Mission Statement, Vision, & Core Values (2025) of United Breweries Limited.

Mission Statement, Vision, & Core Values (2025) of United Breweries Limited.

IN | Consumer Defensive | Beverages - Alcoholic | NSE

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An Overview of United Breweries Limited

An Overview of United Breweries Limited

United Breweries Limited, established in 1915, is a leading player in the Indian beer market. With over a century of legacy, the company has evolved from a small brewery in Bangalore to a robust entity known for its flagship brand, Kingfisher. United Breweries produces a range of alcoholic and non-alcoholic beverages, including beers, ready-to-drink products, and soft drinks. As of 2024, the company reported sales figures reaching approximately INR 8,500 crore, reflecting its strong market position and diversified portfolio.

Company's Financial Performance in Latest Financial Reports

In the latest financial quarter of 2024, United Breweries showcased record-breaking performance, achieving a revenue of INR 2,300 crore. This represents a significant year-on-year growth of 20% in comparison to the same period in the previous year. The company attributed this growth primarily to an increase in sales of its flagship Kingfisher beer, which contributed nearly 70% of total sales. Below is a detailed overview of the financial performance:

Financial Metric Q1 2024 Q1 2023 YoY Growth
Total Revenue INR 2,300 crore INR 1,917 crore 20%
Net Profit INR 450 crore INR 375 crore 20%
EBITDA Margin 15% 14% 1%

Furthermore, the company has expanded its market presence in regions such as North and East India, which are key growth areas. Sales volume increased in these markets by over 25%, showcasing increasing consumer preference for premium beer segments.

Introduction to United Breweries as an Industry Leader

United Breweries Limited is recognized as one of the foremost companies in the Indian beverage industry, consistently holding a significant market share. The firm has embraced innovation, focusing on product diversification and sustainable practices, which contribute to its strong brand equity. In 2024, United Breweries has positioned itself strategically to meet changing consumer tastes and preferences, further reinforcing its status as a leader in the industry.

For those interested in understanding the dynamics that propel United Breweries to success, further exploration of their strategies, product offerings, and market expansions is recommended.




Mission Statement of United Breweries Limited

Mission Statement of United Breweries Limited

The mission statement of United Breweries Limited emphasizes its dedication to being a premier beverage company, aiming to provide quality products and services while ensuring customer satisfaction. Established in 1915, United Breweries has grown to become a significant player in the Indian beverage industry, particularly through its flagship brand, Kingfisher.

Core Component 1: Quality Products

United Breweries Limited places a strong emphasis on quality in all aspects of its product offerings. The company’s mission reflects its commitment to exceptional brewing standards and customer satisfaction.

As of the latest financial data from March 2023, United Breweries reported sales of INR 5,500 crores, marking a growth of 18% compared to the previous fiscal year. This increase underscores the company's dedication to maintaining high-quality standards that resonate with consumers.

Core Component 2: Customer Satisfaction

At the heart of United Breweries’ mission is the aim to achieve high levels of customer satisfaction. The company actively engages with its customers to tailor its products to meet their preferences.

In 2022, United Breweries conducted a customer satisfaction survey that reported an approval rating of 85% among consumers regarding product quality and service. This feedback is crucial as it informs the company’s strategy to enhance its offerings continuously.

Core Component 3: Sustainable Practices

United Breweries is committed to sustainability, integrating environmentally friendly practices into its production processes. This commitment is reflective of its mission to not only serve customers but also protect the environment.

As part of its sustainability goals, United Breweries aims to reduce water consumption by 20% in its brewing processes by 2025. In 2023, the company reported a reduction of 10% in water usage compared to 2022. Additionally, they are focused on utilizing renewable energy sources, with approximately 30% of their energy coming from renewable resources as of the last fiscal year.

Key Metrics FY 2022 FY 2023 Target for FY 2025
Sales (INR crores) 4,662 5,500 -
Customer Satisfaction (% Approval) - 85% -
Water Usage Reduction (%) - 10% 20%
Renewable Energy Usage (%) - 30% -

United Breweries Limited’s mission statement serves not only as a guiding principle for the company but also as a reflection of its operational strategies aimed at quality, customer engagement, and sustainability.




Vision Statement of United Breweries Limited

Vision Statement Overview

The vision statement of United Breweries Limited focuses on becoming a leading player in the beer and beverage market in India and beyond. As of 2024, the company aims to innovate and expand its portfolio while ensuring sustainability and community engagement.

Market Leadership

United Breweries aims to maintain and enhance its position as a market leader in the Indian beer industry. As per the latest reports, the company holds a market share of approximately 50% in India’s beer market. This leadership position is reinforced by a focus on premiumization and expanding product offerings.

Innovation and Product Development

In 2024, United Breweries is committed to continuous innovation in product development. The company has launched several new products, including craft beers and non-alcoholic options, contributing to a revenue growth of 18% year-over-year. The R&D investment for the fiscal year 2023 stood at approximately INR 150 million.

Sustainability Goals

United Breweries has set ambitious sustainability goals as part of its vision. The company aims to reduce water usage by 30% and achieve a 100% renewable energy target by 2025. In 2023, it reported a reduction of 20% in carbon emissions and an increase in recycled materials used in packaging to 50%.

Community Engagement

The vision also encapsulates strong community engagement. United Breweries has invested over INR 200 million in various community development programs in 2023 alone. Focus areas include education, health, and economic development within the communities they operate.

Financial Performance

United Breweries’ financial performance reflects its ambitious vision. For the fiscal year ending March 2023, the company reported revenues of INR 79 billion, with a net profit margin of 10%. The EBITDA margin improved to 15%, demonstrating operational efficiency.

Key Metric 2023 Value 2024 Target
Market Share 50% Maintain or Increase
R&D Investment INR 150 million Increase Investment
Revenue Growth 18% Target 20% Growth
Carbon Emission Reduction 20% Target 30%
Community Investment INR 200 million Maintain or Increase



Core Values of United Breweries Limited

Quality

The core value of Quality at United Breweries Limited underscores its commitment to producing top-tier products. This value is essential as it builds trust and loyalty among consumers.

In 2023, United Breweries reported a net revenue of ₹8,800 crore, reflecting the successful implementation of stringent quality measures across its production facilities. The company regularly invests in advanced brewing technology to ensure product consistency and high standards.

Furthermore, United Breweries has introduced a comprehensive quality assurance program which monitors every stage of production—from raw materials to final packaging. An example of this commitment is the installation of state-of-the-art laboratory equipment that detects impurities at earlier stages, improving overall product quality.

Innovation

Innovation is a cornerstone of United Breweries’ strategy, driving growth and adaptation in the competitive beverage market. Emphasis on innovation enables the company to meet changing consumer preferences.

In 2022, the company launched several new products, including craft beers and non-alcoholic options, which increased its market share by 5%. The introduction of the new Brewmaster's Selection line has received positive consumer feedback and contributed to revenue growth.

Moreover, United Breweries has invested ₹500 crore in research and development to explore sustainable brewing practices and reduce environmental impact, showcasing their forward-thinking nature.

Customer Centricity

The value of Customer Centricity emphasizes the importance of understanding and meeting the needs of consumers. This principle is vital for fostering strong relationships and driving sales.

In 2024, United Breweries launched an initiative called 'Consumer Connect,' which allows consumers to provide feedback directly through a mobile app. As a result, customer satisfaction ratings improved by 20%.

Additionally, the company holds regular tasting events and community engagement programs, fostering a closer connection with their customer base. These initiatives have helped build a loyal customer community, evident in a repeat purchase rate of 75%.

Integrity

Integrity is fundamental to United Breweries’ operations, ensuring transparency and ethical behavior in all business practices. Upholding this value is crucial for maintaining reputation and investor confidence.

In its annual sustainability report, United Breweries disclosed that in 2023, 100% of its suppliers adhered to its ethical sourcing guidelines, demonstrating the commitment to integrity throughout the supply chain.

The company also provides regular training on compliance and ethical standards, ensuring that all employees understand and embody this value in their daily operations.

Sustainability

Sustainability is a key value that drives United Breweries to minimize its environmental footprint. The company is dedicated to sustainable practices in sourcing and production.

As of 2024, United Breweries has successfully reduced water usage in its brewing process by 30% since 2020, achieving a significant milestone in its sustainability journey. They also aim for 100% of their packaging to be recyclable by 2025.

Furthermore, the company engages in various community initiatives focusing on environmental conservation, including tree planting drives that have successfully planted over 1 million trees in the last five years.

Core Value Key Initiative Impact
Quality Quality Assurance Program ₹8,800 crore net revenue in 2023
Innovation Launch of Brewmaster's Selection 5% increase in market share
Customer Centricity Consumer Connect initiative 20% improvement in customer satisfaction ratings
Integrity Ethical sourcing guidelines 100% supplier compliance
Sustainability Water usage reduction 30% reduction since 2020

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