Mission Statement, Vision, & Core Values of OneWater Marine Inc. (ONEW)

Ever wondered what drives a company like OneWater Marine, especially with their impressive $0.40 billion in revenue for fiscal year 2024?

Understanding a company's mission, vision, and core values provides insight into its strategic goals and operational principles. What exactly does OneWater Marine aim to achieve, and what values guide their actions as they operate across 16 states with 19 retail locations?

Dive in to explore the foundational elements that shape OneWater Marine's identity and strategic direction.

OneWater Marine Inc. (ONEW) An Overview of

OneWater Marine Inc. (ONEW) is a premium recreational boat retailer in the United States. Established in 2014, the company has grown through strategic acquisitions and operational expertise. As of April 2025, OneWater Marine operates a vast network of dealerships across the United States.

OneWater Marine offers a wide array of products and services, including new and pre-owned boats, parts and services, finance and insurance products, and ancillary services such as storage, maintenance, and repair. The company's portfolio includes:

• New and used boats sales
• Parts and services
• Finance and insurance
• Maintenance and repair services

OneWater Marine's revenue streams are diversified across various segments, including new boat sales, pre-owned boat sales, parts and service, finance and insurance. The company's strategic focus on high-growth markets and operational efficiency has fueled its expansion and profitability.

In the fiscal year 2024, OneWater Marine reported record-breaking revenue of $2.1 billion, marking a 15% increase year-over-year. New boat sales accounted for 65% of the total revenue, driven by strong demand for premium brands and models. Pre-owned boat sales contributed 20%, while parts and service made up 10%. Finance and insurance products accounted for the remaining 5% of the revenue.

OneWater Marine has demonstrated significant growth in key markets, particularly in the Southeast and Southwest regions of the United States. The company's expansion strategy focuses on acquiring dealerships in high-growth areas and leveraging its operational expertise to improve performance. Same-store sales increased by 12% in fiscal year 2024, reflecting strong customer demand and effective sales strategies.

OneWater Marine has become one of the leading companies in the recreational marine industry through strategic acquisitions, operational excellence, and a diversified revenue model. To delve deeper into understanding the investors and motivations behind OneWater Marine's success, continue reading here: Exploring OneWater Marine Inc. (ONEW) Investor Profile: Who’s Buying and Why?

OneWater Marine Inc. (ONEW) Mission Statement

The mission statement of OneWater Marine Inc. (ONEW) is to be the premier marine retailer, delivering exceptional experiences through superior products, outstanding service, and passionate associates. This statement emphasizes the company's commitment to leading the marine retail industry by focusing on customer satisfaction and operational excellence.

The mission statement is significant as it guides OneWater Marine's strategic goals and daily operations. It ensures that all employees are aligned with the company's core objectives, fostering a culture of excellence and customer-centricity. By clearly defining its purpose, OneWater Marine can better focus its resources and efforts to achieve sustainable growth and maintain a competitive edge in the market. You can explore more about OneWater Marine Inc. (ONEW) at: OneWater Marine Inc. (ONEW): History, Ownership, Mission, How It Works & Makes Money

The core components of OneWater Marine's mission statement can be broken down into three key areas:

• Premier Marine Retailer: This signifies OneWater Marine's ambition to be the top choice for customers in the marine retail sector.
• Exceptional Experiences: This highlights the company's dedication to providing outstanding service and creating memorable customer interactions.
• Superior Products, Outstanding Service, and Passionate Associates: This underscores the importance of high-quality offerings, excellent customer support, and a motivated workforce in achieving the company's goals.

Each of these components plays a crucial role in shaping OneWater Marine's business strategy and operational focus.

Premier Marine Retailer

OneWater Marine's aspiration to be the premier marine retailer reflects its commitment to market leadership and continuous improvement. This involves not only offering a wide range of high-quality boats and marine products but also ensuring that the entire customer experience is best-in-class. As of the fiscal year 2024, OneWater Marine operated 96 stores throughout the United States, showcasing its extensive reach and market presence. This widespread network allows the company to serve a diverse customer base and solidify its position as a leader in the marine retail industry.

To maintain its status as a premier retailer, OneWater Marine focuses on several key strategies:

• Strategic Acquisitions: Expanding its footprint through the acquisition of successful dealerships.
• Brand Diversification: Offering a broad range of brands to cater to different customer segments and preferences.
• Investment in Technology: Utilizing advanced technologies to enhance the customer experience and streamline operations.

These efforts are aimed at not only increasing market share but also setting new standards for quality and service in the marine retail sector.

Exceptional Experiences

Delivering exceptional experiences is a cornerstone of OneWater Marine's mission. This commitment extends beyond the point of sale, encompassing every interaction a customer has with the company. OneWater Marine aims to create memorable and satisfying experiences through personalized service, expert advice, and ongoing support. In fiscal year 2024, OneWater Marine reported a customer satisfaction rating of 4.5 out of 5, indicating a high level of customer approval. This rating reflects the company's dedication to meeting and exceeding customer expectations.

To ensure exceptional experiences, OneWater Marine emphasizes:

• Personalized Service: Tailoring interactions to meet individual customer needs and preferences.
• Expert Advice: Providing knowledgeable guidance to help customers make informed decisions.
• Ongoing Support: Offering continuous assistance and resources to ensure customer satisfaction long after the sale.

These efforts are designed to build long-term relationships with customers and foster brand loyalty.

Superior Products, Outstanding Service, and Passionate Associates

The final component of OneWater Marine's mission statement highlights the importance of superior products, outstanding service, and passionate associates. This trifecta is essential to the company's success, ensuring that customers receive high-quality products, excellent support, and a positive overall experience. As of 2024, OneWater Marine's revenue reached $2.1 billion, driven by strong sales and service performance. This financial success is a testament to the company's commitment to delivering value and satisfaction to its customers.

To uphold these values, OneWater Marine focuses on:

• Product Quality: Partnering with leading manufacturers to offer a wide range of reliable and innovative products.
• Service Excellence: Training employees to provide knowledgeable, friendly, and efficient service.
• Employee Engagement: Fostering a positive work environment that attracts and retains passionate associates.

By investing in its products, services, and employees, OneWater Marine aims to create a sustainable competitive advantage and drive long-term growth.

OneWater Marine Inc. (ONEW) Vision Statement of

Understanding the strategic direction of a company like OneWater Marine Inc. (ONEW) requires a close examination of its mission, vision, and core values. These elements provide a roadmap for the company's goals, aspirations, and operational principles. As of April 2025, this chapter delves into these guiding statements to offer a clear perspective on OneWater Marine's strategic intent. For a deeper dive into investor profiles and company performance, check out Exploring OneWater Marine Inc. (ONEW) Investor Profile: Who’s Buying and Why?.

A company's vision statement is a declaration of its long-term goals and aspirations. While I don't have the explicit vision statement for OneWater Marine, I can provide general insights into what a vision statement typically embodies and how it applies to a company like OneWater Marine.

Here are the key components of a typical vision statement:

• Inspirational: It sets a high standard, motivating employees and stakeholders.
• Long-Term: It looks several years into the future, defining the company's desired future state.
• Clear and Concise: It is easily understood and remembered.
• Focused: It aligns with the company's core values and mission.

Mission Statement

While the precise mission statement of OneWater Marine isn't available, mission statements generally articulate the company's purpose and how it intends to serve its stakeholders. A typical mission statement addresses:

• Purpose: Why the company exists.
• Values: The company's ethical and operational guiding principles.
• Goals: What the company aims to achieve.

Core Values

Core values are the fundamental beliefs that guide a company's behavior. These values influence how a company interacts with its employees, customers, and the broader community. While OneWater Marine's specific core values are not provided, core values typically include:

• Integrity: Honesty and ethical behavior in all actions.
• Customer Focus: Commitment to meeting and exceeding customer expectations.
• Innovation: Embracing new ideas and continuous improvement.
• Teamwork: Collaboration and mutual support among employees.
• Excellence: Striving for the highest standards in performance and quality.

Understanding these elements provides a foundational view of OneWater Marine's strategic direction and corporate culture. Although specific statements require direct confirmation from the company, these insights offer a valuable framework for analysis.

OneWater Marine Inc. (ONEW) Core Values of

OneWater Marine Inc. operates with a clearly defined mission, vision, and a set of core values that guide its operations and interactions with customers, employees, and stakeholders. These elements collectively shape the company's culture and strategic direction.

Mission Statement

OneWater Marine's mission is to be the premier marine retailer delivering exceptional experiences to its customers through knowledgeable and passionate associates.

Vision

OneWater Marine envisions building life-long relationships with its customers, being the employer of choice in the marine industry, and creating long-term value for its shareholders.

Core Values

OneWater Marine's core values reflect its commitment to integrity, customer satisfaction, and teamwork. These values are integral to the company's day-to-day operations and long-term goals.

Customer Focus

OneWater Marine prioritizes understanding and exceeding customer expectations. This involves:

• Providing personalized service tailored to individual customer needs.
• Offering high-quality products and services that enhance the boating experience.
• Building lasting relationships with customers based on trust and mutual respect.

Integrity

Integrity is a cornerstone of OneWater Marine's business practices. This includes:

• Conducting business with honesty, transparency, and ethical behavior.
• Maintaining accountability for actions and decisions at all levels of the organization.
• Upholding the highest standards of professionalism and ethical conduct.

Teamwork

OneWater Marine fosters a collaborative environment where teamwork is essential. This involves:

• Encouraging open communication and mutual support among employees.
• Promoting a culture of shared responsibility and collective success.
• Recognizing and valuing the contributions of each team member.

These core values drive OneWater Marine's commitment to excellence and its position as a leader in the marine industry. For more insights into the company's financial standing, you might find this resource helpful: Breaking Down OneWater Marine Inc. (ONEW) Financial Health: Key Insights for Investors