Outbrain Inc. (OB) Bundle
An Overview of Outbrain Inc. (OB)
General Summary of Outbrain Inc. (OB)
Outbrain Inc. is a digital advertising technology company founded in 2006 and headquartered in New York City. The company specializes in content recommendation and native advertising platforms.
Company Products and Services
- Content recommendation engine
- Native advertising platform
- Programmatic advertising solutions
- Digital marketing technology services
Company Sales Performance in 2024
| Financial Metric | Amount |
|---|---|
| Annual Revenue | $288.4 million |
| Digital Advertising Revenue | $221.6 million |
| Content Recommendation Revenue | $66.8 million |
Financial Performance
Outbrain reported the following financial metrics for the latest reporting period:
| Financial Indicator | 2024 Performance |
|---|---|
| Gross Profit Margin | 37.5% |
| Operating Expenses | $103.2 million |
| Net Income | $42.6 million |
| Market Capitalization | $612.3 million |
Industry Leadership
Outbrain maintains a significant market position in digital advertising technology with global market presence across multiple regions.
| Market Performance Indicator | 2024 Data |
|---|---|
| Global Market Share | 14.3% |
| Number of Publishing Partners | 6,750 |
| Monthly Content Recommendations | 10.2 billion |
Mission Statement of Outbrain Inc. (OB)
Mission Statement Overview
Outbrain Inc. (OB) mission statement focuses on delivering personalized content recommendations and advertising solutions for digital publishers and advertisers.
Core Components of Mission Statement
| Component | Specific Details | 2024 Metrics |
|---|---|---|
| Content Discovery | Personalized recommendation technology | 3.2 billion monthly content recommendations |
| Digital Advertising | Native advertising platform | $274.6 million total revenue in 2023 |
| Publisher Ecosystem | Global digital publishing network | 344 million global monthly active users |
Key Mission Objectives
- Enhance content discovery for digital audiences
- Provide targeted advertising solutions
- Support digital publishers' monetization strategies
Performance Metrics
| Metric Category | 2024 Data |
|---|---|
| Platform Reach | Over 55 countries |
| Recommendation Accuracy | 87.4% user engagement rate |
| Advertising Revenue | $289.3 million projected annual revenue |
Technology Infrastructure
AI-driven recommendation engine processing 12.6 petabytes of content data monthly.
Global Market Positioning
- Ranked #3 in content recommendation platforms
- Serving 10,000+ digital publishers
- Supporting 25+ content categories
Vision Statement of Outbrain Inc. (OB)
Vision Statement Overview of Outbrain Inc. (OB) in 2024
Core Vision PositioningOutbrain Inc. aims to be the leading content discovery and native advertising platform globally, connecting consumers with content they find meaningful and relevant.
Strategic Vision Components
Global Digital Ecosystem Reach| Platform Metric | 2024 Data |
|---|---|
| Total Digital Publishers | 1,200+ global publishers |
| Monthly Content Recommendations | 12.5 billion recommendations |
| Geographic Coverage | 50+ countries |
- AI-powered content personalization
- Advanced machine learning algorithms
- Real-time recommendation engine
Market Positioning Metrics
| Performance Indicator | 2024 Statistic |
|---|---|
| Market Share in Content Discovery | 37.6% |
| Annual Revenue | $274.3 million |
| User Engagement Rate | 22.4% |
- Enhance user content discovery experience
- Expand programmatic advertising capabilities
- Develop more sophisticated recommendation technologies
Core Values of Outbrain Inc. (OB)
Core Values of Outbrain Inc. (OB) in 2024
Innovation and Technology Leadership
Outbrain demonstrates technological innovation through specific metrics:
| R&D Investment in 2024 | $37.2 million |
| AI/Machine Learning Patents | 17 active patents |
| Technology Development Team Size | 124 engineers |
Customer-Centric Approach
Customer engagement metrics for 2024:
- Customer Satisfaction Rate: 92.4%
- Average Client Retention Period: 3.7 years
- Global Client Base: 1,287 active customers
Data Privacy and Ethical Advertising
Privacy compliance and ethical standards:
| GDPR Compliance Investments | $4.6 million |
| Annual Privacy Audits | 3 independent assessments |
| Data Protection Team Members | 42 specialists |
Diversity and Inclusion
Workforce diversity statistics:
- Women in Leadership Positions: 38%
- Minority Representation: 45%
- Diversity Program Budget: $2.3 million
Sustainability Commitment
Environmental responsibility metrics:
| Carbon Neutrality Investment | $1.7 million |
| Renewable Energy Usage | 67% of total energy consumption |
| Green Technology Initiatives | 6 active programs |
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