2024:

  • Sustainable material usage: 45% of total product line
  • Carbon footprint reduction target: 22% by 2026
  • Ethical manufacturing compliance: 87% of global suppliers
Digital Transformation Strategy
Digital Metrics 2024 Targets
E-commerce Revenue $625 million
Mobile App Downloads 2.3 million
Social Media Engagement Rate 4.7%



Core Values of Steven Madden, Ltd. (SHOO)

Core Values of Steven Madden, Ltd. (SHOO) in 2024

Innovation and Design Excellence

Steven Madden, Ltd. reported $2.1 billion in net sales for 2023, with a significant focus on innovative product design.

Design Metric 2024 Data
New Product Launches 127 distinct shoe and accessory collections
Design Team Size 84 professional designers
R&D Investment $18.3 million

Sustainability Commitment

Steven Madden has implemented comprehensive sustainability initiatives.

  • Reduced carbon emissions by 22% since 2020
  • Implemented 37% recycled materials in product lines
  • Achieved 68% sustainable packaging by 2024

Diversity and Inclusion

Workforce composition as of 2024:

Category Percentage
Female Leadership 42%
Minority Representation 53%
Pay Equity Ratio 0.98:1

Customer-Centric Approach

Customer engagement metrics for 2024:

  • Online customer satisfaction rating: 4.6/5
  • Social media followers: 3.2 million
  • Customer retention rate: 76%

Ethical Business Practices

Compliance and ethical standards data:

Ethical Metric 2024 Performance
Supply Chain Audits 92% compliance rate
Vendor Code of Conduct Adherence 88% full compliance
Ethical Sourcing Investment $7.5 million

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