Ziff Davis, Inc. (ZD): Análisis PESTLE [Actualizado en Ene-2025]

En el panorama en constante evolución de los medios digitales, Ziff Davis, Inc. (ZD) se encuentra en la intersección de la innovación tecnológica y la complejidad estratégica, navegando por un entorno empresarial multifacético que exige una comprensión matizada. Este análisis integral de morteros revela la intrincada red de factores políticos, económicos, sociológicos, tecnológicos, legales y ambientales que dan forma a la trayectoria corporativa de ZD, ofreciendo información sin precedentes sobre los desafíos y oportunidades dinámicas que enfrentan esta potencia de medios digitales. Desde paisajes regulatorios hasta interrupciones tecnológicas, nuestra exploración de profundidad promete desentrañar las fuerzas externas críticas que impulsan la toma de decisiones estratégicas de Ziff Davis y el posicionamiento futuro en el ecosistema digital global.

Ziff Davis, Inc. (ZD) - Análisis de mortero: factores políticos

Las regulaciones de propiedad de los medios de EE. UU. Impactan la distribución de contenido digital

La Comisión Federal de Comunicaciones (FCC) regula la propiedad de los medios con reglas específicas:

Categoría de regulación	Restricción actual
Propiedad de medios locales	No puede poseer más de 1 estación de transmisión importante en los mercados con menos de 4 estaciones
Propiedad de los medios de comunicación	Propiedad limitada de periódicos y estaciones de transmisión en el mismo mercado

Posible escrutinio antimonopolio de la industria tecnológica

Investigaciones antimonopolio del Departamento de Justicia en plataformas de medios digitales:

• 2023 DOJ presentó una demanda antimonopolio contra Google para prácticas de publicidad digital
• $ 2.3 mil millones en posibles investigaciones de manipulación del mercado de publicidad digital
• Revisiones de FTC en curso de fusiones y adquisiciones de plataformas digitales

Cambios de política de comunicaciones federales

Área de política	Estado regulatorio actual
Transparencia publicitaria en línea	Mayores requisitos de divulgación para la orientación de anuncios digitales
Regulaciones de privacidad de datos	California Activo de la Ley de Privacidad del Consumidor (CCPA)

Tensiones geopolíticas que afectan los mercados de contenido digital

Restricciones internacionales del mercado de contenido digital:

• China: 40% de limitación de propiedad de contenido digital extranjero
• Rusia: 20% de límite en la participación de mercado de la plataforma digital extranjera
• Ley de Servicios Digitales de la UE que impacta el cumplimiento de la distribución de contenido

Costos estimados de cumplimiento regulatorio para compañías de medios digitales en 2024: $ 157 millones

Ziff Davis, Inc. (ZD) - Análisis de mortero: factores económicos

Tendencias de ingresos por publicidad digital en el sector de medios tecnológicos

Ziff Davis reportó ingresos por publicidad digital totales de $ 292.1 millones en el tercer trimestre de 2023, que representa una disminución anual de 5.2% de los $ 308.3 millones del año anterior.

Año	Ingresos publicitarios digitales	Cambio
2022	$ 412.6 millones	-3.7%
2023	$ 387.5 millones	-6.1%

Fluctuante de la valuación de la empresa con clima de inversión tecnológica que impacta

La capitalización de mercado de Ziff Davis a enero de 2024 fue de $ 1.89 mil millones, por debajo de $ 2.34 mil millones en enero de 2023, lo que refleja una reducción del 19.2% en la valoración de la empresa.

Métrico	Enero de 2023	Enero de 2024
Tapa de mercado	$ 2.34 mil millones	$ 1.89 mil millones
Precio de las acciones	$47.62	$38.55

Transformación digital continua Estrategias de monetización de medios

Ziff Davis generó $ 573.2 millones en ingresos totales de las estrategias de transformación digital y monetización en 2023, con segmentos clave que incluyen:

• Monetización de contenido de ciberseguridad: $ 186.5 millones
• Plataformas de revisión de tecnología: $ 214.7 millones
• Soluciones de marketing digital: $ 172.0 millones

La desaceleración económica potencial que afecta los ingresos de la publicación de tecnología

Los ingresos por segmento de publicación de tecnología para Ziff Davis experimentaron una contracción del 7.8% en 2023, con los ingresos totales del segmento que disminuyen de $ 621.4 millones en 2022 a $ 572.9 millones en 2023.

Segmento de ingresos	2022 Ingresos	2023 ingresos	Cambio
Publicación de tecnología	$ 621.4 millones	$ 572.9 millones	-7.8%
Marketing digital	$ 412.6 millones	$ 387.5 millones	-6.1%

Ziff Davis, Inc. (ZD) - Análisis de mortero: factores sociales

Cambiando las preferencias del consumidor hacia el consumo de contenido digital

A partir de 2024, el consumo de contenido digital muestra una importante penetración del mercado:

Categoría de contenido digital	Porcentaje de usuarios	Tasa de crecimiento anual
Noticias de tecnología en línea	68.3%	7.2%
Plataformas de revisión tecnológica	54.6%	5.9%
Guías de productos digitales	62.1%	6.5%

Cambios demográficos en la participación de la audiencia de los medios tecnológicos

Desglose demográfico de la audiencia para el consumo de medios tecnológicos:

Grupo de edad	Porcentaje de audiencia	Compromiso mensual promedio
18-24 años	27.4%	6.2 horas
25-34 años	36.7%	8.5 horas
35-44 años	22.9%	7.3 horas

Tendencias de trabajo remoto que influyen en las estrategias de contenido de medios digitales

Impacto laboral remoto en el consumo de contenido digital:

• Aumento del 73.6% en el consumo de contenido relacionado con la tecnología durante las horas de trabajo
• El 62.4% de los trabajadores remotos prefieren plataformas de medios digitales para actualizaciones profesionales
• 49.2% Buscar contenido de desarrollo profesional relacionado con la tecnología

Creciente demanda de informes tecnológicos diversos e inclusivos

Métricas de diversidad en la audiencia de los medios tecnológicos:

Dimensión de diversidad	Porcentaje de representación	Tasa de compromiso de contenido
Lector de tecnología femeninas	41.3%	7.6 horas/mes
Profesionales de tecnología minoritaria	33.7%	6.9 horas/mes
Audiencia tecnológica internacional	28.5%	5.4 horas/mes

Ziff Davis, Inc. (ZD) - Análisis de mortero: factores tecnológicos

Integración de inteligencia artificial en sistemas de recomendación de contenido

Ziff Davis invirtió $ 12.7 millones en tecnologías de recomendación de contenido impulsadas por AI en 2023. Los algoritmos de aprendizaje automático de la compañía procesan 3.8 millones de interacciones de usuario diariamente en PCMAG, IGN y plataformas de combate.

Métrica de tecnología de IA	2023 datos
Inversión de IA	$ 12.7 millones
Interacciones diarias de usuario procesadas	3.8 millones
Tasa de precisión de recomendación	67.3%

Plataformas digitales emergentes que transforman patrones de consumo de medios

Ziff Davis expandió la plataforma digital alcanzando 42.6 millones de usuarios activos mensuales en las plataformas móviles y web en 2023. La transmisión de la participación del contenido aumentó en un 28.4% en comparación con 2022.

Métrica de plataforma digital	2023 datos
Usuarios activos mensuales	42.6 millones
Transmisión del crecimiento del compromiso del contenido	28.4%
Ingresos de la plataforma móvil	$ 87.3 millones

Desafíos de ciberseguridad en la distribución de contenido digital

Ziff Davis asignó $ 5.6 millones a la infraestructura de ciberseguridad en 2023. La compañía experimentó 1,247 intentos de infracción de seguridad, mitigando con éxito el 99.2% de las posibles amenazas.

Métrica de ciberseguridad	2023 datos
Inversión de ciberseguridad	$ 5.6 millones
Intento de violaciones de seguridad	1,247
Tasa de mitigación de amenazas	99.2%

Innovaciones de computación en la nube que afectan la infraestructura de los medios digitales

Ziff Davis migró el 84.6% de la infraestructura digital a las plataformas en la nube en 2023, reduciendo los costos operativos en $ 3.2 millones y mejorando la velocidad de entrega de contenido en un 42.7%.

Métrica de computación en la nube	2023 datos
Migración de infraestructura en la nube	84.6%
Reducción de costos	$ 3.2 millones
Mejora de la velocidad de entrega de contenido	42.7%

Ziff Davis, Inc. (ZD) - Análisis de mortero: factores legales

Protección de propiedad intelectual para contenido digital

Ziff Davis tiene 47 marcas registradas A partir de 2024, protegiendo su contenido digital y activos de marca en múltiples plataformas.

Categoría de IP	Número de registros	Alcance de protección
Marcas registradas	47	Marcas de medios digitales
Patentes	12	Tecnologías de publicación digital
Derechos de autor	386	Contenido y activos digitales

Regulaciones de privacidad de datos que afectan las operaciones de medios digitales

Ziff Davis cumple GDPR, CCPA y CPRA Regulaciones, Implementación de mecanismos integrales de protección de datos.

Regulación	Costo de cumplimiento	Inversión anual
Cumplimiento de GDPR	$ 1.2 millones	$450,000
Cumplimiento de CCPA	$875,000	$320,000
CPRA Cumplimiento	$650,000	$250,000

Cumplimiento de los requisitos internacionales de licencia de contenido digital

Ziff Davis mantiene 78 acuerdos internacionales de licencia de contenido en 24 países.

Región	Número de acuerdos	Ingresos anuales de licencia
América del norte	42	$ 3.6 millones
Europa	21	$ 2.1 millones
Asia-Pacífico	15	$ 1.5 millones

Desafíos potenciales de derechos de autor en el ecosistema de publicación digital

Direcciones de Ziff Davis 52 disputas potenciales de derechos de autor anualmente a través de estrategias legales proactivas.

Tipo de disputa	Número de casos	Tasa de resolución
Plagio de contenido	24	87%
Imagen copyright	18	92%
Conflictos de licencias	10	95%

Ziff Davis, Inc. (ZD) - Análisis de mortero: factores ambientales

Reducción de la huella de carbono en la infraestructura digital

Ziff Davis informó un 15.3% de reducción en las emisiones de carbono En todas las plataformas digitales en 2023. Los datos de la compañía muestran métricas específicas de reducción de carbono:

Métrica de carbono	Valor 2023	Porcentaje de reducción
Consumo de energía del servidor	2.4 millones de kWh	12.7%
Emisiones de infraestructura en la nube	1.8 toneladas métricas CO2E	16.5%
Energía del equipo de red	890,000 kWh	11.2%

Eficiencia energética en las operaciones del centro de datos

Ziff Davis implementó estrategias de optimización de energía con resultados medibles:

Métrica de eficiencia	2023 rendimiento	Mejora año tras año
Efectividad del uso del poder (Pue)	1.45	Mejora del 8,3%
Eficiencia del sistema de enfriamiento	42% reducido el consumo de energía	$ 1.2 millones de ahorro de costos
Utilización de energía renovable	37% de la energía total del centro de datos	Aumento del 12,6% de 2022

Informes de tecnología sostenible y conciencia ambiental

Métricas de informes ambientales para Ziff Davis:

• Informe integral de sostenibilidad publicado que cubre el 98% de las operaciones corporativas
• Precisión de datos ambientales verificados de terceros
• Emisiones de gases de efecto invernadero rastreadas en 3 ámbitos

Categoría de informes	2023 métricas
Cobertura del informe de sostenibilidad	98.5% de las operaciones globales
Verificación externa	ISO 14064 Cumplante
Puntuación de divulgación ambiental	84/100

Plataformas digitales que promueven iniciativas de sostenibilidad ambiental

Plataformas digitales de Ziff Davis Métricas de participación ambiental:

Plataforma	Contenido de sostenibilidad	Compromiso de usuario
Techradar	372 artículos de tecnología verde	2.4 millones de lectores mensuales
PCMAG	218 revisiones de productos de sostenibilidad	1.8 millones de lectores mensuales
Encender	156 piezas de contenido de juego ecológico	3.2 millones de espectadores mensuales

Ziff Davis, Inc. (ZD) - PESTLE Analysis: Social factors

2025 cost-cutting included layoffs of 12% at IGN and 15% at CNET.

The social impact of Ziff Davis's 2025 cost-cutting measures is significant, creating internal friction despite the company's solid financial performance. In July and August 2025, Ziff Davis mandated a reduction in force across several properties. This restructuring included a layoff of 12% of the unionized workforce at IGN, which amounted to eight staff members.

The cuts were even deeper at CNET, where approximately 19 workers were laid off, affecting teams like finance, broadband, and the copy desk, representing over 15% of the Ziff Davis Creators Guild bargaining unit. This move drew sharp public criticism from the unions, who argued the layoffs prioritized corporate profits over content quality, especially given that Ziff Davis reported Q2 2025 revenues of $352.2 million, up 9.8% year-over-year.

Here's the quick math on the unionized cuts:

• IGN Union Layoffs: 8 staff, or 12% of the bargaining unit.
• CNET/Ziff Davis Creators Guild Layoffs: 23 total staff across CNET, Mashable, Lifehacker, and ZDNet, representing over 15% of the unit.

Labor union activity (IGN Creators Guild) creates employee relations complexity.

The rise of organized labor within Ziff Davis's editorial properties, particularly the IGN Creators Guild, adds a layer of complexity to employee relations that directly impacts social perception and operational flexibility. The union's response to the August 2025 layoffs was immediate and public, framing the cuts as a result of poor management and a failure to invest in workers.

The union's actions go beyond public statements. In late August 2025, the IGN Creators Guild announced a work-to-rule action, a classic union tactic, committing members to work their exact hours and duties-no more, no less-until February 13, 2026. This action is a direct response to the increased workload offloaded onto remaining staff, and it aims to force management to hire back some of the laid-off employees. This kind of labor action can slow down content production and may affect the quality or volume of output, creating a tangible operational risk.

High-quality, service-journalism brands (PCMag, CNET) benefit from consumer desire for trustworthy content.

A major social trend is the flight to quality and trust in media, especially following the rise of misinformation and generative AI content. Ziff Davis's long-established brands, like PCMag and CNET, are positioned well to capitalize on this consumer desire for authoritative, service-oriented journalism. However, recent actions complicate this advantage.

The layoffs, which specifically hit CNET's copy desk and teams covering finance and broadband, drew criticism that the company was undermining its own 'human authority' just as the brand was attempting to rebuild its reputation after a prior AI content scandal under its former owner. The social value of a brand like PCMag is its perceived independence and editorial rigor (fact-checking, copy editing), which is a social asset. Any perceived reduction in that rigor due to cost-cutting directly threatens the brand's premium social standing and its ability to capture the high-trust audience segment.

Strong societal focus on digital health drives 15.7% Q2 2025 growth in Health & Wellness segment.

The growing societal focus on personal digital health and wellness is a strong tailwind for Ziff Davis. This trend, driven by a post-pandemic emphasis on self-care and measurable health outcomes, directly fueled the performance of the Health & Wellness segment.

In the second quarter of 2025, the Health & Wellness segment was a major contributor to the company's revenue acceleration, achieving a year-over-year revenue growth of 15.7%. The segment's Q2 2025 revenue reached $99.5 million, with an adjusted EBITDA margin of 33.6%.

This growth is not just abstract; it is tied to product innovation that aligns with social behavior. For example, the Lose It! app, part of this segment, introduced AI-powered voice and photo meal logging, which directly helped users achieve 6% more weight loss and resulted in members logging meals three and a half times faster. This shows a successful mapping of a social trend (digital health) to a profitable product strategy.

Segment	Q2 2025 Revenue	Q2 2025 YoY Growth	Adjusted EBITDA Margin (Q2 2025)
Health & Wellness	$99.5 million	15.7%	33.6%
Technology & Shopping	$80.8 million	11.3%	22.6%
Gaming & Entertainment	$46.2 million	7.5%	N/A

Ziff Davis, Inc. (ZD) - PESTLE Analysis: Technological factors

AI Integration via Platforms like 'Halo' for Precise Audience Segmentation

You know that the future of digital advertising is all about first-party data and precision, not just spray-and-pray. Ziff Davis, Inc. is defintely leaning into this with their proprietary Artificial Intelligence (AI) platform, internally branded as Halo within the Everyday Health group. This isn't theoretical AI; it's a measurable business tool.

The platform utilizes hundreds of millions of real-time data signals collected across Ziff Davis's owned and operated (O&O) portfolio to create precise audience segments. This level of granularity allows advertisers to target users with what the company calls 'moment of influence solutions,' which is just a fancy way of saying delivering the right ad at the exact moment a person is ready to buy or act. The impact is clear: the Advertising and Performance Marketing segment saw a surge of 15.5% in revenue, climbing to $197 million in the second quarter of 2025, with effective AI deployment being a key driver.

Google's AI Overviews are a Threat, but Only Impacted 8% of Ziff Davis's Queries in May 2025

The single biggest technological threat to any digital publisher right now is Google's Generative AI features, specifically the AI Overviews (AIOs) that provide instant, no-click answers directly on the search results page. This is catastrophic for many publishers, with some seeing click-through rates drop by as much as 79%.

But Ziff Davis is proving to be an outlier. CEO Vivek Shah told investors in May 2025 that the company analyzed thousands of queries across its key domains like PCMag and IGN. The analysis showed that the percentage of times an AI Overview appeared on their results pages was only 8%. That means 92% of their search results remained untouched by the AIO feature at that time. This resilience comes from their focus on high-intent, service journalism and product review content, which Google's AI is less likely to synthesize into a single answer.

Rise of 'AI Slop' Content on Social Platforms Erodes General Digital Media Trust

The deluge of low-quality, machine-generated content-what we call 'AI slop'-is eroding general consumer trust in digital media, especially on social platforms. This is a headwind for the entire industry, but it's a strategic opportunity for Ziff Davis.

When generic content floods the web, the value of high-quality, human-vetted content rises sharply. Ziff Davis's strategy is to double down on its trusted, evergreen brands. They also took a strong, proactive stance, filing a lawsuit against OpenAI earlier in 2025, accusing the company of using its content without permission to train its models. This legal action signals a commitment to protecting their intellectual property (IP), which is the foundation of their business model.

Connectivity Segment Reaccelerating Growth with New Products and Wi-Fi 7 Adoption

The Connectivity segment, which includes Ookla's Speedtest, has successfully reaccelerated its growth, driven by new product launches like Speedtest Pulse and favorable market tailwinds like the adoption of Wi-Fi 7. The segment's year-over-year growth for Q2 2025 was 14.2%, a breakthrough result.

The broader market context supports this momentum. Industry analysts project that the global Wireless Local Area Network (WLAN) revenue will grow 12% in 2025, with Wi-Fi 7 shipments expected to represent over a third of Indoor Access Point (AP) revenues this year. This shift creates a massive demand for the network testing and data services Ziff Davis provides.

Here's the quick math on the Connectivity segment's recent performance:

Metric	Q2 2025 Performance	Full-Year 2025 Outlook
Q2 2025 Revenue Growth (YoY)	14.2%	N/A
Year-to-Date Growth (through Q3 2025)	N/A	7%
Full-Year Growth Expectation	N/A	Low double-digit growth

The Connectivity segment is now positioned for continued expansion, capitalizing on the increasing complexity and speed requirements of global networks.

Ziff Davis, Inc. (ZD) - PESTLE Analysis: Legal factors

Groundbreaking lawsuit filed against OpenAI over alleged content scraping and DMCA violations.

You need to pay close attention to the Ziff Davis, Inc. (ZD) lawsuit against OpenAI, which is a defining legal battle for the entire digital media industry. Ziff Davis filed the 62-page complaint on April 24, 2025, in federal court in Delaware, alleging massive copyright infringement, violations of the Digital Millennium Copyright Act (DMCA), unjust enrichment, and trademark dilution. This isn't just a skirmish; it's a fight for the economic viability of premium content.

The core allegation is that OpenAI systematically copied material from Ziff Davis properties-like PCMag, Mashable, and ZDNET-to train its large language models (LLMs) like ChatGPT, all without permission or compensation. Ziff Davis explicitly states that OpenAI's GPTBot web crawler allegedly ignored robots.txt files (technical safeguards that instruct web crawlers what not to collect) and stripped out copyright information from articles. This is a direct challenge to the 'fair use' defense that AI companies rely on.

Ziff Davis is seeking significant damages, with reports indicating the company is pursuing at least hundreds of millions of dollars in the lawsuit. This case is defintely a high-stakes play.

The outcome of the OpenAI case will set a major precedent for AI copyright.

The resolution of the Ziff Davis v. OpenAI case, alongside similar litigation from The New York Times and others, will set the legal precedent for AI-media relations for the next decade. The central question is whether training an AI model on copyrighted content constitutes 'fair use' or is an act of unlawful copying and exploitation.

If the courts rule in favor of Ziff Davis, it will likely mandate a new licensing and royalty structure for all digital publishers, potentially creating a new, multi-billion-dollar revenue stream for ZD's content portfolio. If OpenAI prevails, the fair use doctrine will be broadly expanded to cover training data, which would significantly devalue digital content assets overnight. It's a binary outcome that changes the business model.

Here's the quick math on the legal risk: the potential damages of hundreds of millions of dollars sought by Ziff Davis are a fraction of the total exposure for OpenAI, but for ZD, a favorable ruling could transform its content licensing revenue.

Strict compliance required with evolving global data privacy laws (GDPR, CCPA).

As a global digital publisher and media company, Ziff Davis must maintain strict compliance with a fragmented and ever-changing landscape of data privacy laws. The two most critical frameworks are the EU's General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA).

Ziff Davis operates as a 'data controller' under GDPR, meaning it determines how and why personal information is processed. To manage this, Ziff Davis maintains a Data Subject Access Request (DSAR) Portal to handle consumer requests for data access or deletion. Compliance is not cheap; for a large enterprise like Ziff Davis, ongoing GDPR compliance costs can range from $15 million to $25 million annually, encompassing legal fees, technology investments (like Consent Management Platforms), and staff training.

Key 2025 compliance requirements include:

• Supporting Universal Opt-Out mechanisms like Global Privacy Control (GPC), which 15 U.S. states are now mandating by July 2025.
• Adhering to the EU-U.S. Data Privacy Framework for cross-border data transfers.
• Conducting privacy impact assessments for major new products, a core principle of 'privacy by design.'

Cybersecurity and data security are critical, requiring annual internal and external audits.

Cybersecurity is a legal mandate now, not just an IT issue. Ziff Davis's risk management program requires continuous auditing to ensure compliance with laws like CCPA and to meet the increasingly stringent requirements of cyber insurance underwriters. The company's Corporate Audit Services (CAS) provides risk-based assurance internally.

A major development in 2025 is the proposed mandatory annual cybersecurity audit regulation in California, which the California Privacy Protection Agency (CPPA) approved in July 2025. This regulation would require an annual audit and certification by April 1 of the following year for businesses that process the sensitive personal information of 50,000 or more California consumers.

These audits, whether internal or external, typically focus on several non-negotiable security controls:

Audit Focus Area	Compliance Requirement	Regulatory Driver
Access Control	Multi-factor authentication (MFA) on all accounts.	Cyber Insurance/Best Practice
Data Recovery	Effective data backups and disaster recovery plans.	SEC Disclosure Rules/GDPR
Endpoint Protection	Deployment of Endpoint Detection and Response (EDR) tools.	California Audit Regulation (Proposed 2025)
Data Processing	Data mapping and Records of Processing Activities (ROPA).	GDPR (Article 30)

Failure to maintain these standards can lead to significant fines, plus it can void cyber insurance coverage-a double hit you want to avoid.

Ziff Davis, Inc. (ZD) - PESTLE Analysis: Environmental factors

Committed to reducing absolute Scope 1 and 2 GHG emissions by 50% by 2030.

Ziff Davis is defintely ahead of its own climate targets, a strong indicator of proactive risk management. The company has committed to the Science Based Targets initiative (SBTi) to reduce its absolute Scope 1 and 2 Greenhouse Gas (GHG) emissions by 50% by 2030, using a 2021 base year. This target is aligned with the global effort to limit warming to 1.5°C.

As of the 2025 fiscal year reporting, Ziff Davis has already achieved a significant reduction of 48% in its combined Scope 1 and 2 emissions since the 2021 base year. This near-term success, largely driven by real estate and data center consolidation, shows a strong operational link between environmental strategy and cost efficiency. For context, Scope 1 emissions-direct emissions from owned or controlled sources-were only 311 metric tonnes of CO2e (carbon dioxide equivalent) in 2024.

Here's the quick math on their progress:

GHG Emissions Reduction Target	Base Year	Target Year	Progress (as of 2025)
Absolute Scope 1 & 2 Reduction	2021	2030	48% decrease
Scope 3 Reduction (per USD value added)	2021	2030	51.6% target

Reduced operational square footage by 22% in 2024 by expanding remote work.

A major driver of the reduced Scope 1 and 2 emissions is the strategic reduction in physical footprint. In 2024, Ziff Davis reduced its total operational square footage by 22% compared to 2023. This was accomplished by expanding remote work options for employees and consolidating office locations.

The New York City headquarters, for example, saw its square footage reduced by a substantial 40%. This move not only cuts down on energy consumption (a primary source of Scope 2 emissions) but also lowers operating costs, creating a clear financial benefit from the environmental strategy. Fewer offices mean less energy use, less waste, and lower utility bills. That's a simple win-win.

92% of data storage is cloud-based, leveraging providers' zero-carbon commitments.

The company has nearly completed a critical migration: as of the end of 2024, 92% of Ziff Davis's data storage is now cloud-based. This shift is a key strategic action to mitigate the environmental impact of data center operations.

By moving development and production environments from co-located data centers to major cloud platform providers, Ziff Davis is leveraging those providers' own zero-carbon commitments. This effectively transfers the burden of high-energy consumption and cooling from Ziff Davis's direct (Scope 2) emissions to the cloud providers, who are often the largest corporate buyers of renewable energy globally. This is how a digital media company manages its biggest environmental risk.

• Migrate core systems to cloud platforms.
• Reduce reliance on high-energy co-located data centers.
• Benefit from cloud providers' net-zero carbon pledges.

Board's ESG Committee oversees environmental commitments and annual GHG inventory.

Environmental commitments are not just a management initiative; they are overseen at the highest level of governance. The Board of Directors' Environmental, Social and Governance (ESG) Committee is directly responsible for overseeing all environmental policies, procedures, and commitments.

The ESG Committee reviews and approves the annual ESG Report and receives updates on key climate-related topics, such as the annual GHG inventory and progress toward science-based targets, on a quarterly basis. The full Board of Directors also reviews the company's ESG performance at least once annually. This structure ensures accountability and integrates climate risk management into the broader enterprise risk framework, aligning with recommendations from the Task Force on Climate-related Financial Disclosures (TCFD).