Ziff Davis, Inc. (ZD): Análise de Pestle [Jan-2025 Atualizado]

No cenário em constante evolução da mídia digital, a Ziff Davis, Inc. (ZD) fica na interseção de inovação tecnológica e complexidade estratégica, navegando em um ambiente de negócios multifacetado que exige entendimento diferenciado. Essa análise abrangente de pestles revela a intrincada rede de fatores políticos, econômicos, sociológicos, tecnológicos, legais e ambientais que moldam a trajetória corporativa da ZD, oferecendo informações sem precedentes sobre os desafios dinâmicos e oportunidades que enfrentam essa potência de mídia digital. De paisagens regulatórias a interrupções tecnológicas, nossa exploração profunda promete desvendar as forças externas críticas que impulsionam a tomada estratégica de decisões de Ziff Davis e o posicionamento futuro no ecossistema digital global.

Ziff Davis, Inc. (ZD) - Análise de Pestle: Fatores Políticos

Os regulamentos de propriedade da mídia dos EUA afetam a distribuição de conteúdo digital

A Comissão Federal de Comunicações (FCC) regula a propriedade da mídia com regras específicas:

Categoria de regulamentação	Restrição atual
Propriedade da mídia local	Não pode possuir mais de uma grande estação de transmissão em mercados com menos de 4 estações
Propriedade da mídia cruzada	Propriedade limitada de jornais e estações de transmissão no mesmo mercado

Mecrutal antitruste potencial da indústria de tecnologia

Investigações antitruste do Departamento de Justiça em plataformas de mídia digital:

• 2023 O DOJ entrou com o processo antitruste contra o Google para práticas de publicidade digital
• US $ 2,3 bilhões em potenciais investigações de manipulação do mercado de publicidade digital
• Revisões em andamento da FTC de fusões e aquisições da plataforma digital

Mudanças de política de comunicação federal

Área de Política	Status regulatório atual
Transparência de publicidade on -line	Requisitos de divulgação aumentados para direcionamento de anúncios digitais
Regulamentos de privacidade de dados	A Lei de Privacidade do Consumidor da Califórnia (CCPA) ativo

Tensões geopolíticas que afetam os mercados de conteúdo digital

Restrições internacionais de mercado de conteúdo digital:

• China: 40% de limitação de propriedade de conteúdo digital estrangeiro
• Rússia: limite de 20% na participação de mercado da plataforma digital estrangeira
• Lei de Serviços Digitais da UE, impactando a conformidade com a distribuição de conteúdo

Custos estimados de conformidade regulatória para empresas de mídia digital em 2024: US $ 157 milhões

Ziff Davis, Inc. (ZD) - Análise de Pestle: Fatores Econômicos

Tendências de receita de publicidade digital no setor de mídia de tecnologia

Ziff Davis registrou uma receita total de publicidade digital de US $ 292,1 milhões no terceiro trimestre de 2023, representando um declínio de 5,2% em relação ao ano anterior em relação aos US $ 308,3 milhões do ano anterior.

Ano	Receita de anúncios digitais	Mudança Yoy
2022	US $ 412,6 milhões	-3.7%
2023	US $ 387,5 milhões	-6.1%

Avaliação da empresa de impacto em investimento em tecnologia flutuante

A capitalização de mercado de Ziff Davis em janeiro de 2024 era de US $ 1,89 bilhão, abaixo dos US $ 2,34 bilhões em janeiro de 2023, refletindo uma redução de 19,2% na avaliação da empresa.

Métrica	Janeiro de 2023	Janeiro de 2024
Cap	US $ 2,34 bilhões	US $ 1,89 bilhão
Preço das ações	$47.62	$38.55

Estratégias de monetização em transformação digital em andamento

Ziff Davis gerou US $ 573,2 milhões em receita total das estratégias de transformação e monetização digitais em 2023, com segmentos -chave, incluindo:

• Monetização de conteúdo de segurança cibernética: US $ 186,5 milhões
• Plataformas de revisão de tecnologia: US $ 214,7 milhões
• Soluções de marketing digital: US $ 172,0 milhões

Potencial desaceleração econômica que afeta as receitas de publicação de tecnologia

As receitas do segmento de publicação de tecnologia para Ziff Davis sofreram uma contração de 7,8% em 2023, com as receitas totais do segmento diminuindo de US $ 621,4 milhões em 2022 para US $ 572,9 milhões em 2023.

Segmento de receita	2022 Receita	2023 Receita	Mudança Yoy
Publicação de tecnologia	US $ 621,4 milhões	US $ 572,9 milhões	-7.8%
Marketing digital	US $ 412,6 milhões	US $ 387,5 milhões	-6.1%

Ziff Davis, Inc. (ZD) - Análise de pilão: Fatores sociais

Mudança de preferências do consumidor para consumo de conteúdo digital

A partir de 2024, o consumo de conteúdo digital mostra uma penetração significativa do mercado:

Categoria de conteúdo digital	Porcentagem de usuários	Taxa de crescimento anual
Notícias de tecnologia online	68.3%	7.2%
Plataformas de revisão de tecnologia	54.6%	5.9%
Guias de produtos digitais	62.1%	6.5%

Mudanças demográficas no envolvimento do público da mídia tecnológica

Redução demográfica do público para o consumo de mídia de tecnologia:

Faixa etária	Porcentagem de público	Engajamento mensal médio
18-24 anos	27.4%	6,2 horas
25-34 anos	36.7%	8,5 horas
35-44 anos	22.9%	7,3 horas

Tendências de trabalho remotas influenciando estratégias de conteúdo de mídia digital

Impacto remoto do trabalho no consumo de conteúdo digital:

• 73,6% de aumento no consumo de conteúdo relacionado à tecnologia durante o horário de trabalho
• 62,4% dos trabalhadores remotos preferem plataformas de mídia digital para atualizações profissionais
• 49,2% buscam conteúdo de desenvolvimento profissional relacionado à tecnologia

Crescente demanda por relatórios de tecnologia diversos e inclusivos

Métricas de diversidade no público da mídia de tecnologia:

Dimensão da diversidade	Porcentagem de representação	Taxa de engajamento de conteúdo
Leitores de tecnologia feminina	41.3%	7,6 horas/mês
Profissionais de Tecnologia Minoritária	33.7%	6,9 horas/mês
Público de tecnologia internacional	28.5%	5,4 horas/mês

Ziff Davis, Inc. (ZD) - Análise de Pestle: Fatores tecnológicos

Integração de inteligência artificial em sistemas de recomendação de conteúdo

Ziff Davis investiu US $ 12,7 milhões em tecnologias de recomendação de conteúdo orientadas pela IA em 2023. Os algoritmos de aprendizado de máquina da empresa processam 3,8 milhões de interações de usuário diariamente entre plataformas PCMAG, IGN e Mashable.

Métrica de tecnologia da IA	2023 dados
Investimento de IA	US $ 12,7 milhões
Interações diárias do usuário processadas	3,8 milhões
Taxa de precisão da recomendação	67.3%

Plataformas digitais emergentes transformando padrões de consumo de mídia

O Ziff Davis expandiu o alcance da plataforma digital para 42,6 milhões de usuários ativos mensais em plataformas móveis e da Web em 2023. O fluxo de conteúdo de streaming aumentou 28,4% em comparação com 2022.

Métrica da plataforma digital	2023 dados
Usuários ativos mensais	42,6 milhões
Transmissão de crescimento de engajamento de conteúdo	28.4%
Receita da plataforma móvel	US $ 87,3 milhões

Desafios de segurança cibernética na distribuição de conteúdo digital

Ziff Davis alocou US $ 5,6 milhões para a infraestrutura de segurança cibernética em 2023. A empresa experimentou 1.247 tentativas de violação de segurança, mitigando com sucesso 99,2% das ameaças em potencial.

Métrica de segurança cibernética	2023 dados
Investimento de segurança cibernética	US $ 5,6 milhões
Tentativa de violações de segurança	1,247
Taxa de mitigação de ameaças	99.2%

Innovações de computação em nuvem afetando a infraestrutura de mídia digital

Ziff Davis migrou 84,6% da infraestrutura digital para plataformas em nuvem em 2023, reduzindo os custos operacionais em US $ 3,2 milhões e melhorando a velocidade de entrega de conteúdo em 42,7%.

Métrica de computação em nuvem	2023 dados
Migração da infraestrutura em nuvem	84.6%
Redução de custos	US $ 3,2 milhões
Melhoria da velocidade de entrega de conteúdo	42.7%

Ziff Davis, Inc. (ZD) - Análise de Pestle: Fatores Legais

Proteção de propriedade intelectual para conteúdo digital

Ziff Davis segura 47 marcas registradas A partir de 2024, protegendo seu conteúdo digital e ativos de marca em várias plataformas.

Categoria IP	Número de registros	Escopo de proteção
Marcas comerciais	47	Marcas de mídia digital
Patentes	12	Tecnologias de publicação digital
Direitos autorais	386	Conteúdo e ativos digitais

Regulamentos de privacidade de dados que afetam as operações de mídia digital

Ziff Davis está em conformidade com GDPR, CCPA e CPRA regulamentos, implementando mecanismos abrangentes de proteção de dados.

Regulamento	Custo de conformidade	Investimento anual
Conformidade do GDPR	US $ 1,2 milhão	$450,000
Conformidade da CCPA	$875,000	$320,000
Conformidade da CPRA	$650,000	$250,000

Conformidade com os requisitos internacionais de licenciamento de conteúdo digital

Ziff Davis sustenta 78 Acordos de licenciamento de conteúdo internacional em 24 países.

Região	Número de acordos	Receita anual de licenciamento
América do Norte	42	US $ 3,6 milhões
Europa	21	US $ 2,1 milhões
Ásia-Pacífico	15	US $ 1,5 milhão

Potenciais desafios de direitos autorais no ecossistema de publicação digital

Ziff Davis endereços 52 disputas potenciais de direitos autorais anualmente através de estratégias legais proativas.

Tipo de disputa	Número de casos	Taxa de resolução
Plágio de conteúdo	24	87%
Image Copyright	18	92%
Conflitos de licenciamento	10	95%

Ziff Davis, Inc. (ZD) - Análise de Pestle: Fatores Ambientais

Redução da pegada de carbono na infraestrutura digital

Ziff Davis relatou um 15,3% de redução nas emissões de carbono nas plataformas digitais em 2023. Os dados da empresa mostram métricas específicas de redução de carbono:

Métrica de carbono	2023 valor	Porcentagem de redução
Consumo de energia do servidor	2,4 milhões de kWh	12.7%
Emissões de infraestrutura em nuvem	1,8 toneladas métricas CO2E	16.5%
Energia de equipamentos de rede	890.000 kWh	11.2%

Eficiência energética em operações de data center

Ziff Davis implementou estratégias de otimização de energia com resultados mensuráveis:

Métrica de eficiência	2023 desempenho	Melhoria ano a ano
Eficácia do uso de energia (PUE)	1.45	8,3% de melhoria
Eficiência do sistema de refrigeração	42% reduziu o consumo de energia	Economia de custos de US $ 1,2 milhão
Utilização de energia renovável	37% do total de energia do data center	Aumento de 12,6% em relação a 2022

Relatórios de tecnologia sustentável e conscientização ambiental

Métricas de relatórios ambientais para Ziff Davis:

• Relatório abrangente de sustentabilidade publicado, cobrindo 98% das operações corporativas
• Precisão de dados ambientais verificados de terceiros
• Emissões de gases de efeito estufa rastreadas em 3 escopos

Categoria de relatório	2023 Métricas
Cobertura do relatório de sustentabilidade	98,5% das operações globais
Verificação externa	ISO 14064 compatível
Pontuação de divulgação ambiental	84/100

Plataformas digitais promovendo iniciativas de sustentabilidade ambiental

Métricas de engajamento ambiental de plataformas digitais Ziff Davis:

Plataforma	Conteúdo de sustentabilidade	Engajamento do usuário
TechRadar	372 artigos de tecnologia verde	2,4 milhões de leitores mensais
PcMag	218 Revisões de produtos de sustentabilidade	1,8 milhão de leitores mensais
Ign	156 peças de conteúdo ecológico	3,2 milhões de espectadores mensais

Ziff Davis, Inc. (ZD) - PESTLE Analysis: Social factors

2025 cost-cutting included layoffs of 12% at IGN and 15% at CNET.

The social impact of Ziff Davis's 2025 cost-cutting measures is significant, creating internal friction despite the company's solid financial performance. In July and August 2025, Ziff Davis mandated a reduction in force across several properties. This restructuring included a layoff of 12% of the unionized workforce at IGN, which amounted to eight staff members.

The cuts were even deeper at CNET, where approximately 19 workers were laid off, affecting teams like finance, broadband, and the copy desk, representing over 15% of the Ziff Davis Creators Guild bargaining unit. This move drew sharp public criticism from the unions, who argued the layoffs prioritized corporate profits over content quality, especially given that Ziff Davis reported Q2 2025 revenues of $352.2 million, up 9.8% year-over-year.

Here's the quick math on the unionized cuts:

• IGN Union Layoffs: 8 staff, or 12% of the bargaining unit.
• CNET/Ziff Davis Creators Guild Layoffs: 23 total staff across CNET, Mashable, Lifehacker, and ZDNet, representing over 15% of the unit.

Labor union activity (IGN Creators Guild) creates employee relations complexity.

The rise of organized labor within Ziff Davis's editorial properties, particularly the IGN Creators Guild, adds a layer of complexity to employee relations that directly impacts social perception and operational flexibility. The union's response to the August 2025 layoffs was immediate and public, framing the cuts as a result of poor management and a failure to invest in workers.

The union's actions go beyond public statements. In late August 2025, the IGN Creators Guild announced a work-to-rule action, a classic union tactic, committing members to work their exact hours and duties-no more, no less-until February 13, 2026. This action is a direct response to the increased workload offloaded onto remaining staff, and it aims to force management to hire back some of the laid-off employees. This kind of labor action can slow down content production and may affect the quality or volume of output, creating a tangible operational risk.

High-quality, service-journalism brands (PCMag, CNET) benefit from consumer desire for trustworthy content.

A major social trend is the flight to quality and trust in media, especially following the rise of misinformation and generative AI content. Ziff Davis's long-established brands, like PCMag and CNET, are positioned well to capitalize on this consumer desire for authoritative, service-oriented journalism. However, recent actions complicate this advantage.

The layoffs, which specifically hit CNET's copy desk and teams covering finance and broadband, drew criticism that the company was undermining its own 'human authority' just as the brand was attempting to rebuild its reputation after a prior AI content scandal under its former owner. The social value of a brand like PCMag is its perceived independence and editorial rigor (fact-checking, copy editing), which is a social asset. Any perceived reduction in that rigor due to cost-cutting directly threatens the brand's premium social standing and its ability to capture the high-trust audience segment.

Strong societal focus on digital health drives 15.7% Q2 2025 growth in Health & Wellness segment.

The growing societal focus on personal digital health and wellness is a strong tailwind for Ziff Davis. This trend, driven by a post-pandemic emphasis on self-care and measurable health outcomes, directly fueled the performance of the Health & Wellness segment.

In the second quarter of 2025, the Health & Wellness segment was a major contributor to the company's revenue acceleration, achieving a year-over-year revenue growth of 15.7%. The segment's Q2 2025 revenue reached $99.5 million, with an adjusted EBITDA margin of 33.6%.

This growth is not just abstract; it is tied to product innovation that aligns with social behavior. For example, the Lose It! app, part of this segment, introduced AI-powered voice and photo meal logging, which directly helped users achieve 6% more weight loss and resulted in members logging meals three and a half times faster. This shows a successful mapping of a social trend (digital health) to a profitable product strategy.

Segment	Q2 2025 Revenue	Q2 2025 YoY Growth	Adjusted EBITDA Margin (Q2 2025)
Health & Wellness	$99.5 million	15.7%	33.6%
Technology & Shopping	$80.8 million	11.3%	22.6%
Gaming & Entertainment	$46.2 million	7.5%	N/A

Ziff Davis, Inc. (ZD) - PESTLE Analysis: Technological factors

AI Integration via Platforms like 'Halo' for Precise Audience Segmentation

You know that the future of digital advertising is all about first-party data and precision, not just spray-and-pray. Ziff Davis, Inc. is defintely leaning into this with their proprietary Artificial Intelligence (AI) platform, internally branded as Halo within the Everyday Health group. This isn't theoretical AI; it's a measurable business tool.

The platform utilizes hundreds of millions of real-time data signals collected across Ziff Davis's owned and operated (O&O) portfolio to create precise audience segments. This level of granularity allows advertisers to target users with what the company calls 'moment of influence solutions,' which is just a fancy way of saying delivering the right ad at the exact moment a person is ready to buy or act. The impact is clear: the Advertising and Performance Marketing segment saw a surge of 15.5% in revenue, climbing to $197 million in the second quarter of 2025, with effective AI deployment being a key driver.

Google's AI Overviews are a Threat, but Only Impacted 8% of Ziff Davis's Queries in May 2025

The single biggest technological threat to any digital publisher right now is Google's Generative AI features, specifically the AI Overviews (AIOs) that provide instant, no-click answers directly on the search results page. This is catastrophic for many publishers, with some seeing click-through rates drop by as much as 79%.

But Ziff Davis is proving to be an outlier. CEO Vivek Shah told investors in May 2025 that the company analyzed thousands of queries across its key domains like PCMag and IGN. The analysis showed that the percentage of times an AI Overview appeared on their results pages was only 8%. That means 92% of their search results remained untouched by the AIO feature at that time. This resilience comes from their focus on high-intent, service journalism and product review content, which Google's AI is less likely to synthesize into a single answer.

Rise of 'AI Slop' Content on Social Platforms Erodes General Digital Media Trust

The deluge of low-quality, machine-generated content-what we call 'AI slop'-is eroding general consumer trust in digital media, especially on social platforms. This is a headwind for the entire industry, but it's a strategic opportunity for Ziff Davis.

When generic content floods the web, the value of high-quality, human-vetted content rises sharply. Ziff Davis's strategy is to double down on its trusted, evergreen brands. They also took a strong, proactive stance, filing a lawsuit against OpenAI earlier in 2025, accusing the company of using its content without permission to train its models. This legal action signals a commitment to protecting their intellectual property (IP), which is the foundation of their business model.

Connectivity Segment Reaccelerating Growth with New Products and Wi-Fi 7 Adoption

The Connectivity segment, which includes Ookla's Speedtest, has successfully reaccelerated its growth, driven by new product launches like Speedtest Pulse and favorable market tailwinds like the adoption of Wi-Fi 7. The segment's year-over-year growth for Q2 2025 was 14.2%, a breakthrough result.

The broader market context supports this momentum. Industry analysts project that the global Wireless Local Area Network (WLAN) revenue will grow 12% in 2025, with Wi-Fi 7 shipments expected to represent over a third of Indoor Access Point (AP) revenues this year. This shift creates a massive demand for the network testing and data services Ziff Davis provides.

Here's the quick math on the Connectivity segment's recent performance:

Metric	Q2 2025 Performance	Full-Year 2025 Outlook
Q2 2025 Revenue Growth (YoY)	14.2%	N/A
Year-to-Date Growth (through Q3 2025)	N/A	7%
Full-Year Growth Expectation	N/A	Low double-digit growth

The Connectivity segment is now positioned for continued expansion, capitalizing on the increasing complexity and speed requirements of global networks.

Ziff Davis, Inc. (ZD) - PESTLE Analysis: Legal factors

Groundbreaking lawsuit filed against OpenAI over alleged content scraping and DMCA violations.

You need to pay close attention to the Ziff Davis, Inc. (ZD) lawsuit against OpenAI, which is a defining legal battle for the entire digital media industry. Ziff Davis filed the 62-page complaint on April 24, 2025, in federal court in Delaware, alleging massive copyright infringement, violations of the Digital Millennium Copyright Act (DMCA), unjust enrichment, and trademark dilution. This isn't just a skirmish; it's a fight for the economic viability of premium content.

The core allegation is that OpenAI systematically copied material from Ziff Davis properties-like PCMag, Mashable, and ZDNET-to train its large language models (LLMs) like ChatGPT, all without permission or compensation. Ziff Davis explicitly states that OpenAI's GPTBot web crawler allegedly ignored robots.txt files (technical safeguards that instruct web crawlers what not to collect) and stripped out copyright information from articles. This is a direct challenge to the 'fair use' defense that AI companies rely on.

Ziff Davis is seeking significant damages, with reports indicating the company is pursuing at least hundreds of millions of dollars in the lawsuit. This case is defintely a high-stakes play.

The outcome of the OpenAI case will set a major precedent for AI copyright.

The resolution of the Ziff Davis v. OpenAI case, alongside similar litigation from The New York Times and others, will set the legal precedent for AI-media relations for the next decade. The central question is whether training an AI model on copyrighted content constitutes 'fair use' or is an act of unlawful copying and exploitation.

If the courts rule in favor of Ziff Davis, it will likely mandate a new licensing and royalty structure for all digital publishers, potentially creating a new, multi-billion-dollar revenue stream for ZD's content portfolio. If OpenAI prevails, the fair use doctrine will be broadly expanded to cover training data, which would significantly devalue digital content assets overnight. It's a binary outcome that changes the business model.

Here's the quick math on the legal risk: the potential damages of hundreds of millions of dollars sought by Ziff Davis are a fraction of the total exposure for OpenAI, but for ZD, a favorable ruling could transform its content licensing revenue.

Strict compliance required with evolving global data privacy laws (GDPR, CCPA).

As a global digital publisher and media company, Ziff Davis must maintain strict compliance with a fragmented and ever-changing landscape of data privacy laws. The two most critical frameworks are the EU's General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA).

Ziff Davis operates as a 'data controller' under GDPR, meaning it determines how and why personal information is processed. To manage this, Ziff Davis maintains a Data Subject Access Request (DSAR) Portal to handle consumer requests for data access or deletion. Compliance is not cheap; for a large enterprise like Ziff Davis, ongoing GDPR compliance costs can range from $15 million to $25 million annually, encompassing legal fees, technology investments (like Consent Management Platforms), and staff training.

Key 2025 compliance requirements include:

• Supporting Universal Opt-Out mechanisms like Global Privacy Control (GPC), which 15 U.S. states are now mandating by July 2025.
• Adhering to the EU-U.S. Data Privacy Framework for cross-border data transfers.
• Conducting privacy impact assessments for major new products, a core principle of 'privacy by design.'

Cybersecurity and data security are critical, requiring annual internal and external audits.

Cybersecurity is a legal mandate now, not just an IT issue. Ziff Davis's risk management program requires continuous auditing to ensure compliance with laws like CCPA and to meet the increasingly stringent requirements of cyber insurance underwriters. The company's Corporate Audit Services (CAS) provides risk-based assurance internally.

A major development in 2025 is the proposed mandatory annual cybersecurity audit regulation in California, which the California Privacy Protection Agency (CPPA) approved in July 2025. This regulation would require an annual audit and certification by April 1 of the following year for businesses that process the sensitive personal information of 50,000 or more California consumers.

These audits, whether internal or external, typically focus on several non-negotiable security controls:

Audit Focus Area	Compliance Requirement	Regulatory Driver
Access Control	Multi-factor authentication (MFA) on all accounts.	Cyber Insurance/Best Practice
Data Recovery	Effective data backups and disaster recovery plans.	SEC Disclosure Rules/GDPR
Endpoint Protection	Deployment of Endpoint Detection and Response (EDR) tools.	California Audit Regulation (Proposed 2025)
Data Processing	Data mapping and Records of Processing Activities (ROPA).	GDPR (Article 30)

Failure to maintain these standards can lead to significant fines, plus it can void cyber insurance coverage-a double hit you want to avoid.

Ziff Davis, Inc. (ZD) - PESTLE Analysis: Environmental factors

Committed to reducing absolute Scope 1 and 2 GHG emissions by 50% by 2030.

Ziff Davis is defintely ahead of its own climate targets, a strong indicator of proactive risk management. The company has committed to the Science Based Targets initiative (SBTi) to reduce its absolute Scope 1 and 2 Greenhouse Gas (GHG) emissions by 50% by 2030, using a 2021 base year. This target is aligned with the global effort to limit warming to 1.5°C.

As of the 2025 fiscal year reporting, Ziff Davis has already achieved a significant reduction of 48% in its combined Scope 1 and 2 emissions since the 2021 base year. This near-term success, largely driven by real estate and data center consolidation, shows a strong operational link between environmental strategy and cost efficiency. For context, Scope 1 emissions-direct emissions from owned or controlled sources-were only 311 metric tonnes of CO2e (carbon dioxide equivalent) in 2024.

Here's the quick math on their progress:

GHG Emissions Reduction Target	Base Year	Target Year	Progress (as of 2025)
Absolute Scope 1 & 2 Reduction	2021	2030	48% decrease
Scope 3 Reduction (per USD value added)	2021	2030	51.6% target

Reduced operational square footage by 22% in 2024 by expanding remote work.

A major driver of the reduced Scope 1 and 2 emissions is the strategic reduction in physical footprint. In 2024, Ziff Davis reduced its total operational square footage by 22% compared to 2023. This was accomplished by expanding remote work options for employees and consolidating office locations.

The New York City headquarters, for example, saw its square footage reduced by a substantial 40%. This move not only cuts down on energy consumption (a primary source of Scope 2 emissions) but also lowers operating costs, creating a clear financial benefit from the environmental strategy. Fewer offices mean less energy use, less waste, and lower utility bills. That's a simple win-win.

92% of data storage is cloud-based, leveraging providers' zero-carbon commitments.

The company has nearly completed a critical migration: as of the end of 2024, 92% of Ziff Davis's data storage is now cloud-based. This shift is a key strategic action to mitigate the environmental impact of data center operations.

By moving development and production environments from co-located data centers to major cloud platform providers, Ziff Davis is leveraging those providers' own zero-carbon commitments. This effectively transfers the burden of high-energy consumption and cooling from Ziff Davis's direct (Scope 2) emissions to the cloud providers, who are often the largest corporate buyers of renewable energy globally. This is how a digital media company manages its biggest environmental risk.

• Migrate core systems to cloud platforms.
• Reduce reliance on high-energy co-located data centers.
• Benefit from cloud providers' net-zero carbon pledges.

Board's ESG Committee oversees environmental commitments and annual GHG inventory.

Environmental commitments are not just a management initiative; they are overseen at the highest level of governance. The Board of Directors' Environmental, Social and Governance (ESG) Committee is directly responsible for overseeing all environmental policies, procedures, and commitments.

The ESG Committee reviews and approves the annual ESG Report and receives updates on key climate-related topics, such as the annual GHG inventory and progress toward science-based targets, on a quarterly basis. The full Board of Directors also reviews the company's ESG performance at least once annually. This structure ensures accountability and integrates climate risk management into the broader enterprise risk framework, aligning with recommendations from the Task Force on Climate-related Financial Disclosures (TCFD).