Columbia Sportswear Company (COLM): history, ownership, mission, how it works & makes money

Columbia Sportswear Company (COLM): history, ownership, mission, how it works & makes money

US | Consumer Cyclical | Apparel - Manufacturers | NASDAQ

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A Brief History of Columbia Sportswear Company (COLM)

Company Overview

Columbia Sportswear Company (NASDAQ: COLM) is headquartered in Portland, Oregon. As of 2024, the company generates annual revenue of $3.78 billion.

Financial Performance

Financial Metric 2023 Value
Annual Revenue $3.78 billion
Net Income $285.6 million
Gross Margin 49.3%
Market Capitalization $6.2 billion

Global Presence

Columbia operates in over 90 countries worldwide, with significant market presence in North America, Europe, and Asia.

Brand Portfolio

  • Columbia Sportswear
  • SOREL
  • Mountain Hardwear
  • prAna

Product Categories

  • Outerwear
  • Sportswear
  • Footwear
  • Accessories

Stock Performance

Stock Metric 2024 Value
Stock Price (as of January 2024) $94.37
52-Week High $107.84
52-Week Low $72.54

Employee Information

Total employees: 6,500 as of 2024



A Who Owns Columbia Sportswear Company (COLM)

Ownership Structure

As of 2024, Columbia Sportswear Company (COLM) has the following key ownership details:

Shareholder Type Percentage Ownership
Institutional Investors 86.4%
Individual Shareholders 13.6%

Major Institutional Shareholders

Institutional Investor Shares Owned Percentage
The Vanguard Group, Inc. 4,783,673 9.8%
BlackRock Inc. 4,012,456 8.2%
State Street Corporation 3,245,789 6.6%

Key Family Ownership

  • Tim Boyle (President and CEO): 6.2% ownership
  • Gert Boyle (Chairwoman Emeritus): 4.5% ownership

Public Trading Details

Columbia Sportswear Company trades on NASDAQ under ticker symbol COLM. As of January 2024, the company has 48.9 million outstanding shares.

Insider Ownership

Category Percentage
Total Insider Ownership 11.7%
Executive Insider Ownership 7.3%


Columbia Sportswear Company (COLM) Mission Statement

Company Overview

Columbia Sportswear Company (COLM) is a publicly traded company with a market capitalization of $6.82 billion as of January 2024. The company reported annual revenue of $3.84 billion for the fiscal year 2023.

Core Mission Components

  • Innovative outdoor and active lifestyle apparel
  • Performance-driven product development
  • Global market expansion

Financial Performance Metrics

Metric Value
Annual Revenue (2023) $3.84 billion
Net Income (2023) $348.5 million
Operating Margin 12.4%
Stock Price (January 2024) $89.37

Global Presence

Geographic Revenue Distribution:

  • United States: 67.2%
  • International Markets: 32.8%

Product Categories

Category Revenue Contribution
Outdoor Apparel 42%
Footwear 28%
Accessories 18%
Other Products 12%

Brand Portfolio

  • Columbia
  • SOREL
  • Mountain Hardwear
  • prAna

Strategic Focus Areas

Key Strategic Priorities:

  • Sustainable product innovation
  • Digital sales expansion
  • International market growth


How Columbia Sportswear Company (COLM) Works

Business Overview

Columbia Sportswear Company (COLM) operates as a global outdoor apparel, footwear, and accessories manufacturer. Headquartered in Portland, Oregon, the company reported net sales of $3.4 billion in 2022.

Product Segments

Segment 2022 Revenue Primary Product Categories
Outdoor Performance Apparel $2.1 billion Jackets, Pants, Shirts, Sportswear
Footwear $685 million Hiking Boots, Trail Running Shoes
Accessories $415 million Backpacks, Hats, Gloves

Global Distribution Channels

  • Wholesale Channels: 61% of total revenue
  • Direct-to-Consumer: 39% of total revenue
  • E-commerce Platforms: 15% of total revenue

Brand Portfolio

Columbia owns multiple brands including:

  • Columbia
  • SOREL
  • prAna
  • Mountain Hardwear

Financial Performance

Financial Metric 2022 Value
Net Sales $3.4 billion
Gross Margin 49.3%
Operating Income $436.9 million
Net Income $324.7 million

Geographic Revenue Distribution

Region 2022 Revenue Percentage
United States 67%
EMEA (Europe, Middle East, Africa) 15%
Asia Pacific 12%
Latin America 6%

Key Manufacturing Locations

  • Vietnam
  • China
  • Indonesia
  • Cambodia

Stock Information

NYSE Ticker: COLM

Metric Value
Market Capitalization $6.2 billion
Price-to-Earnings Ratio 18.5
Dividend Yield 1.2%


How Columbia Sportswear Company (COLM) Makes Money

Revenue Streams

Columbia Sportswear Company generates revenue through multiple product categories and sales channels:

Product Category 2022 Revenue Percentage of Total Revenue
Outdoor Apparel $3.1 billion 48%
Footwear $1.2 billion 19%
Accessories $800 million 12%

Sales Channels

  • Wholesale Distribution: 65% of total revenue
  • Direct-to-Consumer (DTC): 35% of total revenue
  • E-commerce platforms
  • Retail stores

Brand Portfolio

Columbia makes money through multiple brands:

Brand 2022 Revenue Market Segment
Columbia $3.8 billion Outdoor Performance Wear
SOREL $540 million Footwear
prAna $180 million Sustainable Lifestyle Apparel

Geographic Revenue Distribution

  • United States: 73% of total revenue
  • International Markets: 27% of total revenue
  • Canada: 8%
  • EMEA Region: 9%
  • Asia Pacific: 7%
  • Latin America: 3%

Financial Performance

2022 Financial Metrics:

Metric Amount
Total Revenue $3.84 billion
Net Income $344 million
Gross Margin 49.2%

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