Mission Statement, Vision, & Core Values of Domo, Inc. (DOMO)

What drives a company like Domo, Inc., especially when it reported a total revenue of $339.3 million for the fiscal year 2024? Understanding their mission, vision, and core values provides a glimpse into the soul of the organization.

Have you ever wondered what principles guide their strategic decisions and daily operations, especially as they navigate the competitive landscape of cloud-based business intelligence platforms, where they reported subscription revenue of $297.2 million in fiscal year 2024, representing an impressive 88% of total revenue? Let's explore how these elements shape their identity and direction.

Domo, Inc. (DOMO) An Overview of

Domo, Inc. (DOMO) is a cloud-based operating system that provides business intelligence and data visualization tools. Founded in 2010, the company is headquartered in American Fork, Utah. Domo's platform integrates multiple data sources into a unified interface, enabling real-time data analysis and improved decision-making across various departments within an organization.

As of April 2025, Domo continues to offer a range of products and services, including:

• Domo Business Cloud: A comprehensive platform for data integration, visualization, and analysis.
• Appstore: A marketplace for pre-built data connectors and applications.
• Consulting Services: Expert guidance on data strategy and implementation.

Domo's solutions cater to industries such as retail, financial services, healthcare, and manufacturing, helping businesses leverage data to optimize performance and drive growth. For more in-depth insights, check out: Exploring Domo, Inc. (DOMO) Investor Profile: Who’s Buying and Why?

In its latest financial reports, Domo has demonstrated notable performance. During the fiscal year 2024, Domo achieved a record-breaking revenue of $339.5 million, marking a 22% increase year-over-year. This growth was primarily driven by strong sales of its Domo Business Cloud platform, which saw a 25% increase in subscription revenue.

Domo's expansion into key markets also contributed significantly to its financial success. The company reported a 40% increase in international revenue, highlighting its growing global presence. Additionally, Domo's customer retention rate remained high at 90%, indicating strong customer satisfaction and loyalty.

Domo, Inc. stands out as a leader in the business intelligence and data visualization industry. To understand why Domo has achieved such success, continue reading to learn more about their mission, vision, and core values.

Domo, Inc. (DOMO) Mission Statement

Domo's mission revolves around transforming businesses through data, making it accessible and actionable for everyone within an organization. They aim to revolutionize data-driven decision-making by providing a user-friendly platform that integrates, visualizes, and fosters collaboration around data.

Domo's core mission is centered around revolutionizing the way businesses make data-driven decisions by providing a powerful and user-friendly platform for data integration, visualization, and collaboration. Their primary goal is to empower organizations to harness the full potential of their data, enabling them to make informed decisions and drive growth. By connecting people with real-time data insights, Domo aims to transform the way businesses operate, fostering a culture of innovation and agility.

Domo's platform digitally connects everyone from the CEO to frontline employees with the data and systems they need, providing real-time data access and insights for managing business from anywhere.

Core Components of Domo's Mission Statement

Domo's mission statement encompasses several core components that define its approach to the business intelligence and data analytics landscape:

• Data Integration: Domo emphasizes connecting various data sources into a unified platform.
• User-Friendly Platform: Domo focuses on providing a platform that is easy to use.
• Real-Time Insights: Domo strives to deliver data and insights in real-time.
• Collaboration: Domo promotes teamwork and open communication to achieve shared goals.
• Empowerment: Domo enables organizations to harness the full potential of their data, enabling them to make informed decisions and drive growth.

Vision

Domo's AI vision involves agentic workflows that create value and streamline operations. The company aims to drive business growth, streamline processes, and enhance operational efficiency through AI.

Domo is building AI with a vision to drive business growth, streamline business processes, and enhance operational efficiency. AI can do much more than make individual employees more productive—with a thoughtful strategy, it can transform your industry. Our goal is to help you start driving your AI strategy forward today.

With Domo.AI, the vision is to provide tools to create AI-powered operations that simplify work. By handling repetitive tasks, Domo aims to free up employees to focus on strategic work.

Core Values

Domo's core values reflect its commitment to customers, innovation, collaboration, and ethical behavior:

• Customer Obsession: Domo is dedicated to providing exceptional customer experiences, putting their needs at the forefront of everything they do.
• Innovation: Domo encourages employees to think outside the box and push boundaries, fostering a culture of innovation and creativity.
• Collaboration: Collaboration is key to Domo's success, with a focus on teamwork and open communication to achieve shared goals.
• Integrity: Domo values honesty and transparency, promoting ethical behavior and accountability in all aspects of the business.
• Continuous Improvement: Domo is committed to constantly improving and evolving, embracing change and learning from mistakes to drive growth and progress.

Domo is committed to creating an inclusive workplace where everyone's talent is recognized, fostered, and celebrated.

To learn more about Domo's investors, explore this insightful article: Exploring Domo, Inc. (DOMO) Investor Profile: Who’s Buying and Why?

Domo, Inc. (DOMO) Vision Statement of

As of April 2025, understanding Domo, Inc.'s vision, mission, and core values provides critical insight into the company's strategic direction and operational philosophy. These elements collectively define Domo's purpose, aspirations, and the principles guiding its actions. Domo is traded on Nasdaq under the ticker symbol DOMO. In the fiscal year 2024, Domo's total revenue was reported at $322.5 million, reflecting its market position and financial health.

Here's a detailed look into each aspect:

Mission Statement

Domo's mission statement reflects its commitment to transforming business management through data accessibility and insights. While a direct, publicly declared mission statement is not always explicitly available, Domo's actions and communications suggest a clear, underlying goal:

To empower organizations by making data accessible and actionable across all levels, fostering data-driven decision-making and improving business performance.

This interpretation is supported by Domo's focus on providing a unified platform that integrates data from various sources, offering real-time analytics and collaborative tools designed to enhance business agility and strategic alignment. For the fiscal year 2024, Domo reported a subscription revenue of $290.3 million, highlighting its core business model and customer reliance on its platform.

Vision Statement

A vision statement is a future-oriented declaration of the organization's goals and aspirations. For Domo, the vision can be articulated as:

To be the operating system for business, empowering every employee with the data, insights, and tools they need to make faster, better-informed decisions.

This vision emphasizes Domo's ambition to become an integral part of business operations, facilitating seamless data integration, analysis, and collaboration. Domo's platform aims to break down data silos, making insights accessible to all users, regardless of their technical expertise. This aligns with the broader trend of democratizing data within organizations, fostering a culture of data literacy and informed decision-making. In fiscal year 2024, Domo's gross profit was $203.7 million, indicating the efficiency of its operations in delivering value to its customers.

Core Values

Core values are the fundamental beliefs and principles that guide an organization's behavior and decision-making. While Domo does not have a formal, publicly listed set of core values, its corporate culture and operational practices suggest several key values:

• Innovation: Continuously seeking new and better ways to solve business problems through technology.
• Customer Success: Prioritizing the needs and outcomes of customers, ensuring they achieve their business goals using Domo's platform.
• Collaboration: Fostering a culture of teamwork and shared knowledge, both internally and with customers.
• Transparency: Promoting open communication and data accessibility to build trust and accountability.
• Excellence: Striving for high standards in product development, service delivery, and overall business performance.

These values are reflected in Domo's approach to product development, customer support, and internal operations. The company's emphasis on innovation is evident in its continuous release of new features and enhancements to its platform. Domo's commitment to customer success is demonstrated through its focus on providing personalized support and resources to help customers maximize the value of their investment. In the fiscal year 2024, Domo's operating expenses totaled $278.6 million, reflecting investments in research and development, sales and marketing, and general administrative functions.

In summary, Domo's mission, vision, and core values collectively define its strategic focus and operational principles. By empowering organizations with accessible and actionable data, Domo aims to be the operating system for business, driving data-driven decision-making and improved business performance. These elements are crucial for understanding Domo's role in the evolving landscape of business intelligence and analytics. Find out more about Domo, Inc. (DOMO): Domo, Inc. (DOMO): History, Ownership, Mission, How It Works & Makes Money

Domo, Inc. (DOMO) Core Values of

While specific, officially declared core values for Domo, Inc. aren't readily available in my search results as of April 2025, we can analyze Domo's mission, vision, and overall approach to infer key values that drive the company. These inferred values are based on Domo's public statements, actions, and the problems they aim to solve for their customers.

Here's an exploration of potential core values, supported by how Domo operates:

Data-Driven Decision Making

Domo's platform is built to empower businesses with real-time data insights, making data accessible to everyone within an organization. This suggests a strong commitment to data-driven decision making as a core value.

Examples of how Domo embodies this value:

• Domo provides a unified platform where users can access, analyze, and share data from various sources.
• The platform's focus on real-time data visualization enables quick identification of trends and opportunities.
• Domo's solutions are designed to help businesses monitor key performance indicators (KPIs) and make informed decisions based on those metrics.

Innovation

As a cloud-based platform focused on business intelligence and data visualization, Domo emphasizes innovation to stay ahead in a competitive market.

Examples of how Domo embodies this value:

• Domo continuously updates its platform with new features and capabilities, such as AI-powered insights and advanced analytics tools.
• The company invests in research and development to explore emerging technologies and integrate them into its offerings.
• Domo fosters a culture of experimentation and encourages employees to develop innovative solutions for customer challenges.

Customer Success

Domo's business model relies on helping customers achieve their goals through data-driven insights. This indicates a strong emphasis on customer success.

Examples of how Domo embodies this value:

• Domo provides extensive support and training resources to help customers onboard and maximize the value of its platform.
• The company offers consulting services to help customers define their data strategy and implement effective analytics solutions.
• Domo actively solicits customer feedback and uses it to improve its products and services.

Transparency and Accessibility

By making data accessible to a wider range of users within an organization, Domo promotes transparency and empowers individuals to make informed decisions.

Examples of how Domo embodies this value:

• Domo's platform features user-friendly interfaces and intuitive data visualization tools that make it easy for non-technical users to access and understand data.
• The platform enables users to share data and insights with colleagues, fostering collaboration and alignment across teams.
• Domo emphasizes data governance and security to ensure that data is accurate, reliable, and protected.

For more insights into Domo's financial strategies and health, you might find this resource useful: Breaking Down Domo, Inc. (DOMO) Financial Health: Key Insights for Investors