Saratoga Investment Corp. (SAR) Marketing Mix

Saratoga Investment Corp. (SAR): Marketing Mix [Jan-2025 Updated]

US | Financial Services | Asset Management | NYSE
Saratoga Investment Corp. (SAR) Marketing Mix

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Dive into the strategic world of Saratoga Investment Corp. (SAR), a dynamic Business Development Company that transforms middle-market financing through innovative investment solutions. With a robust approach spanning debt and equity investments, SAR has positioned itself as a critical player in the U.S. financial landscape, offering sophisticated capital strategies that empower growing businesses while delivering value to shareholders. This comprehensive marketing mix analysis reveals how SAR navigates product offerings, market positioning, promotional tactics, and pricing dynamics to maintain its competitive edge in the complex world of private investments.


Saratoga Investment Corp. (SAR) - Marketing Mix: Product

Business Development Company (BDC) Financing Solutions

Saratoga Investment Corp. operates as a Business Development Company (BDC) with a total investment portfolio of $416.9 million as of November 30, 2023.

Investment Portfolio Composition

Investment Type Total Value Percentage
Senior Secured Debt $231.4 million 55.5%
Subordinated Debt $112.7 million 27.0%
Equity Investments $72.8 million 17.5%

Investment Services

  • Debt financing ranging from $5 million to $25 million
  • Equity investments with flexible structures
  • Direct lending solutions
  • Mezzanine capital provision

Industry Focus

Saratoga Investment Corp. targets middle-market companies across diverse sectors, with a concentration in:

  • Healthcare
  • Business Services
  • Software
  • Manufacturing
  • Distribution

Portfolio Performance

As of November 30, 2023, the company reported:

  • Net Asset Value (NAV): $178.1 million
  • Weighted Average Yield on Debt Investments: 12.7%
  • Number of Portfolio Companies: 39

Strategic Capital Services

Provides comprehensive financial solutions including capital structuring, strategic advisory, and growth financing.


Saratoga Investment Corp. (SAR) - Marketing Mix: Place

Headquarters Location

Saratoga Investment Corp. is headquartered at 610 Fifth Avenue, 9th Floor, New York, NY 10020.

Geographic Market Reach

Operates exclusively within the United States financial markets, targeting middle-market companies nationwide.

Market Coverage Geographic Scope Investment Reach
United States All 50 states Middle-market companies

Distribution Channels

  • Direct investment platforms
  • Regulated financial networks
  • Digital investment interfaces

Investment Service Platforms

Platform Type Accessibility Investment Range
Online Investment Portal 24/7 Digital Access $5 million - $50 million
Direct Sales Team Nationwide Coverage Customized Investment Solutions

Market Penetration

100% United States market coverage through comprehensive digital and direct investment channels.


Saratoga Investment Corp. (SAR) - Marketing Mix: Promotion

Quarterly Earnings Conference Calls

Saratoga Investment Corp. hosts quarterly earnings conference calls to provide detailed financial insights to investors and analysts.

Fiscal Year Number of Earnings Calls Average Participant Count
2023 4 78

Financial Reports Publication

The company publishes comprehensive annual and quarterly financial reports to maintain transparency.

  • Annual Report: 10-K filing
  • Quarterly Reports: 10-Q filings
  • Detailed financial statements
  • Management discussion and analysis

Investor Relations Website

Maintains a dedicated investor relations website with real-time investment information.

Website Metrics 2023 Data
Monthly Website Visitors 12,500
Average Time on Site 4.3 minutes

Investor Communications

Engages in targeted investor communications through various platforms.

  • Direct email communications
  • Investor presentation decks
  • Roadshow meetings
  • One-on-one investor consultations

Financial Media and Conference Engagement

Leverages financial media and investment conference platforms for broader visibility.

Conference Type Participation Frequency Annual Reach
Investment Banking Conferences 3-4 per year 500+ potential investors
Financial Media Interviews 6-8 per year 100,000+ audience

Saratoga Investment Corp. (SAR) - Marketing Mix: Price

Stock Exchange Listing and Pricing

Saratoga Investment Corp. trades on the New York Stock Exchange under ticker SAR. As of January 2024, the stock price was trading at $24.15 per share.

Dividend Pricing Strategy

The company offers consistent dividend payments with the following characteristics:

  • Quarterly dividend rate: $0.51 per share
  • Annual dividend yield: 8.47%
  • Total annual dividend payout: $2.04 per share

Financial Performance Pricing Metrics

Financial Metric Value
Market Capitalization $303.6 million
Price to Book Ratio 1.02
Earnings Per Share $2.75
Price to Earnings Ratio 8.78

Investment Product Pricing

Saratoga Investment Corp. provides transparent pricing for its investment products with the following key pricing details:

  • Net Asset Value (NAV): $25.33 per share
  • Minimum investment: $1,000
  • Management fee: 1.75% annually

Market Conditions Influencing Pricing

The stock price reflects multiple financial performance indicators:

  • 12-month total return: 15.6%
  • Dividend coverage ratio: 1.35
  • Portfolio investment yield: 9.2%

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