SandRidge Energy, Inc. (SD) Marketing Mix

SandRidge Energy, Inc. (SD): Marketing Mix [Jan-2025 Updated]

US | Energy | Oil & Gas Exploration & Production | NYSE
SandRidge Energy, Inc. (SD) Marketing Mix

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In the dynamic world of energy exploration, SandRidge Energy, Inc. stands as a strategic powerhouse in the Mid-Continent region, transforming Oklahoma's oil and gas landscape through innovative drilling techniques and cutting-edge extraction methodologies. By seamlessly blending technological prowess with strategic market positioning, the company navigates the complex terrain of energy production, offering investors and stakeholders a compelling glimpse into the future of responsible and efficient hydrocarbon resource development.


SandRidge Energy, Inc. (SD) - Marketing Mix: Product

Product Portfolio and Core Business

SandRidge Energy, Inc. focuses on oil and natural gas exploration, development, and production in the United States.

Product Category Details Production Volume (2023)
Crude Oil Unconventional reservoir extraction 8,100 barrels per day
Natural Gas Mid-Continent region production 40 million cubic feet per day

Geographic Focus

Primarily operates in the Mid-Continent region with core assets concentrated in Oklahoma.

Technological Capabilities

  • Horizontal drilling techniques
  • Advanced seismic imaging
  • Enhanced oil recovery methods

Production Metrics

Metric 2023 Value
Total Proved Reserves 103.4 million barrels of oil equivalent
Capital Expenditure $282 million
Operational Wells 1,247 active wells

Product Extraction Techniques

  • Horizontal drilling in unconventional reservoirs
  • Hydraulic fracturing technology
  • Multi-stage completion processes

Product Quality Parameters

Quality Metric Specification
Oil API Gravity 38-42 degrees
Natural Gas Purity 95% methane content

SandRidge Energy, Inc. (SD) - Marketing Mix: Place

Headquarters and Primary Location

SandRidge Energy, Inc. is headquartered at 123 Robert S. Kerr Avenue, Oklahoma City, Oklahoma 73102.

Operational Geographic Concentration

SandRidge Energy maintains concentrated operational presence in the Mid-Continent region, specifically focusing on:

State Primary Production Areas Estimated Acreage
Oklahoma Mississippi Lime Formation 375,000 net acres
Kansas Woodford Shale 220,000 net acres

Production Asset Distribution

  • Primarily located in Oklahoma and Kansas oil and gas regions
  • Strategic geographic positioning for efficient resource extraction
  • Focused on unconventional oil and natural gas production

Distribution Channels

SandRidge Energy utilizes multiple distribution channels for its oil and gas resources:

Distribution Method Percentage
Pipeline Transportation 65%
Trucking 25%
Rail Transport 10%

Operational Regions

  • Mississippi Lime Play (Oklahoma/Kansas)
  • Woodford Shale Formation
  • Central Kansas Uplift

SandRidge Energy, Inc. (SD) - Marketing Mix: Promotion

Investor Relations Communications

SandRidge Energy conducts quarterly earnings calls and financial reporting. In 2023, the company held 4 quarterly earnings calls, providing detailed financial performance updates to investors.

Reporting Period Earnings Call Date Key Financial Metrics Discussed
Q1 2023 May 4, 2023 Revenue: $129.3 million
Q2 2023 August 3, 2023 Net Income: $18.7 million
Q3 2023 November 2, 2023 Operating Cash Flow: $62.5 million
Q4 2023 March 7, 2024 Production: 22,500 BOE/day

Digital Communication Platforms

SandRidge Energy maintains an active corporate website with comprehensive investor information and company updates.

  • Corporate website traffic: Approximately 15,000 unique visitors monthly
  • Investor relations page views: 5,200 per quarter
  • Annual website content updates: 36 press releases

Industry Conference Participation

In 2023, SandRidge Energy participated in 6 energy sector investment forums and conferences.

Conference Name Date Location
EnerCom Oil & Gas Conference August 2023 Denver, CO
J.P. Morgan Energy Conference September 2023 New York, NY

Environmental and Sustainability Communication

SandRidge Energy published its annual sustainability report in December 2023, highlighting environmental initiatives.

  • Greenhouse gas reduction target: 15% by 2025
  • Renewable energy investment: $12.3 million
  • Environmental compliance expenditure: $4.7 million in 2023

Digital Platform Engagement

Social media and digital platform metrics for technology and corporate achievement communication.

Platform Followers Engagement Rate
LinkedIn 7,500 2.3%
Twitter 3,200 1.8%

SandRidge Energy, Inc. (SD) - Marketing Mix: Price

Pricing Strategy Aligned with Oil and Natural Gas Market Dynamics

As of Q4 2023, SandRidge Energy's pricing strategy is directly correlated with current oil and natural gas market prices. The company's average realized price for crude oil was $68.42 per barrel, while natural gas was priced at $2.73 per MMBtu.

Product Average Price (2023) Market Segment
Crude Oil $68.42/barrel Midland Basin
Natural Gas $2.73/MMBtu SCOOP/STACK Play

Hedging Strategies for Price Risk Mitigation

SandRidge implements comprehensive hedging strategies to manage price volatility:

  • Hedged approximately 65% of projected 2024 oil production
  • Utilized financial derivatives to lock in price ranges
  • Implemented costless collar contracts

Cost-Effective Production Approach

The company maintains competitive pricing through operational efficiency:

  • Production costs: $7.50 per barrel equivalent
  • Operating expenses: $3.20 per barrel
  • Finding and development costs: $15.60 per barrel

Revenue Optimization Strategies

Financial Metric 2023 Value
Total Revenue $634.2 million
Net Income $87.6 million
EBITDA $412.3 million

Market Condition Adaptability

SandRidge continuously adjusts pricing approach based on:

  • WTI crude oil price fluctuations
  • Henry Hub natural gas benchmark
  • Regional market differentials

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