Mission Statement, Vision, & Core Values of Valvoline Inc. (VVV)

Ever wondered what drives a company like Valvoline Inc., a leader in automotive preventive maintenance with a history stretching back to 1866? How does a company with over 1,650 locations and a 10% market share in the United States stay on track?

Understanding their mission, vision, and core values provides insight into their strategic direction and daily operations. Are you curious about the principles that guide Valvoline's decisions and contribute to their impressive $1.62 billion in revenue for fiscal year 2024?

Valvoline Inc. (VVV) An Overview of

Valvoline Inc. (VVV) has a rich history dating back to 1866, when Dr. John Ellis developed a petroleum-based lubricant for steam engines. Today, Valvoline is a leading worldwide marketer and supplier of premium branded lubricants and automotive services. The company operates and franchises approximately 1,900 service center locations, with its global headquarters in Lexington, Kentucky. Valvoline serves a diverse range of customers, including individual consumers, commercial fleets, and original equipment manufacturers (OEMs).

Valvoline offers a wide array of products and services, including:

• Lubricants: Engine oils, transmission fluids, gear oils, and greases.
• Automotive Chemicals: Coolants, brake fluids, and cleaners.
• Valvoline Instant Oil Change (VIOC): Quick-lube services.
• Valvoline Express Care: Full-service automotive repair.

In fiscal year 2024, Valvoline reported strong sales performance. While specific, detailed sales figures for April 2025 are not yet available, the trends from 2024 provide insight into their continued market presence. To delve deeper into Valvoline's historical journey, its ownership structure, and its operational framework, check out this comprehensive resource: Valvoline Inc. (VVV): History, Ownership, Mission, How It Works & Makes Money.

Valvoline's financial performance in the latest reporting period demonstrates its robust market position. In fiscal year 2024, the company announced record-breaking revenue, driven significantly by its core lubricant sales. Valvoline has shown substantial growth in key markets, reflecting its successful strategies and strong brand recognition. Here are some highlights from their financial achievements:

• Revenue Growth: Significant increase in overall revenue compared to the previous year.
• Lubricant Sales: Strong performance in both consumer and commercial lubricant segments.
• Market Expansion: Successful penetration into new geographic regions and market segments.

Valvoline stands as a leading company in the lubricant and automotive services industry, recognized for its innovation, quality products, and extensive service network. Its long-standing history and consistent financial performance underscore its stability and market leadership. Find out more below to understand why Valvoline is successful.

Valvoline Inc. (VVV) Mission Statement

Valvoline Inc.'s mission statement reflects its dedication to providing trusted, high-quality automotive products and services. The company aims to help customers extend the life of their vehicles through reliable products and services. This commitment has been central to Valvoline's operations since its founding in 1866. Valvoline's mission is to provide trusted, high-quality automotive products and services that help customers extend the life of their vehicles. Valvoline Inc. (VVV): History, Ownership, Mission, How It Works & Makes Money

Valvoline's mission is grounded in several key principles:

• Trust: Building and maintaining trust with customers is paramount. Valvoline aims to be the go-to partner for vehicle owners, offering products and services they can rely on. This trust is earned through consistent quality, transparency, and a commitment to customer satisfaction.
• Performance: Enhancing vehicle performance is a central focus. Valvoline's range of motor oils, lubricants, and automotive chemicals are designed to meet and exceed industry standards, ensuring that vehicles run smoothly and efficiently.
• Longevity: Helping customers extend the lifespan of their vehicles is a core objective. Valvoline's products and services are formulated to protect engines, reduce wear and tear, and maximize vehicle durability.

Valvoline's mission is 'to be the most trusted partner in driving, maintaining, and improving the performance and lifespan of vehicles.' This statement encapsulates the company's dedication to enhancing vehicle performance and reliability, which has been at the core of Valvoline's operations since its inception.

Valvoline Inc. is creating shareholder value by driving the full potential in our core business, accelerating network growth and innovating to meet the needs of customers and the evolving car parc.

Valvoline's three “V”s—Our Values, Vow and Vision— drive our culture and always inform the decisions we make.

Our vow is to bring “Hands-On Expertise” for the benefit of our customers every day, moving the business forward with speed and excellence.

The company had revenue of $414.30M in the quarter ending December 31, 2024, with 10.95% growth. This brings the company's revenue in the last twelve months to $1.66B, up 11.85% year-over-year.

In fiscal year 2024, Valvoline's continuing operations grew net revenues 12% to $1.6 billion, driven by system-wide same-store sales growth of 6.7%, marking the 18th consecutive year of system-wide same-store sales growth.

Valvoline Inc. reported a net income of $100.2 million for the quarter ended March 31, 2024, a 12.4% increase from the previous year. Revenue was $744.6 million, a 1.8% increase from the previous year. Gross margin was 44.7%, operating margin was 17.2%, and net margin was 13.5%.

Valvoline's culture of sustainability helps ensure that we deliver our services with a commitment to environmental responsibility.

This tenet applies to all aspects of our operations and translates into a strategic CSR focus in four main areas: people, safety, environment, and innovation.

At Valvoline, we strive for greatness in all that we do, and we are committed to winning...the right way.

Valvoline's innovation extends back to our founding in 1866, and today we continue to explore new ways of thinking to positively impact our stakeholders.

Valvoline Global is dedicated to reducing our contribution to climate change by committing to reduce, remove or offset all GHG emissions from global operations by 2050.

Beginning in 2024, Valvoline Global commits $1-million USD for The Leukemia & Lymphoma Society (LLS) to be paid over the course of the next 5 years.

The company raised over $1.2 million across the United States and Canada for the Children's Miracle Network Hospitals, once again placing the company in Children's Miracle Network's Million Miracle Club.

Valvoline™ Restore & Protect recognized as an innovative technology setting new standards for the motor oil industry.

Living out our values is what makes our company, our employees, our partners, our customers, and the communities we serve great.

Valvoline consistently showcases their belief in collaboration, building strong partnerships, and best-in-class services.

Valvoline Inc. (VVV) Vision Statement of

A vision statement is a declaration of an organization's long-term goals and aspirations, providing a clear sense of direction for the future. It serves as a guiding star, inspiring and motivating employees while also communicating the company's ambitions to stakeholders. Understanding a company's vision statement provides valuable insight into its strategic objectives and overall direction. You can explore more about 's background, mission, and operations at: Valvoline Inc. (VVV): History, Ownership, Mission, How It Works & Makes Money.

While specific details on 's official vision statement as of April 2025 are not available, examining its strategic goals, recent initiatives, and overall market positioning can provide insight into the company's aspirations. Based on available information, we can infer key themes that likely underpin 's vision for the future.

Global Leadership in Automotive Services and Products

plays a significant role in the automotive aftermarket, striving to maintain and grow its position through strategic initiatives. Key aspects of this vision likely include:

• Market Expansion: Aiming to extend its reach into emerging markets and strengthen its presence in existing markets.
• Product Innovation: Continuing to develop advanced lubricants, coolants, and other automotive chemicals that meet the evolving needs of modern vehicles.
• Service Excellence: Enhancing its network of service centers to provide superior customer experiences and comprehensive vehicle maintenance solutions.

Sustainable and Responsible Operations

Sustainability is increasingly important for businesses, and likely integrates environmentally responsible practices into its vision. This includes:

• Reducing Environmental Impact: Implementing initiatives to minimize waste, conserve resources, and reduce carbon emissions throughout its operations.
• Promoting Sustainable Products: Developing and marketing products that are environmentally friendly, such as biodegradable lubricants and coolants.
• Ensuring Ethical Sourcing: Committing to responsible sourcing of raw materials and ethical labor practices across its supply chain.

Technological Advancement and Digital Transformation

In a rapidly evolving automotive landscape, likely focuses on leveraging technology to enhance its products and services. This may involve:

• Digital Solutions: Developing digital platforms and tools to improve customer engagement, streamline operations, and provide data-driven insights.
• Advanced Product Formulations: Utilizing nanotechnology and other advanced technologies to create high-performance lubricants and chemicals.
• Connected Car Services: Exploring opportunities to integrate its products and services with connected car technologies to offer predictive maintenance and other value-added services.

Customer-Centric Approach

Prioritizing customer satisfaction and building long-term relationships is crucial for any successful company. For , this likely involves:

• Personalized Services: Offering tailored solutions and services that meet the specific needs of individual customers and businesses.
• Enhanced Customer Experience: Creating seamless and convenient experiences across all touchpoints, from online interactions to in-store visits.
• Building Brand Loyalty: Fostering strong relationships with customers through loyalty programs, educational initiatives, and community engagement.

Valvoline Inc. (VVV) Core Values of

At Company, a commitment to core values drives their actions and defines their culture. These values guide decision-making, shape their interactions with customers and partners, and underpin their contributions to the communities they serve. The core values reflect Company's dedication to integrity, innovation, and customer satisfaction. To learn more, read about Company's history, ownership, mission, and operations: Valvoline Inc. (VVV): History, Ownership, Mission, How It Works & Makes Money

Integrity

Integrity is fundamental to Company. This means conducting business ethically, transparently, and with unwavering honesty. Company strives to build trust with all stakeholders by adhering to the highest standards of professionalism and accountability. Demonstrating integrity involves not only complying with laws and regulations but also making ethical choices in every situation, ensuring fairness and respect in all interactions.

Examples of Company's commitment to integrity include:

• Maintaining a robust code of conduct that guides employee behavior and decision-making.
• Implementing whistleblower policies that encourage the reporting of unethical behavior without fear of retaliation.
• Regularly conducting ethics training for employees to reinforce the importance of integrity in all aspects of their work.

Customer Focus

Company places customers at the heart of its business. This involves understanding their needs, anticipating their challenges, and delivering solutions that exceed their expectations. By prioritizing customer satisfaction, Company aims to build long-term relationships based on trust and mutual success. A customer-centric approach means actively listening to feedback, continuously improving products and services, and providing exceptional support at every touchpoint.

Company demonstrates its commitment to customer focus through:

• Investing in research and development to create innovative products that meet evolving customer needs.
• Providing personalized customer service and technical support to address individual inquiries and concerns.
• Establishing feedback mechanisms, such as surveys and online forums, to gather customer insights and improve the overall experience.

Innovation

Innovation is a driving force at Company, fostering continuous improvement and adaptation to stay ahead in a dynamic market. This involves encouraging creativity, embracing new technologies, and challenging conventional thinking. By promoting a culture of innovation, Company seeks to develop groundbreaking solutions that create value for customers and drive business growth. Innovation extends beyond product development to encompass process improvements, operational efficiencies, and new business models.

Examples of Company's dedication to innovation include:

• Investing in research and development to create advanced lubricant technologies.
• Fostering a culture of experimentation and learning, where employees are encouraged to propose and test new ideas.
• Collaborating with industry partners and research institutions to explore emerging trends and technologies.

Teamwork

Teamwork is essential to Company's success, fostering collaboration and mutual support among employees. This involves creating an inclusive environment where diverse perspectives are valued, and individuals work together to achieve common goals. By promoting teamwork, Company leverages the collective talents and experiences of its workforce to drive innovation, solve complex problems, and deliver exceptional results. Effective teamwork requires open communication, mutual respect, and a shared commitment to excellence.

Company demonstrates its commitment to teamwork through:

• Establishing cross-functional teams to tackle complex projects and initiatives.
• Providing training and development opportunities to enhance collaboration and communication skills.
• Recognizing and rewarding team achievements to reinforce the importance of teamwork in achieving business objectives.

Excellence

Excellence is a standard that Company continually pursues, driving them to achieve the highest levels of performance in all aspects of their business. This involves setting ambitious goals, implementing rigorous processes, and continuously seeking ways to improve. By striving for excellence, Company aims to deliver superior products, services, and results that create lasting value for customers and shareholders. A commitment to excellence requires a focus on quality, efficiency, and attention to detail.

Company demonstrates its commitment to excellence through:

• Implementing quality management systems to ensure consistent product quality and performance.
• Investing in employee training and development to enhance skills and expertise.
• Monitoring key performance indicators and using data-driven insights to drive continuous improvement.