Edesa Biotech, Inc. (EDSA) Marketing Mix

Edesa Biotech, Inc. (EDSA): Marketing Mix [Jan-2025 Updated]

CA | Healthcare | Biotechnology | NASDAQ
Edesa Biotech, Inc. (EDSA) Marketing Mix

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In the dynamic world of biotechnology, Edesa Biotech, Inc. (EDSA) emerges as a promising innovator targeting critical inflammatory and immune-related medical conditions. With a groundbreaking lead product candidate EDSA-1302 for acute respiratory distress syndrome (ARDS) and a strategic focus on developing cutting-edge immunotherapeutic treatments, this Canadian-based clinical-stage company is positioning itself at the forefront of medical innovation. Dive into the comprehensive marketing mix that reveals how Edesa Biotech is navigating the complex landscape of pharmaceutical development, from its unique product portfolio to its global market approach.


Edesa Biotech, Inc. (EDSA) - Marketing Mix: Product

Company Product Profile

Edesa Biotech, Inc. is a clinical-stage biopharmaceutical company developing immunotherapeutic treatments for inflammatory and immune-related medical conditions.

Primary Product Portfolio

Product Candidate Target Condition Development Stage
EDSA-1302 Acute Respiratory Distress Syndrome (ARDS) Clinical Stage
EB-612 Inflammatory Skin Conditions Preclinical Stage

Product Development Focus Areas

  • Inflammatory diseases
  • Immune-related medical conditions
  • Respiratory disorders
  • Dermatological treatments

Key Product Characteristics

EDSA-1302 Specific Details:

  • Mechanism of action targeting inflammatory response
  • Potential treatment for COVID-19 related ARDS
  • Completed Phase 2a clinical trial in 2022

Technological Platform

Immunotherapeutic approach utilizing proprietary technology for developing targeted therapeutic solutions.

Research and Development Investment

Year R&D Expenses
2022 $4.7 million
2023 $5.2 million

Product Pipeline Status

Current Development Stage: Multiple clinical-stage therapeutic candidates in advanced research phases.


Edesa Biotech, Inc. (EDSA) - Marketing Mix: Place

Geographic Location and Operational Headquarters

Headquartered at 140 Yonge Street, Suite 200, Toronto, Ontario, Canada M5C 1X6

Distribution Channels

Channel Type Details
Primary Market North American pharmaceutical market
Geographic Focus United States and Canadian healthcare systems
Research Facilities Located in Richmond Hill, Ontario, Canada

Research and Development Locations

  • Primary R&D facility in Richmond Hill, Ontario
  • Collaborative research sites with academic and medical institutions

Market Reach

Global Market Positioning: Targets pharmaceutical markets with primary emphasis on North American healthcare systems

Clinical Trial Collaboration Network

Collaboration Type Number of Partnerships
Research Institutions 4 active partnerships
Medical Centers 6 active clinical trial sites

Distribution Strategy

  • Direct engagement with healthcare providers
  • Specialized pharmaceutical distribution networks
  • Regulatory compliance in North American markets

Edesa Biotech, Inc. (EDSA) - Marketing Mix: Promotion

Scientific Conferences and Medical Symposiums

Edesa Biotech actively participates in targeted medical conferences to showcase research and clinical developments.

Conference Type Frequency Primary Focus
Immunology Conferences Quarterly EB612 Clinical Trials
Biotechnology Symposiums Bi-annually Research Progress

Investor Relations Communications

The company maintains transparent investor communication through structured reporting mechanisms.

  • Quarterly Financial Reports: Filed with SEC
  • Investor Presentations: Conducted via webcast
  • Annual Shareholder Meetings

Digital Platform Engagement

Edesa leverages digital platforms for scientific and investor communication.

Digital Channel Content Focus Engagement Metrics
Corporate Website Clinical Trial Updates Monthly Unique Visitors: 5,500
LinkedIn Research Announcements Followers: 2,300

Investment Conference Presentations

Strategic participation in biotechnology investment conferences.

  • H.C. Wainwright Global Investment Conference
  • Oppenheimer Healthcare Conference
  • Cantor Fitzgerald Healthcare Conference

Corporate Website Information

Comprehensive online resource for investors and scientific community.

Website Section Information Provided
Research Pipeline Detailed Product Development Status
Investor Relations Financial Reports, SEC Filings
Scientific Publications Peer-Reviewed Research

Edesa Biotech, Inc. (EDSA) - Marketing Mix: Price

Financial Overview

As of Q4 2023, Edesa Biotech reported:

Financial Metric Amount
Cash and Cash Equivalents $14.2 million
Net Loss $8.3 million
Research and Development Expenses $5.6 million

Pricing Strategy Characteristics

Key Pricing Considerations:

  • No current commercial product revenue
  • Funding primarily through equity financing
  • Stock traded on NASDAQ (EDSA)
  • Valuation based on clinical trial progression

Stock Performance

Stock Metric Value
Share Price (as of January 2024) $1.87
Market Capitalization $33.6 million
52-Week Stock Price Range $1.05 - $3.45

Funding Sources

Funding breakdown for 2023:

  • Equity Financing: $10.5 million
  • Research Grants: $1.2 million
  • Warrant Exercises: $2.3 million

Clinical Development Investment

Development Stage Investment
EB612 (Inflammatory Conditions) $3.8 million
COVID-19 Treatment Research $1.5 million

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