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Avino Silver & Gold Mines Ltd. (ASM): Marketing Mix [Jan-2025 Updated] |
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Avino Silver & Gold Mines Ltd. (ASM) Bundle
Dive into the strategic world of Avino Silver & Gold Mines Ltd. (ASM), a dynamic precious metals mining company that transforms rugged Mexican landscapes into a treasure trove of silver, gold, and copper. From the depths of the Durango mountains to global commodity markets, ASM represents a fascinating blend of cutting-edge mining technology, sustainable practices, and strategic market positioning that captivates investors and industry experts alike. Uncover the intricate marketing mix that drives this innovative mining enterprise and discover how they navigate the complex terrain of global metal production and distribution.
Avino Silver & Gold Mines Ltd. (ASM) - Marketing Mix: Product
Silver and Gold Mining and Production
Avino Silver & Gold Mines Ltd. focuses on precious metal production with the following key metrics:
| Metal Production | 2022 Output |
|---|---|
| Silver Equivalent Ounces | 1,059,980 ounces |
| Gold Production | 3,615 ounces |
| Copper Production | 1,080,000 pounds |
Mining Properties
Primary Operating Locations:
- Avino Mine, Durango, Mexico
- San Gonzalo Property, Durango, Mexico
Asset Exploration and Development
Exploration and development details:
| Property | Total Hectares | Estimated Mineral Resources |
|---|---|---|
| Avino Property | 1,588 hectares | 20.6 million silver equivalent ounces |
| San Gonzalo Property | 255 hectares | 4.3 million silver equivalent ounces |
Sustainable Mining Practices
- ISO 14001:2015 Environmental Management System certified
- Implements water recycling programs
- Reduces carbon footprint through energy-efficient technologies
Product Concentration
| Concentrate Type | Annual Production |
|---|---|
| Silver Concentrate | Approximately 1.1 million ounces |
| Gold Concentrate | 3,615 ounces |
| Copper Concentrate | 1.08 million pounds |
Avino Silver & Gold Mines Ltd. (ASM) - Marketing Mix: Place
Geographic Operations
Avino Silver & Gold Mines Ltd. maintains primary mining operations in Durango, Mexico, specifically at the Avino Mine complex.
Corporate Headquarters
Corporate headquarters are located in Vancouver, Canada, situated at 1450 - 700 West Pender Street.
Distribution Channels
The company distributes metals through established international commodity market networks.
| Distribution Channel | Market Segment | Geographic Reach |
|---|---|---|
| International Commodity Markets | Industrial Buyers | Global |
| Metal Trading Networks | Investment Buyers | North America, Europe |
Export Destinations
- United States
- Canada
- European Union
- Asian Markets
Production and Distribution Infrastructure
Avino operates a processing facility with annual production capacity of approximately 1,500 tonnes of silver equivalent.
| Facility Location | Annual Capacity | Primary Metals |
|---|---|---|
| Durango, Mexico | 1,500 tonnes silver equivalent | Silver, Gold, Copper |
Avino Silver & Gold Mines Ltd. (ASM) - Marketing Mix: Promotion
Investor Relations through Financial Conferences and Presentations
Avino Silver & Gold Mines Ltd. actively participates in investor conferences to communicate its financial performance and strategic objectives.
| Conference | Date | Location |
|---|---|---|
| BMO Global Metals & Mining Conference | February 26-29, 2024 | Hollywood, Florida |
| RBC Capital Markets Global Metals & Mining Conference | March 10-12, 2024 | Toronto, Canada |
Active Engagement on Corporate Website and Social Media Platforms
Avino maintains digital communication channels to engage with investors and stakeholders.
- Twitter followers: 3,245
- LinkedIn connections: 1,872
- Website unique monthly visitors: 15,678
Annual Reports and Quarterly Financial Disclosure Communications
The company provides transparent financial reporting through various channels.
| Financial Report | Publication Date | Key Metrics |
|---|---|---|
| Q4 2023 Financial Report | March 15, 2024 | Revenue: $12.3 million |
| Annual Report 2023 | March 28, 2024 | Total Production: 1.2 million silver equivalent ounces |
Participation in Mining Industry Trade Shows and Investor Events
Avino strategically participates in industry events to showcase its operations and investment potential.
- PDAC International Convention 2024 - Toronto, Canada
- Precious Metals Summit 2024 - Colorado, USA
- Vancouver Resource Investment Conference 2024
Transparent Communication about Operational Performance and Strategic Goals
The company emphasizes clear and consistent communication of its operational strategies.
| Communication Channel | Frequency | Purpose |
|---|---|---|
| Investor Webinars | Quarterly | Performance updates |
| Press Releases | Monthly | Operational milestones |
Avino Silver & Gold Mines Ltd. (ASM) - Marketing Mix: Price
Pricing Determined by Global Precious Metals Market Rates
As of Q4 2023, Avino Silver & Gold Mines Ltd. prices its products based on the following market rates:
| Metal | Market Price (USD/oz) | Price Range |
|---|---|---|
| Silver | $23.50 | $22.75 - $24.25 |
| Gold | $1,987 | $1,950 - $2,050 |
Silver and Gold Prices Influenced by International Commodity Exchanges
Key pricing influences include:
- COMEX (Commodity Exchange) silver futures
- LBMA (London Bullion Market Association) pricing
- Global economic indicators
Market Fluctuations and Price Sensitivity
Price volatility metrics for 2023:
| Metric | Silver | Gold |
|---|---|---|
| Annual Price Volatility | ±12.5% | ±8.3% |
| Quarterly Price Range | $20.50 - $25.75 | $1,850 - $2,100 |
Strategic Hedging to Manage Price Volatility
Hedging strategy details:
- Forward contract coverage: 35% of projected production
- Derivative instruments utilized: Options and futures
- Hedging cost: 0.75% of total revenue
Competitive Pricing Strategy
Pricing components:
| Cost Factor | Percentage of Price | Amount (USD) |
|---|---|---|
| Production Costs | 45% | $10.63/oz (Silver) |
| Market Markup | 25% | $5.88/oz (Silver) |
| Operational Overhead | 30% | $7.05/oz (Silver) |
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