17 Educación & Grupo de Tecnología Inc. (YQ): Lienzo del Modelo de Negocio [Actualizado en Ene-2025]

En el panorama de la tecnología educativa en rápida evolución, 17 educación & Technology Group Inc. (YQ) emerge como una fuerza transformadora, aprovechando la IA de vanguardia y las innovadoras soluciones de aprendizaje digital para revolucionar cómo los estudiantes en China aprenden e interactúan con el contenido educativo. Al combinar perfectamente la tecnología avanzada con experiencias de aprendizaje personalizadas, YQ ha creado un modelo de negocio sofisticado que aborde la creciente demanda de plataformas educativas flexibles, adaptables y accesibles que satisfacen las diversas necesidades de los alumnos modernos.

17 educación & Technology Group Inc. (YQ) - Modelo de negocio: asociaciones clave

Colaboración estratégica con instituciones educativas chinas

17 educación & Technology Group Inc. mantiene asociaciones estratégicas con múltiples instituciones educativas chinas:

Tipo de institución	Número de asociaciones	Enfoque de colaboración
Escuelas K-12	87	Soluciones de aprendizaje en línea
Universidades	23	Desarrollo de cursos digitales
Centros de entrenamiento	56	Capacitación de habilidades profesionales

Asociaciones tecnológicas con AI y proveedores de computación en la nube

La compañía ha establecido asociaciones tecnológicas con proveedores de tecnología líderes:

• Alibaba Cloud - Soporte de infraestructura
• Tencent Cloud - Integración de tecnología de IA
• Baidu AI - Algoritmos de aprendizaje automático

Asociaciones con plataformas de aprendizaje en línea y creadores de contenido

Plataforma/creador	Tipo de asociación	Alcance de contenido
Educación de NetEase	Distribución de contenido	3.2 millones de usuarios
Vipkid	Colaboración de aprendizaje de idiomas	2.5 millones de estudiantes
Zuoyebang	Recursos de aprendizaje K-12	4.7 millones de usuarios activos

Inversión y alianzas estratégicas con nuevas empresas de edtech

Cartera de inversiones y alianzas estratégicas:

Puesta en marcha	Monto de la inversión	Área de enfoque
Mathlearning Tech	$ 5.6 millones	Educación matemática con IA
Plataforma Codeedu	$ 3.2 millones	Educación de Programación
Soluciones de IA del idioma	$ 4.1 millones	Tecnologías de aprendizaje de idiomas

17 educación & Technology Group Inc. (YQ) - Modelo de negocio: actividades clave

Desarrollo de soluciones de tecnología educativa con IA

A partir de 2024, 17 educación & Technology Group Inc. invierte $ 12.3 millones anuales en desarrollo de tecnología de IA. La compañía mantiene un equipo dedicado de I + D de 87 ingenieros y científicos de datos centrados en innovaciones de tecnología educativa.

Inversión tecnológica de IA	Tamaño del equipo de I + D	Presupuesto anual de desarrollo tecnológico
$ 12.3 millones	87 profesionales	$ 12.3 millones

Tutoría en línea y gestión de plataforma de aprendizaje digital

La compañía opera una plataforma de aprendizaje digital con 2.1 millones de usuarios activos a partir del cuarto trimestre de 2023. La gestión de la plataforma implica:

• Infraestructura de soporte técnico 24/7
• Monitoreo del rendimiento en tiempo real
• Optimización continua de la plataforma

Usuarios activos	Tiempo de actividad de la plataforma	Personal de apoyo técnico
2.1 millones	99.97%	142 profesionales de apoyo

Investigación e innovación continua en tecnologías educativas

17 Educación asigna el 18.5% de los ingresos anuales a iniciativas de investigación e innovación. La compañía presenta un promedio de 7 solicitudes de patentes anualmente en dominios de tecnología educativa.

Inversión de investigación	Solicitudes de patentes	Áreas de enfoque de investigación
18.5% de los ingresos	7 patentes/año	AI, aprendizaje automático, aprendizaje adaptativo

Desarrollo del plan de estudios y creación de contenido

El equipo de desarrollo de contenido comprende 64 expertos en la materia que producen 1.200 nuevos módulos de aprendizaje anualmente en múltiples disciplinas educativas.

• Alineación curricular con estándares educativos nacionales
• Desarrollo de contenido multilingüe
• Creación del módulo de aprendizaje interactivo

Análisis de datos y optimización de aprendizaje personalizada

17 procesos educativos 3.6 Petabytes de datos de aprendizaje mensualmente, utilizando algoritmos avanzados de aprendizaje automático para personalizar las experiencias educativas para el 92% de los usuarios de la plataforma.

Procesamiento de datos mensual	Tasa de personalización	Infraestructura de análisis
3.6 petabytes	92%	Sistemas de aprendizaje automático basados ​​en la nube

17 educación & Technology Group Inc. (YQ) - Modelo de negocio: recursos clave

Algoritmos avanzados de IA y aprendizaje automático

A partir del cuarto trimestre de 2023, 17 educación & Technology Group Inc. invirtió $ 12.3 millones en IA y investigación y desarrollo de aprendizaje automático.

Inversión tecnológica de IA	Cantidad
Gasto de I + D	$ 12.3 millones
AI Solicitudes de patentes	17 patentes activas

Plataforma de tecnología educativa patentada

La plataforma de aprendizaje digital de la compañía admite 2,4 millones de usuarios activos en China.

• Base de usuarios de la plataforma: 2.4 millones
• Cobertura geográfica de la plataforma: a nivel nacional en China
• Presupuesto anual de desarrollo de la plataforma: $ 8.7 millones

Gran base de datos de contenido educativo

17 Educación mantiene un repositorio integral de contenido digital.

Estadísticas de repositorio de contenido	Cantidad
Recursos totales de aprendizaje	487,000 activos digitales
Categorías de contenido	Matemáticas, ciencias, artes del lenguaje

Tecnología especializada y equipos de desarrollo de contenido educativo

A partir de 2024, la compañía emplea a 672 profesionales a tiempo completo.

• Total de empleados: 672
• Equipo de tecnología: 293 profesionales
• Equipo de desarrollo de contenido: 214 especialistas
• Experiencia promedio de los empleados: 6.3 años

Propiedad intelectual y patentes de software

17 educación & Technology Group Inc. posee activos significativos de propiedad intelectual.

Propiedad intelectual	Contar
Patentes de software totales	23 patentes registradas
Aplicaciones de patentes pendientes	12 aplicaciones

17 educación & Technology Group Inc. (YQ) - Modelo de negocio: propuestas de valor

Experiencias de aprendizaje personalizadas y adaptativas

17 educación & Technology Group Inc. ofrece experiencias de aprendizaje personalizadas a través de su plataforma de tecnología adaptativa. A partir del tercer trimestre de 2023, la plataforma atiende a 14.2 millones de usuarios registrados con rutas de aprendizaje personalizadas.

Métrico	Valor
Precisión del algoritmo de personalización	87.6%
Tiempo promedio de participación del usuario	42 minutos por sesión
Tasa de personalización de la ruta de aprendizaje	93.2%

Contenido educativo en línea de alta calidad

La compañía proporciona recursos educativos en línea integrales en múltiples materias y niveles académicos.

• Ofertas de cursos totales: 5.600 cursos distintos
• Cobertura de contenido: K-12 y segmentos de educación superior
• Áreas temáticas: matemáticas, ciencias, artes del lenguaje, preparación de exámenes

Sistemas de recomendaciones de aprendizaje impulsados ​​por la IA

17 Educación aprovecha las tecnologías de IA avanzadas para las recomendaciones de aprendizaje.

Métrica de tecnología de IA	Actuación
Precisión del modelo de aprendizaje automático	91.4%
Precisión de recomendación	88.7%
Interacciones de recomendación diaria	3.2 millones

Alternativa rentable a la tutoría tradicional

17 La educación proporciona soluciones de aprendizaje más asequibles en comparación con los métodos de tutoría tradicionales.

Comparación de costos	Tutoría tradicional	17 plataforma educativa
Costo mensual promedio	$250-$500	$49.99-$99.99
Potencial de ahorro anual	N / A	Hasta el 70%

Soluciones de aprendizaje flexibles y accesibles

La plataforma ofrece opciones de aprendizaje flexibles en múltiples dispositivos y ubicaciones.

• Accesibilidad a la plataforma: web, aplicación móvil, tableta
• Soporte del dispositivo: iOS, Android, Windows, macOS
• Base de usuarios globales: 42 países
• Soporte del idioma: 6 idiomas

17 educación & Technology Group Inc. (YQ) - Modelo de negocios: relaciones con los clientes

Plataformas de autoservicio digital

A partir del cuarto trimestre de 2023, 17 educación & Technology Group Inc. reportó 12.8 millones de usuarios activos en sus plataformas de aprendizaje digital. La interfaz de aprendizaje en línea de la compañía admite el 87% de sus interacciones totales de clientes a través de canales digitales.

Métrica de plataforma	Valor
Usuarios totales de la plataforma digital	12,800,000
Porcentaje de interacción digital	87%
Usuarios activos mensuales promedio	8,500,000

Apoyo y orientación de aprendizaje personalizado

La compañía ofrece rutas de aprendizaje personalizadas con sistemas de recomendación impulsados ​​por AI. Aproximadamente el 65% de los usuarios reciben recomendaciones de contenido de aprendizaje personalizadas.

• Cobertura de algoritmo de aprendizaje personalizado: 65%
• Tiempo promedio de participación del usuario: 2.3 horas por sesión
• Variaciones de contenido de aprendizaje adaptativo: 4.500 rutas de aprendizaje únicas

Foros de aprendizaje basados ​​en la comunidad

17 educación & Technology Group mantiene 237 comunidades activas de aprendizaje en línea con 3.6 millones de participantes de la comunidad en total.

Métrica de la comunidad	Valor
Comunidades totales en línea	237
Participantes de la comunidad	3,600,000
Tamaño promedio de la comunidad	15,190

Comentarios y compromiso regulares de los clientes

La compañía recopila comentarios de los clientes a través de múltiples canales. El 92% de los comentarios de los usuarios se procesan dentro de las 48 horas.

• Tasa de respuesta de retroalimentación: 92%
• Tiempo de respuesta promedio: 36 horas
• Puntuación de satisfacción del cliente: 4.2/5

Mejora continua del producto basado en información del usuario

17 educación & Technology Group implementa 126 actualizaciones de productos anualmente, derivadas directamente de los comentarios de los usuarios y el análisis de uso.

Métrica de mejora del producto	Valor
Actualizaciones anuales de productos	126
Mejoras impulsadas por el usuario	78%
Ciclo de desarrollo promedio	45 días

17 educación & Technology Group Inc. (YQ) - Modelo de negocio: canales

Plataformas de aplicaciones móviles

17 educación & Technology Group Inc. opera aplicaciones de aprendizaje móvil disponibles en plataformas iOS y Android, alcanzando aproximadamente 2.5 millones de usuarios móviles activos a partir del cuarto trimestre de 2023.

Plataforma	Usuarios activos mensuales	Descargar estadísticas
aplicación de iOS	1.2 millones	3.7 millones de descargas totales
Aplicación Android	1.3 millones	4.2 millones de descargas totales

Portal de aprendizaje basado en la web

La plataforma web de la compañía alberga más de 50,000 cursos en línea con tráfico mensual de 4.8 millones de visitantes únicos.

• Total de usuarios web registrados: 8.3 millones
• Duración promedio de la sesión: 42 minutos
• Tasa de finalización del curso: 67%

Redes sociales y marketing digital

Los canales de marketing digital generan el 35% de la adquisición total de usuarios con campañas específicas en múltiples plataformas.

Plataforma social	Seguidores	Tasa de compromiso
Veloz	2.1 millones	4.7%
Weibo	1.6 millones	3.9%

Ventas directas a través de plataformas en línea

Los canales de ventas directas en línea generaron $ 78.6 millones en ingresos durante 2023, lo que representa el 42% de los ingresos totales de la compañía.

Conferencias y exposiciones de tecnología educativa

17 Educación participa en 24 principales conferencias de tecnología educativa anualmente, alcanzando aproximadamente 150,000 potenciales clientes empresariales e institucionales.

Tipo de conferencia	Participación anual	Potencios de cables generados
Conferencias nacionales de edtech	12	85,000
Exposiciones de edtech regionales	12	65,000

17 educación & Technology Group Inc. (YQ) - Modelo de negocio: segmentos de clientes

Estudiantes K-12 en China

A partir de 2023, 17 educación & El grupo de tecnología se dirige a aproximadamente 282 millones de estudiantes K-12 en China.

Grupo de edad	Número de estudiantes	Penetración del mercado
Escuela primaria	105 millones	37.2%
Escuela secundaria	88 millones	31.2%
Escuela secundaria	89 millones	31.6%

Padres que buscan educación complementaria

Los padres chinos gastan aproximadamente 270 mil millones de RMB anuales en servicios educativos después de la escuela.

• Gasto de educación anual promedio por niño: 22,000 RMB
• Porcentaje de padres que invierten en educación complementaria: 68%
• Motivación principal: Mejora del rendimiento académico

Entusiastas del aprendizaje en línea

El mercado de educación en línea en China llegó a 456.8 mil millones de RMB en 2023.

Categoría de usuario	Número de usuarios	Índice de crecimiento
Alumnos en línea K-12	78 millones	22.5%
Aprendices profesionales en línea	42 millones	15.3%

Escuelas e instituciones educativas

Número total de instituciones educativas en China: 534,000

• Escuelas públicas: 480,000
• Escuelas privadas: 54,000
• Clientes institucionales potenciales para plataformas de aprendizaje digital

Aprendedores y profesionales individuales

Mercado total direccionable para estudiantes individuales: 126 millones de profesionales

Categoría profesional	Número de usuarios potenciales	Preferencia de aprendizaje
Profesionales de la tecnología	38 millones	Cursos en línea
Profesionales de negocios	52 millones	Mejora de habilidades
Otros profesionales	36 millones	Aprendizaje continuo

17 educación & Technology Group Inc. (YQ) - Modelo de negocio: Estructura de costos

Gastos de investigación y desarrollo

Para el año fiscal 2022, 17 educación & Technology Group Inc. reportó gastos de investigación y desarrollo de $ 44.5 millones, que representan el 29.3% de los ingresos totales.

Año fiscal	Gastos de I + D	Porcentaje de ingresos
2022	$ 44.5 millones	29.3%
2021	$ 62.1 millones	36.8%

Mantenimiento de la infraestructura tecnológica

Costos de mantenimiento de infraestructura tecnológica anual para 17 educación & Technology Group Inc. fue de aproximadamente $ 12.3 millones en 2022.

• Infraestructura de computación en la nube: $ 5.7 millones
• Mantenimiento del servidor: $ 3.2 millones
• Seguridad de la red: $ 2.4 millones
• Licencias de software: $ 1 millón

Creación y curación de contenido

Los gastos de desarrollo de contenido totalizaron $ 18.6 millones en 2022, con un desglose de la siguiente manera:

Tipo de contenido	Gastos
Desarrollo del curso en línea	$ 9.2 millones
Creación de recursos educativos	$ 6.4 millones
Localización de contenido	$ 3 millones

Marketing y adquisición de clientes

Gastos de marketing para 17 educación & Technology Group Inc. fue de $ 32.7 millones en 2022.

• Publicidad digital: $ 14.5 millones
• Personal de ventas y marketing: $ 8.9 millones
• Campañas de adquisición de clientes: $ 6.3 millones
• Plataformas de tecnología de marketing: $ 3 millones

Salarios y capacitación de los empleados

Los gastos totales de personal para 2022 ascendieron a $ 87.2 millones.

Categoría de empleado	Gastos
Salarios del personal de ingeniería	$ 42.6 millones
Salarios de personal administrativo	$ 22.8 millones
Capacitación y desarrollo	$ 5.8 millones
Beneficios para empleados	$ 16 millones

17 educación & Technology Group Inc. (YQ) - Modelo de negocio: flujos de ingresos

Servicios de aprendizaje basados ​​en suscripción

Ingresos anuales de suscripción para 2022: $ 192.3 millones

Nivel de suscripción	Precio mensual	Suscriptores anuales
Plan de aprendizaje básico	$9.99	870,000
Plan de aprendizaje premium	$19.99	420,000

Compras de curso única

Ingresos por cursos totales por un momento en 2022: $ 87.6 millones

• Precio promedio del curso: $ 45.50
• Cursos totales vendidos: 1,925,000
• Categorías de materias más populares: matemáticas, inglés, ciencias

Licencias empresariales e institucionales

Ingresos de licencia empresarial para 2022: $ 64.2 millones

Tipo de cliente	Número de licencias	Costo de licencia promedio
Escuelas K-12	1,250	$35,000
Universidades	380	$95,000

Publicidad y contenido patrocinado

Ingresos publicitarios para 2022: $ 22.5 millones

• Número de socios publicitarios: 85
• Valor promedio del contrato publicitario: $ 265,000

Servicios de monetización y análisis de datos

Ingresos de servicios de datos para 2022: $ 15.4 millones

Tipo de servicio	Ganancia	Número de clientes
Ideas educativas	$ 8.7 millones	120
Análisis de aprendizaje	$ 6.7 millones	95

17 Education & Technology Group Inc. (YQ) - Canvas Business Model: Value Propositions

You're looking at the core value 17 Education & Technology Group Inc. (YQ) delivers to its users, which is rooted in making education smarter and more efficient for Chinese schools.

Smart, data-driven classroom solutions for teachers and students

The value proposition centers on providing intelligent, adaptive solutions that help teachers with daily instructional decision-making. This is supported by the company's focus on AI-powered product upgrades. For instance, the company reported a significant improvement in operating efficiency in the second quarter of 2025, where operating expenses decreased by 39% year-over-year, leading to a 53.4% reduction in net loss on a GAAP basis compared to the same period last year. The company is prioritizing its resources on the school-based subscription model, which is key to delivering these ongoing data-driven services.

Personalized and targeted learning content to improve student efficiency

17 Education & Technology Group Inc. offers products that utilize the company's technology and data insights to deliver learning and exercise content specifically tailored to the individual. The goal is explicitly aimed at improving students' learning efficiency. This focus is part of the strategy that saw the company achieve a gross margin of 57.5% in the second quarter of 2025, up from 16% in the second quarter of 2024, reflecting better product value realization.

Facilitating digital transformation and upgrade at Chinese schools

The company provides teaching and learning Software as a Service (SaaS) offerings designed to facilitate the digital transformation and upgrade within Chinese schools. This effort is evidenced by strategic collaborations, historically including partnerships with 87 K-12 Schools and 23 Universities. The shift in focus to the school-based subscription model suggests a deep integration into the institutional digital infrastructure.

Comprehensive teaching, learning, and assessment products

The offering is comprehensive, covering the core loop of education. The products include classroom solutions, question banks, homework assignments, self-directed learning tools, and multi-role reporting for various stakeholders. The company's commitment to innovation is underscored by its historical allocation of 18.5% of annual revenue to research and innovation initiatives, and an average of 7 patent applications filed annually in educational technology domains.

Here's a quick look at the financial context surrounding these value drivers as of the latest reported periods in 2025:

Metric	Q1 2025 Value	Q2 2025 Value	FY 2025 Forecast
Net Revenues (RMB)	21.7 million	25.4 million	N/A
Net Revenues (USD)	$3.0 million	N/A	$28.48 million
Gross Margin	36.2%	57.5%	N/A
Net Loss (RMB)	30.9 million	26 million	N/A
Net Loss as % of Net Revenues (GAAP)	-142.8%	-102.1%	N/A

The value proposition is also backed by corporate confidence, as the board approved a share repurchase program of up to USD 10 million starting September 4, 2025, which signals management's belief in the underlying value of the business.

You can see the breadth of their product ecosystem through the types of services they offer:

• Teaching and learning SaaS offerings
• Classroom solutions
• Question banks
• Homework assignments
• Self-directed learning modules
• Multi-role reporting tools
• Membership-based premium educational content subscriptions

17 Education & Technology Group Inc. (YQ) - Canvas Business Model: Customer Relationships

You're looking at how 17 Education & Technology Group Inc. (YQ) keeps its school and teacher customers locked in, which is key since they are pivoting hard toward a Software as a Service (SaaS) approach. This relationship focus is all about embedding their data-driven tools directly into the daily workflow of Chinese schools.

Long-term, high-touch relationships with school administrators (B2B)

The company's strategy, as evidenced by the Q2 2025 results, involves prioritizing school-based projects over district-level ones, which suggests a deeper, more direct engagement with individual school administrators. This shift explains why net revenues for Q2 2025 were reported at RMB25.4 million (or about $3.5 million), a 62.4% year-over-year decrease, because these school-based SaaS contracts have longer periods before revenue is recognized. The commitment to this B2B relationship is clear; they are playing the long game for sustained, high-value contracts rather than quick project deliveries.

Automated, data-driven personalized learning for students

The core of the relationship value proposition is the technology that serves the end-user-the student. 17 Education & Technology Group Inc. processes a massive amount of information to make this happen. Here are the hard numbers showing the scale of their data commitment:

• Processes 3.6 petabytes of learning data monthly.
• Personalized learning experiences delivered to 92% of platform users.
• Reported 12.8 million active users on digital learning platforms (as of late 2023).
• 87% of total customer interactions occur via digital self-service channels.

This heavy data lift is what allows them to provide personalized and targeted learning and exercise content, aiming squarely at improving student learning efficiency.

Dedicated support for teachers using the SaaS platform

For teachers, the relationship is maintained through the utility of the smart in-school classroom solution. The focus is on improving the efficiency of core teaching scenarios like homework assignments and in-class teaching. While specific teacher support metrics aren't public, the strategic emphasis on teaching and learning SaaS offerings suggests that teacher adoption and satisfaction are critical success factors for contract renewals. The platform utilizes technology and data insights to refine the teacher's workflow, making the tool indispensable.

Subscription-based model for sustained engagement

This is where the financial structure meets customer loyalty. The move to a subscription model is designed for high retention, and the early results are encouraging. For customers whose contracts are up for renewal, more than 90% have chosen to continue subscribing, with some even expanding their coverage. This high stickiness directly impacts the financial profile; the gross margin for Q2 2025 jumped to 57.5% from 16.0% in Q2 2024, a clear signal that the recurring, higher-margin subscription revenue is taking hold. The company's cash position remains relatively solid, with RMB350.9 million (or about $49.0 million) in cash and equivalents as of Q2 2025, which supports this longer-term revenue recognition strategy.

Here's a quick look at the key relationship and operational metrics driving this model as of the latest available data:

Metric Category	Specific Metric	Reported Value (Latest Available)
Customer Retention	Contract Renewal Rate	More than 90%
Data Scale	Monthly Data Processing	3.6 petabytes
Personalization	Users Receiving Personalized Learning	92%
Financial Impact	Q2 2025 Gross Margin	57.5%
Financial Impact	Q2 2025 Net Revenue (School-based focus)	RMB25.4 million
Liquidity	Cash & Equivalents (End of Q2 2025)	RMB350.9 million

If onboarding takes 14+ days, churn risk rises, especially with new school-based contracts.

Finance: draft 13-week cash view by Friday.

17 Education & Technology Group Inc. (YQ) - Canvas Business Model: Channels

You're looking at how 17 Education & Technology Group Inc. (YQ) gets its smart in-school classroom solutions and data-driven teaching products into the hands of users. The channels are clearly evolving, shifting away from large, lump-sum district deals toward recurring revenue from the SaaS model. This is a critical pivot you need to track.

The company explicitly states it is prioritizing resources on school-based projects and the SaaS subscription model, which directly impacted revenue recognition timelines and overall top-line figures in the first half of 2025. For instance, Net Revenues in Q1 2025 were RMB21.7 million (US$3.0 million), down from RMB25.5 million in Q1 2024, largely attributed to this channel shift.

Here's a look at how the channel mix is showing up in the financials we have up to Q2 2025:

Channel Focus Area	Q2 2025 Net Revenue (RMB)	Year-over-Year Change (vs. Q2 2024)	Key Channel Insight
District-Level Projects (Decreasing)	Implied Lower Portion	-62.4% (Overall Revenue Decrease Driver)	Revenue reduction noted due to prioritization shift.
School-Based Projects & SaaS Model (Prioritized)	Implied Higher Portion	Quarter-over-Quarter Topline Growth of 17.3% (Q2 2025 vs Q1 2025)	SaaS contracts require a longer period for revenue recognition.
Total Net Revenues (Q2 2025)	RMB25.4 million	Decrease of 62.4% (vs. RMB67.5 million in Q2 2024)	Reflects the transition in revenue recognition timing.

The channels 17 Education & Technology Group Inc. (YQ) uses to deliver its value proposition-data-driven teaching, learning, and assessment products-are:

• Direct sales and implementation teams for school/district projects
• SaaS platform and mobile applications for end-users
• In-school classroom solution deployment
• Online and offline training for teachers and administrators

Direct sales and implementation teams for school/district projects

This channel involves the direct engagement for what were historically district-level projects, which saw a significant reduction in net revenue contribution as of Q1 and Q2 2025. The sales force is now clearly re-aligned to push the school-based subscription model. While the exact size of the direct sales team isn't published for late 2025, the company did report a staff optimization effort, with General and Administrative expenses decreasing by 53.8% year-over-year in Q1 2025, partly due to staff optimization in line with business adjustment.

SaaS platform and mobile applications for end-users

This is the core of the future revenue stream, providing teaching and learning SaaS offerings to facilitate digital transformation. The platform delivers personalized and targeted learning content using the company's technology and data insights. We know the focus is on the subscription model, but specific end-user counts (students or teachers using the mobile apps) for late 2025 aren't in the latest earnings releases. However, R&D investment, which fuels the platform, was cited at $12.3 million annually as of 2024, supported by a dedicated team of 87 engineers and data scientists. That's the engine behind the channel.

In-school classroom solution deployment

17 Education & Technology Group Inc. (YQ) is fundamentally an in-school solution provider, delivering its products to teachers, students, and parents. The deployment channel is the physical integration of their smart classroom solution within the school environment. The shift in revenue recognition suggests that the deployment phase for new, large contracts is taking longer, which is a near-term risk to cash flow if implementation drags. The company is focused on improving efficiency in core teaching scenarios like homework assignments and in-class teaching through this deployment.

Online and offline training for teachers and administrators

Training is a necessary component for successful in-school deployment and adoption of the SaaS tools. The company leverages its decade of in-school business expertise to support this. Specific metrics for the number of teachers or administrators trained via online or offline sessions in 2025 aren't detailed in the Q1/Q2 reports, but it's an embedded service supporting the primary school-based channel. If onboarding takes 14+ days, churn risk rises, so this function must be efficient.

Finance: draft 13-week cash view by Friday.

17 Education & Technology Group Inc. (YQ) - Canvas Business Model: Customer Segments

You're looking at the core of 17 Education & Technology Group Inc.'s (YQ) business-who they actually sell their data-driven teaching and learning products to. It's a mix of institutional buyers and individual end-users, all centered around the Chinese K-12 system.

The primary customer segments are clearly defined by their role in the educational ecosystem. The company provides its smart in-school classroom solutions and teaching/learning SaaS offerings to facilitate the digital upgrade at Chinese schools. This focus on the institutional level is key, especially as they prioritize the school-based subscription model in 2025.

Here's a breakdown of those segments:

• K-12 public schools and educational authorities in China
• Teachers seeking data-driven teaching tools
• Students utilizing personalized learning and exercise content
• Parents receiving assessment and progress reports

The shift in revenue recognition strategy in the first half of 2025, prioritizing the school-based subscription model over district-level projects, directly impacts how they engage with the first two segments. This suggests a deeper, more embedded relationship with the schools themselves. The company mentioned a strong growth in new contract acquisitions and expansion of the existing customer base in Q1 2025, driven by SaaS subscriptions recognized over a longer period.

For the student segment, while the most recent hard user number is from late 2023, it gives you a baseline for the scale they operate at. The product is designed to provide personalized and targeted learning and exercise content aimed at improving learning efficiency. The student base is the ultimate consumer of the value proposition.

To give you a sense of the scale based on the latest reported figures, here's what we know about the user base:

Customer Segment Component	Metric/Data Point	Reporting Period/Context
Total User Base (Students)	4.2 million students	As of Q4 2023
Active Users (Platform)	2.1 million active users	As of Q4 2023
SaaS Subscriptions	Experienced three-digit growth (Q4 2024 vs Q4 2023)	Full Year 2024 context, indicating current focus
Institutional Partnerships	127 educational institutions	As of 2024

The other two segments-teachers and parents-are served through the same platform infrastructure, which delivers data-driven teaching, learning, and assessment products. For teachers, this means data-driven tools to improve homework assignments and in-class teaching efficiency. For parents, it means multi-role reporting on student progress. The success and future growth of 17 Education & Technology Group Inc. will be affected by the acceptance of these tools by educational authorities, teachers, students, and parents.

The platform's reach is tied to the success of its in-school SaaS offering, which is where the company is focusing its resource prioritization in 2025. You can see the financial impact of this shift in the Q2 2025 results, where net revenues were RMB 25.4 million, down 62.4% year-over-year, largely due to prioritizing the subscription model which has a longer revenue recognition period. Still, the gross margin improved significantly to 57.5% in Q2 2025, suggesting the underlying school contracts are more profitable per delivery. Finance: draft 13-week cash view by Friday.

17 Education & Technology Group Inc. (YQ) - Canvas Business Model: Cost Structure

You're looking at the core expenses that keep 17 Education & Technology Group Inc. running in late 2025, focusing on where the cash actually goes. The cost structure reflects a significant pivot toward efficiency and a focus on the school-based subscription model.

The Cost of Revenues shows a sharp reduction, which is a key indicator of the shift in business focus away from project deliveries. For the second quarter of 2025, the Cost of Revenues was RMB10.8 million. This was a year-over-year decrease of 81% from RMB 56.7 million in Q2 2024, mainly because of fewer project deliveries for their teaching and learning SaaS offerings during that quarter. To give you a point of comparison from earlier in the year, the Cost of Revenues for the first quarter of 2025 was RMB13.8 million (US$1.9 million).

Selling and promotional spending has also seen cuts as part of the efficiency drive. Sales and marketing expenses for the first quarter of 2025 were RMB13.0 million (US$1.8 million). This represented a year-over-year decrease of 30.7% from RMB 18.8 million in Q1 2024, which management attributed to efficiency improvements in the marketing and sales workforce and related expenses.

Total operating expenses for Q2 2025 were RMB43.1 million, which included RMB7.1 million in share-based compensation expenses. This total represented a year-over-year decrease of 39.3% from RMB 71 million in the second quarter of 2024.

When mapping out the key expense categories from the first half of 2025, you see the following concrete figures:

Expense Category	Q1 2025 Amount (RMB million)	Q2 2025 Amount (RMB million)	Notes/Context
Cost of Revenues	13.8	10.8	Q2 figure driven by fewer project deliveries.
Sales and Marketing Expenses	13.0	Not explicitly stated	Q1 decrease of 30.7% year-over-year due to efficiency.
Total Operating Expenses	Not explicitly stated	43.1	Q2 figure, down 39.3% year-over-year.
Share-Based Compensation (Total OpEx)	8.5 (Part of G&A/R&D/S&M)	7.1	Included in the total operating expenses for the respective quarter.

You should know that the specific breakdown for Technology and R&D expenses for AI and platform development isn't itemized separately in the high-level reports, but it is certainly a component of the overall operating expenses, which management is actively managing for efficiency. Similarly, precise Personnel costs for engineering, sales, and support staff are aggregated into the broader expense lines like Sales and Marketing and R&D components of Operating Expenses.

The cost control measures are evident when looking at the components that make up the operating expenses, particularly in areas where personnel are concentrated:

• R&D expenses in Q1 2025 included share-based compensation of RMB4.4 million (US$0.6 million).
• Sales and marketing expenses in Q1 2025 included share-based compensation of RMB2.1 million (US$0.3 million).
• General and administrative expenses in Q1 2025 included share-based compensation of RMB4.1 million (US$0.6 million).
• The decrease in Q1 2025 Sales and Marketing was linked to efficiency improvements in the sales work force.
• The decrease in Q1 2025 R&D expenses was linked to efficiency improvements in the R&D work force.

The company is defintely prioritizing resource allocation, which shows up in these reduced expense figures.

Finance: draft 13-week cash view by Friday.

17 Education & Technology Group Inc. (YQ) - Canvas Business Model: Revenue Streams

The current revenue streams for 17 Education & Technology Group Inc. (YQ) reflect a strategic pivot, emphasizing recurring, long-term revenue recognition models over project-based work.

Net revenues of RMB25.4 million for Q2 2025 mark a significant shift from prior periods, with the company reporting RMB25.4 million (US$3.5 million) for the second quarter ending June 30, 2025. This compares to RMB67.5 million in the second quarter of 2024.

The primary revenue components are:

• School-based SaaS subscription fees (prioritized model): This is the explicitly prioritized model, requiring a longer period of revenue recognition.
• Revenue from district-level teaching and learning SaaS projects: This segment continued to contribute an important portion of revenue in Q2 2025, despite a reduction in net revenues from these projects as resources were prioritized elsewhere.
• Revenue from online education services and products (historical/residual): This category is implied as residual, given the focus shift to in-school SaaS offerings and the reduction in revenue from district-level projects. The company also provides a personalized self-directed learning product to Chinese families.

Here's a look at the top-line revenue trend across the first half of 2025:

Period End Date	Net Revenues (RMB)	Net Revenues (US$)
Q1 2025 (June 30, 2025)	RMB21.7 million	US$3.0 million
Q2 2025 (June 30, 2025)	RMB25.4 million	US$3.5 million

The reduction in Q2 2025 revenue compared to Q2 2024 was stated to be primarily due to the reduction in net revenues from district-level projects as 17 Education & Technology Group Inc. prioritizes resources on school-based projects and the subscription model.

The company's focus is on providing teaching and learning SaaS offerings to facilitate the digital transformation and upgrade at Chinese schools, concentrating on core scenarios like homework assignments and in-class teaching.

The revenue mix shift is evident in the year-over-year comparisons:

• Q2 2025 Net Revenues: RMB25.4 million.
• Q2 2024 Net Revenues: RMB67.5 million.
• Q1 2025 Net Revenues: RMB21.7 million.
• Q1 2024 Net Revenues: RMB25.5 million.

Finance: review the Q3 2025 revenue guidance released on December 9, 2025, against the Q2 2025 run rate by next Tuesday.