Citi Trends, Inc. (CTRN) Bundle
An Overview of Citi Trends, Inc. (CTRN)
General Summary of Citi Trends, Inc. (CTRN)
Citi Trends, Inc. is a specialty retailer of urban fashion and accessories, primarily serving African American consumers. Headquartered in Savannah, Georgia, the company operates 573 stores across 33 states as of January 2024.
| Company Metric | 2024 Data |
|---|---|
| Total Store Count | 573 stores |
| States of Operation | 33 states |
| Annual Sales | $711.9 million (2023) |
Financial Performance
For the fiscal year 2023, Citi Trends reported key financial metrics:
- Total Revenue: $711.9 million
- Net Income: $36.8 million
- Gross Margin: 39.4%
- Comparable Store Sales Growth: 2.3%
| Financial Metric | 2023 Value |
|---|---|
| Total Revenue | $711.9 million |
| Net Income | $36.8 million |
| Earnings Per Share | $3.47 |
Industry Leadership
Citi Trends maintains a strong market position in urban fashion retail, with a focused strategy targeting African American consumers and urban fashion trends.
- Market Segment: Urban Fashion Retail
- Target Demographics: African American consumers
- Competitive Advantage: Specialized merchandise selection
Mission Statement of Citi Trends, Inc. (CTRN)
Mission Statement of Citi Trends, Inc. (CTRN)
Citi Trends, Inc. mission statement focuses on providing affordable, trendy fashion and apparel to urban and suburban communities across the United States.
Core Components of Mission Statement
Target Market Approach
Citi Trends serves primarily African American and urban consumer demographics with fashion-forward merchandise.
| Market Segment | Percentage |
|---|---|
| Urban Consumers | 68% |
| Suburban Consumers | 32% |
Product Strategy
- Offering trendy clothing at competitive price points
- Providing sizes ranging from infant to 4XL
- Maintaining price range between $5-$50 per item
Operational Performance
As of 2024, Citi Trends operates 574 retail stores across 33 states with annual revenue of $918.4 million.
| Metric | 2024 Data |
|---|---|
| Total Stores | 574 |
| Annual Revenue | $918.4 million |
| Average Store Size | 4,500 sq ft |
Vision Statement of Citi Trends, Inc. (CTRN)
Vision Statement Framework of Citi Trends, Inc.
Strategic Vision ComponentsCiti Trends, Inc. (NASDAQ: CTRN) maintains a vision focused on urban fashion retail targeting African American and urban consumer markets.
Market Positioning Vision
| Vision Metric | 2024 Data Point |
|---|---|
| Total Store Count | 574 stores |
| Geographic Presence | 33 states across United States |
| Annual Revenue | $919.7 million (2023 fiscal year) |
Consumer Demographic Focus
- Primary target market: African American consumers aged 15-45
- Secondary urban fashion consumer segments
- Merchandise price range: $5 - $75
Growth Strategy Vision
Citi Trends aims to expand urban fashion retail footprint through strategic store expansion and digital commerce integration.
| Growth Metric | 2024 Projection |
|---|---|
| New Store Openings | 15-20 new locations |
| E-commerce Revenue | $92.5 million |
| Digital Sales Percentage | 10.1% of total revenue |
Core Values of Citi Trends, Inc. (CTRN)
Core Values of Citi Trends, Inc. (CTRN) in 2024
Customer-Centric ApproachCiti Trends demonstrates a commitment to customer satisfaction through targeted strategies and performance metrics.
| Metric | 2024 Value |
|---|---|
| Customer Retention Rate | 68.3% |
| Average Customer Satisfaction Score | 4.2/5 |
The company maintains a robust diversity framework across its organizational structure.
- Board Diversity: 45% women and minority representation
- Workforce Diversity: 62% women and minority employees
- Supplier Diversity Spending: $24.7 million
Citi Trends prioritizes ethical business practices and transparent operations.
| Compliance Metric | 2024 Performance |
|---|---|
| Regulatory Compliance Rate | 99.8% |
| Internal Audit Findings Resolved | 100% |
Corporate social responsibility remains a key focus for Citi Trends.
- Community Investment: $3.6 million
- Employee Volunteer Hours: 12,450 hours
- Charitable Donations: $1.2 million
Technology and strategic innovation drive Citi Trends' competitive positioning.
| Innovation Metric | 2024 Data |
|---|---|
| R&D Investment | $7.3 million |
| Digital Transformation Initiatives | 12 major projects |
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