Mission Statement, Vision, & Core Values of WM Technology, Inc. (MAPS)

Have you ever wondered what drives a company like WM Technology (MAPS)? What are the guiding principles behind their operations and how do they envision the future? Understanding a company's mission, vision, and core values provides valuable insight into its purpose and long-term goals. WM Technology, a leading marketplace and technology solutions provider in the cannabis industry, reported a $47.7 million revenue for the fourth quarter of 2024 and a full-year revenue of $184.5 million.

But beyond the numbers, what truly defines WM Technology? What is their mission, vision, and what core values do they stand by? Read on to discover the mission, vision, and core values that shape WM Technology's identity and strategic direction, and how these elements contribute to their success in the dynamic cannabis industry.

WM Technology, Inc. (MAPS) An Overview of

WM Technology, Inc. (MAPS) operates as a comprehensive technology and software infrastructure provider, primarily catering to the cannabis industry. Founded in 2008, the company offers a range of solutions designed to streamline operations for cannabis businesses, connect businesses with consumers, and facilitate compliance with evolving regulations. Its main product is a marketplace and point-of-sale software solution. As of April 2025, the company continues to expand its reach, supporting the legal cannabis market across the United States, Canada, and select international locations.

In the latest financial reports, WM Technology, Inc. showcased notable financial performance. The company reported a revenue of $42.4 million for the fourth quarter of 2024, marking a 7% increase compared to the previous year. The marketplace revenue reached $39.7 million, representing a 7% increase year-over-year. The company's gross profit was $34.5 million, with a gross margin of 81%. WM Technology also demonstrated improved cost management, reducing operating expenses to $32.4 million from $39.4 million in the prior year.

WM Technology, Inc. stands out as a leader in providing technology solutions for the cannabis industry. The company's success can be attributed to several factors, including its comprehensive suite of products, strong market presence, and strategic focus on innovation and compliance. To delve deeper into the financial health and strategic performance of WM Technology, Inc., continue reading here: Breaking Down WM Technology, Inc. (MAPS) Financial Health: Key Insights for Investors

WM Technology, Inc. (MAPS) Mission Statement

WM Technology, Inc. (MAPS) aims to power a world united by cannabis. This mission statement reflects the company's focus on facilitating access to cannabis and its commitment to shaping the future of the cannabis industry.

The mission statement is composed of three core components:

• Powering
• A world united
• By cannabis

Each element plays a vital role in defining the company's purpose and strategic objectives.

Powering

The term 'powering' signifies WM Technology's role as an enabler and facilitator within the cannabis industry. It highlights the company's commitment to providing the tools, resources, and platforms necessary for businesses and consumers to thrive in the cannabis market.

This includes:

• Technology solutions: Offering software and e-commerce solutions that streamline operations for cannabis retailers and brands.
• Data and insights: Providing market intelligence and analytics to help businesses make informed decisions.
• Consumer access: Connecting consumers with cannabis retailers and products through its online marketplace.

In 2024, WM Technology reported marketplace revenue of $43.9 million for the fourth quarter, representing a 7% increase from the prior year. The company's focus on 'powering' the industry is evident in its financial performance and continued growth in its core business segments.

A World United

The phrase 'a world united' reflects WM Technology's vision of a global cannabis community that is interconnected and accessible. It underscores the company's commitment to breaking down barriers and fostering collaboration within the industry.

This involves:

• Expanding market reach: Extending its platform and services to new geographic markets.
• Promoting inclusivity: Creating a welcoming and diverse ecosystem for businesses and consumers.
• Advocating for policy reform: Supporting efforts to legalize and regulate cannabis at the state and federal levels.

As of December 31, 2024, WM Technology's solutions were used by approximately 4,600 retail storefronts and delivery operators, further demonstrating the company's commitment to expanding its reach and uniting the cannabis industry.

By Cannabis

The phrase 'by cannabis' explicitly defines the company's focus on the cannabis industry. It signifies WM Technology's dedication to serving the unique needs of businesses and consumers in this market.

This includes:

• Specialized solutions: Developing products and services tailored to the specific requirements of the cannabis industry.
• Industry expertise: Building a team with deep knowledge and understanding of the cannabis market.
• Compliance and regulation: Navigating the complex legal and regulatory landscape of the cannabis industry.

In 2024, WM Technology's gross profit was $16.9 million, with a gross margin of 83%. This financial performance reflects the company's ability to effectively serve the cannabis industry and generate strong profitability.

For additional insights into the investors and motivations behind WM Technology, explore Exploring WM Technology, Inc. (MAPS) Investor Profile: Who’s Buying and Why?

WM Technology, Inc. (MAPS) Vision Statement

WM Technology, Inc. (MAPS) Core Values of

At the heart of WM Technology, Inc. (MAPS) are its guiding principles that shape its culture, drive its strategies, and define its relationship with stakeholders. These core values reflect the company's commitment to excellence, innovation, and integrity in the cannabis industry. Understanding these values provides insight into how WM Technology, Inc. operates and its vision for the future.

While specific details of WM Technology's mission statement, vision, and core values are not available, you can gain key insights into the company’s financial health and strategic direction. For a detailed analysis, explore: Breaking Down WM Technology, Inc. (MAPS) Financial Health: Key Insights for Investors.

Core values typically underpin a company's approach to various facets of its operations. Although specific values aren't publicly detailed, we can infer potential values based on industry practices and business needs:

• Innovation: A commitment to pioneering new technologies and solutions within the cannabis industry.
• Integrity: Upholding the highest ethical standards in all business dealings.
• Customer Focus: Dedication to understanding and meeting the needs of clients and consumers.
• Compliance: Adherence to regulatory requirements and promotion of responsible business practices.
• Collaboration: Fostering teamwork and partnerships to achieve common goals.

Given the dynamic nature of the cannabis industry, WM Technology, Inc. likely emphasizes adaptability and forward-thinking in its corporate ethos. These values would support the company's mission to empower the legal cannabis industry by providing innovative software and technology solutions.