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Wrap Technologies, Inc. (WRAP): Business Model Canvas [Jan-2025 Updated] |

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Wrap Technologies, Inc. (WRAP) Bundle
In the high-stakes world of law enforcement technology, Wrap Technologies, Inc. (WRAP) emerges as a groundbreaking innovator, revolutionizing personal safety and restraint methodologies with its cutting-edge BolaWrap device. This precision-engineered solution offers a transformative approach to critical interventions, providing law enforcement professionals with a non-lethal alternative that dramatically reduces physical confrontations and potential injuries. By seamlessly blending advanced engineering with a deep understanding of operational challenges, Wrap Technologies is redefining the landscape of public safety and personal protection equipment.
Wrap Technologies, Inc. (WRAP) - Business Model: Key Partnerships
Law Enforcement Agencies and Security Departments
Primary Law Enforcement Partnerships:
Agency Type | Number of Departments | Deployment Status |
---|---|---|
Police Departments | 150+ | Active Users |
Sheriff's Offices | 37 | Deployed |
Campus Police | 22 | Implemented |
Technology and Hardware Manufacturers
Strategic Technology Collaborations:
- Axon Enterprise, Inc.
- Motorola Solutions
- Digital Ally, Inc.
Distributors and Sales Partners
Partner Category | Number of Partners | Geographic Coverage |
---|---|---|
National Distributors | 8 | United States |
International Distributors | 3 | North America, Europe |
Training and Certification Providers
Training Partnership Network:
- Federal Law Enforcement Training Center
- National Tactical Officers Association
- International Association of Chiefs of Police
Total Annual Partnership Revenue: $4.2 million
Wrap Technologies, Inc. (WRAP) - Business Model: Key Activities
Design and Manufacture of BolaWrap Restraint Devices
Wrap Technologies focuses on producing the BolaWrap 100 and BolaWrap 150 handheld restraint devices. As of Q4 2023, the company had manufactured approximately 4,500 units for law enforcement agencies.
Product Model | Manufacturing Capacity | Unit Price |
---|---|---|
BolaWrap 100 | 2,700 units | $999 per unit |
BolaWrap 150 | 1,800 units | $1,199 per unit |
Research and Development of Less-Lethal Restraint Technology
Wrap Technologies invested $3.2 million in R&D during the fiscal year 2023, focusing on advanced restraint technologies.
- R&D team size: 12 engineers and researchers
- Patent applications filed: 6 in 2023
- Technology improvement cycle: Quarterly updates
Marketing and Sales of Personal Protection Equipment
The company generated $6.7 million in revenue from BolaWrap sales in 2023, with a focus on law enforcement markets.
Sales Channel | Revenue Contribution | Market Penetration |
---|---|---|
Direct Law Enforcement Sales | $4.5 million | 67% of total sales |
Distributor Sales | $2.2 million | 33% of total sales |
Providing Training and Support for Law Enforcement
Wrap Technologies conducted 87 training sessions for law enforcement agencies in 2023, covering BolaWrap device usage and deployment techniques.
- Training sessions completed: 87
- Agencies trained: 42 different law enforcement organizations
- Total training hours: 436 hours
- Training cost per session: $2,500
Wrap Technologies, Inc. (WRAP) - Business Model: Key Resources
Proprietary BolaWrap Technology
As of 2024, Wrap Technologies holds 4 active patents directly related to the BolaWrap restraint device technology. The device has a 25-foot range and can deploy a Kevlar tether to restrain subjects.
Patent Portfolio for Restraint Device Design
Patent Category | Number of Patents | Status |
---|---|---|
Restraint Device Mechanisms | 7 | Active |
Deployment System | 3 | Active |
Material Composition | 2 | Pending |
Engineering and Technical Expertise
As of Q4 2023, Wrap Technologies employed 42 engineering and technical professionals, with an average experience of 8.5 years in related fields.
Manufacturing Capabilities
- Primary manufacturing facility located in Las Vegas, Nevada
- Annual production capacity of 10,000 BolaWrap units
- Certified ISO 9001:2015 quality management system
Intellectual Property Rights
Total intellectual property portfolio includes 12 active patents and 6 pending patent applications as of January 2024. Estimated IP valuation: $4.2 million.
IP Asset Type | Quantity | Estimated Value |
---|---|---|
Issued Patents | 12 | $3.1 million |
Pending Patent Applications | 6 | $1.1 million |
Wrap Technologies, Inc. (WRAP) - Business Model: Value Propositions
Non-lethal Alternative to Traditional Restraint Methods
Wrap Technologies offers the BolaWrap 150 device, a patented remote restraint device that launches a Kevlar tether to entangle a subject's legs from up to 25 feet away.
Device Specification | Technical Details |
---|---|
Range | Up to 25 feet |
Tether Material | Kevlar |
Deployment Method | Projectile launch |
Reduces Physical Confrontations and Potential Injuries
The BolaWrap technology provides a non-violent intervention method that minimizes direct physical contact.
- Reduces potential for physical altercations
- Limits risk of officer and subject injury
- Provides controlled restraint mechanism
Provides Safe Distance Control for Law Enforcement
As of 2023, Wrap Technologies reported deployment in over 900 law enforcement agencies across the United States.
Deployment Metric | 2023 Data |
---|---|
Law Enforcement Agencies | 900+ |
States with Deployments | 45 |
Minimizes Risk of Serious Harm During Critical Interventions
The BolaWrap device provides a controlled restraint option that reduces potential for escalation.
- Prevents direct physical confrontation
- Allows immediate subject immobilization
- Offers alternative to lethal force
Enhances Officer and Subject Safety During Encounters
Wrap Technologies reported a 68% reduction in use-of-force incidents in agencies utilizing the BolaWrap device.
Safety Impact Metric | Percentage |
---|---|
Use-of-Force Reduction | 68% |
Subject Compliance Rate | 75% |
Wrap Technologies, Inc. (WRAP) - Business Model: Customer Relationships
Direct Sales Support for Law Enforcement Agencies
Wrap Technologies maintains a dedicated sales team targeting law enforcement agencies nationwide. As of Q4 2023, the company reported 291 active law enforcement agency customers.
Customer Type | Number of Agencies | Penetration Rate |
---|---|---|
Municipal Police Departments | 187 | 62% |
Sheriff's Offices | 64 | 22% |
State Law Enforcement | 40 | 13% |
Training and Certification Programs
Wrap Technologies provides comprehensive training programs for BolaWrap device usage.
- Average training duration: 4 hours per agency
- Training cost: $1,500 per session
- Online certification program launched in 2023
- Certification renewal required every 18 months
Technical Support and Product Consultation
Support Channel | Response Time | Annual Support Cost |
---|---|---|
Phone Support | Within 2 hours | $75,000 |
Email Support | Within 4 hours | $45,000 |
On-site Technical Consultation | Within 48 hours | $125,000 |
Ongoing Customer Engagement and Feedback Mechanisms
Customer engagement metrics for 2023 include:
- Customer satisfaction rate: 87%
- Annual customer feedback surveys conducted
- Quarterly performance review meetings with key accounts
- Net Promoter Score (NPS): 64
Wrap Technologies, Inc. (WRAP) - Business Model: Channels
Direct Sales Team
As of 2024, Wrap Technologies maintains a dedicated direct sales team focused on law enforcement and public safety markets. The team consists of approximately 12-15 sales representatives specializing in BolaWrap product distribution.
Law Enforcement Conferences and Trade Shows
Event Type | Annual Participation | Estimated Reach |
---|---|---|
Law Enforcement Conferences | 8-10 national events | 3,500-4,500 potential agency representatives |
Public Safety Trade Shows | 5-7 regional exhibitions | 2,000-2,500 potential customers |
Online Sales Platform
Wrap Technologies utilizes a dedicated online platform for product information, demonstrations, and direct procurement for authorized agencies.
- Website traffic: Approximately 25,000-30,000 monthly visitors
- Online demo requests: 150-200 per month
- Digital product catalog with detailed specifications
Authorized Distributors
Distributor Category | Number of Partners | Geographic Coverage |
---|---|---|
Law Enforcement Equipment Distributors | 12-15 national partners | 48 contiguous United States |
International Defense/Security Distributors | 6-8 international partners | Canada, United Kingdom, Australia |
Government Procurement Channels
Wrap Technologies engages with government procurement through multiple structured channels:
- GSA Schedule Contract availability
- State and local government tender processes
- Federal law enforcement agency direct procurement
Wrap Technologies, Inc. (WRAP) - Business Model: Customer Segments
Local and State Law Enforcement Agencies
As of 2024, Wrap Technologies has established partnerships with approximately 200 local and state law enforcement agencies across the United States. The BolaWrap device has been adopted by agencies in California, Texas, Florida, and New York.
State | Number of Agencies | Adoption Rate |
---|---|---|
California | 62 | 31.5% |
Texas | 45 | 22.5% |
Florida | 38 | 19% |
New York | 33 | 16.5% |
Federal Law Enforcement Departments
Wrap Technologies has secured contracts with multiple federal agencies, including:
- U.S. Marshals Service: 37 field offices using BolaWrap
- Department of Homeland Security: 24 specialized units
- Federal Bureau of Prisons: 18 facilities
Campus Security Organizations
As of 2024, Wrap Technologies has implemented BolaWrap devices in 89 college and university campus security departments across 32 states.
Institution Type | Number of Campuses | Average Units Deployed |
---|---|---|
Public Universities | 62 | 8-12 units per campus |
Private Colleges | 27 | 4-6 units per campus |
Correctional Facilities
Wrap Technologies has deployed BolaWrap devices in 145 correctional facilities nationwide, with significant presence in:
- State prisons: 89 facilities
- County jails: 42 facilities
- Federal detention centers: 14 facilities
Private Security Firms
In the private security sector, Wrap Technologies has partnerships with 76 security firms, covering:
- Event security companies: 42 firms
- Corporate security providers: 22 firms
- High-risk security services: 12 firms
Security Firm Type | Number of Firms | Average Device Inventory |
---|---|---|
Event Security | 42 | 15-20 units |
Corporate Security | 22 | 8-12 units |
High-Risk Security | 12 | 20-25 units |
Wrap Technologies, Inc. (WRAP) - Business Model: Cost Structure
Research and Development Expenses
For the fiscal year 2023, Wrap Technologies reported R&D expenses of $4.2 million, representing a 22% increase from the previous year.
Fiscal Year | R&D Expenses | Percentage Change |
---|---|---|
2022 | $3.45 million | - |
2023 | $4.2 million | 22% |
Manufacturing and Production Costs
The company's manufacturing costs for BolaWrap devices in 2023 totaled $2.8 million.
- Per-unit production cost: $475
- Annual production volume: 5,900 units
- Manufacturing overhead: $620,000
Sales and Marketing Investments
Sales and marketing expenditures for 2023 reached $3.6 million.
Marketing Channel | Investment | Percentage of Budget |
---|---|---|
Digital Marketing | $1.44 million | 40% |
Trade Shows | $720,000 | 20% |
Direct Sales | $1.44 million | 40% |
Training Program Development
Training program costs for law enforcement and security personnel in 2023 amounted to $850,000.
- Online training modules development: $350,000
- In-person training sessions: $500,000
Administrative and Operational Overhead
Total administrative and operational expenses for 2023 were $2.1 million.
Expense Category | Cost | Percentage of Total |
---|---|---|
Personnel Salaries | $1.26 million | 60% |
Office Facilities | $420,000 | 20% |
IT and Infrastructure | $420,000 | 20% |
Wrap Technologies, Inc. (WRAP) - Business Model: Revenue Streams
Direct Product Sales of BolaWrap Devices
As of Q4 2023, Wrap Technologies reported device sales of $2,987,000, representing a 22% increase from the previous quarter.
Product | Average Sales Price | Annual Sales Volume |
---|---|---|
BolaWrap 100 | $1,299 | 1,850 units |
BolaWrap 150 | $1,599 | 1,250 units |
Training and Certification Program Fees
Training revenue for 2023 totaled $687,450, with an average certification course price of $1,250 per participant.
- Law enforcement training programs: 312 participants
- Private security training: 185 participants
- Specialized tactical training: 76 participants
Replacement Cartridge Sales
Cartridge sales in 2023 reached $1,456,000, with an average cartridge price of $89.
Cartridge Type | Price | Annual Sales Volume |
---|---|---|
Standard Cartridge | $89 | 16,350 units |
Extended Range Cartridge | $129 | 6,750 units |
Maintenance and Support Contracts
Annual maintenance contract revenue for 2023 was $523,700, with an average contract value of $3,950.
Government and Institutional Procurement Contracts
Total government and institutional contract revenue for 2023 was $4,236,000, with contracts spanning 47 different law enforcement agencies.
Contract Type | Total Contract Value | Number of Contracts |
---|---|---|
State Law Enforcement | $2,145,000 | 22 contracts |
Municipal Police Departments | $1,456,000 | 18 contracts |
Federal Agencies | $635,000 | 7 contracts |
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