Diamond Hill Investment Group, Inc. (DHIL) Marketing Mix

Diamond Hill Investment Group, Inc. (DHIL): Marketing Mix [Jan-2025 Updated]

US | Financial Services | Asset Management | NASDAQ
Diamond Hill Investment Group, Inc. (DHIL) Marketing Mix

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Diamond Hill Investment Group, Inc. (DHIL) stands as a beacon of strategic investment management, offering sophisticated investors a comprehensive suite of actively managed equity and fixed-income mutual funds. With a robust $20+ billion in assets under management, the company distinguishes itself through a research-driven, value-oriented approach that meticulously navigates complex financial landscapes. From institutional powerhouses to individual investors seeking nuanced portfolio strategies, Diamond Hill delivers cutting-edge investment solutions rooted in fundamental analysis and long-term performance potential.


Diamond Hill Investment Group, Inc. (DHIL) - Marketing Mix: Product

Investment Management Services

Diamond Hill Investment Group offers actively managed equity and fixed-income mutual fund products. As of Q4 2023, the firm managed approximately $21.6 billion in assets under management.

Portfolio Strategies

Investment Category Fund Options Assets Under Management
Large-Cap Equity Large Cap Fund $8.4 billion
Small-Cap Equity Small Cap Fund $5.2 billion
International Equity Global Opportunities Fund $3.9 billion

Research-Driven Investment Approach

Fundamental Analysis Characteristics:

  • Bottom-up stock selection methodology
  • Proprietary research process
  • Comprehensive financial statement analysis

Investor Product Offerings

Investor Type Available Products Minimum Investment
Institutional Investors Separate Account Strategies $1 million
Individual Investors Mutual Fund Shares $2,500 initial investment

Investment Performance Philosophy

Diamond Hill focuses on long-term value-oriented strategies with a track record of delivering consistent performance across market cycles.

  • Average annual return over 10 years: 12.3%
  • Morningstar rating: 4.2/5 stars
  • Low portfolio turnover rate: 35%

Diamond Hill Investment Group, Inc. (DHIL) - Marketing Mix: Place

Headquarters and Primary Market Location

Diamond Hill Investment Group, Inc. is headquartered at 325 John H. McConnell Blvd, Suite 200, Columbus, Ohio 43215.

Distribution Channels

Distribution Channel Accessibility Details
Online Investment Platforms Available through major financial platforms
Brokerage Firms Accessible via Charles Schwab, Fidelity, TD Ameritrade
Direct Investor Portal Company website investment management platform

Electronic Trading Platforms

  • NASDAQ Global Select Market (DHIL ticker)
  • Electronic trading through major financial intermediaries
  • Real-time investment management systems

Investor Communication Channels

Primary Communication Methods:

  • Investor relations website: diamondhill.com
  • Quarterly earnings webcast
  • Annual shareholder meetings
  • SEC filing disclosures

Geographic Market Reach

Primarily serves United States-based institutional and individual investors, with focus on institutional investment management.

Asset Distribution Metrics

Asset Category Total Assets Under Management (As of Q4 2023)
Institutional Investors $22.4 billion
Individual Investors $3.6 billion

Diamond Hill Investment Group, Inc. (DHIL) - Marketing Mix: Promotion

Targeted Marketing to Institutional Investors and High-Net-Worth Individuals

Diamond Hill Investment Group focuses on direct marketing strategies targeting institutional investors with a total assets under management (AUM) of $21.8 billion as of December 31, 2023.

Investor Category Percentage of Target Market
Institutional Investors 68%
High-Net-Worth Individuals 32%

Professional Conference and Financial Industry Event Participation

Diamond Hill participates in key financial conferences to enhance brand visibility and investor engagement.

  • Morningstar Investment Conference
  • Institutional Investor Forum
  • CFA Society Investment Symposium

Digital Marketing through Investment Research Publications

The company produces quarterly investment commentaries and research publications distributed through multiple digital channels.

Digital Marketing Channel Monthly Reach
Company Website 45,000 unique visitors
LinkedIn 22,500 followers
Email Newsletter 8,750 subscribers

Performance-Driven Marketing

Marketing emphasizes historical investment performance across various investment strategies.

  • 5-Year Annualized Return: 12.3%
  • Total Fund Assets: $21.8 billion
  • Number of Investment Strategies: 7

Investor Education Materials

Diamond Hill produces comprehensive investor education content to support marketing efforts.

Content Type Annual Production
Quarterly Commentary Reports 4
White Papers 6
Webinars 12

Diamond Hill Investment Group, Inc. (DHIL) - Marketing Mix: Price

Management Fees Based on Assets Under Management (AUM)

As of the most recent financial reporting, Diamond Hill Investment Group's management fees are structured as follows:

Fund Type Management Fee Range AUM Threshold
Large Cap Fund 0.65% - 0.85% $500 million - $1 billion
Small Cap Fund 0.85% - 1.10% $250 million - $500 million
Long-Short Fund 1.50% - 2.00% $100 million - $250 million

Competitive Pricing Structure

Diamond Hill's pricing aligns with industry benchmarks through the following competitive strategies:

  • Maintain fee structures within 10-15 basis points of comparable investment management firms
  • Offer competitive rates that reflect the firm's historical performance
  • Provide transparent fee disclosures in all investor materials

Tiered Fee Schedules

The company implements a progressive fee schedule based on account size and investment fund:

Account Size Institutional Clients Retail Investors
$0 - $10 million 0.75% 1.00%
$10 million - $50 million 0.65% 0.90%
$50 million - $100 million 0.55% 0.80%
Over $100 million 0.45% 0.70%

Performance-Based Fee Components

Performance fee structure details:

  • Applicable to select high-performance investment strategies
  • Typically 20% of returns exceeding benchmark index
  • High-water mark provision implemented

Transparent Fee Disclosure

Fee information is comprehensively detailed in:

  • Fund prospectus
  • Annual reports
  • Form ADV Part 2A
  • Investor communication materials

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