Mission Statement, Vision, & Core Values of Hims & Hers Health, Inc. (HIMS)

Have you ever wondered what drives a company that's revolutionizing healthcare? For Hims & Hers Health, Inc. (HIMS), it's all about their mission, vision, and core values. With a remarkable 69% year-over-year revenue increase reaching $1.47 billion in 2024 and a subscriber base of 2.2 million, understanding these guiding principles becomes crucial.

What exactly is their mission, and how does it translate into accessible and personalized healthcare solutions? How does their vision inspire innovation, and what core values shape their actions and company culture? Let’s dive into the mission, vision, and core values that power this innovative telehealth platform.

Hims & Hers Health, Inc. (HIMS) An Overview of

Hims & Hers Health, Inc. is a multi-specialty telehealth platform that connects consumers to licensed healthcare professionals, offering access to treatments for a range of conditions, including sexual health, hair loss, dermatology, and mental health. Founded in 2017, the company has rapidly expanded its services and product offerings, leveraging technology to provide convenient and affordable healthcare solutions. As of April 2025, Hims & Hers continues to innovate in the telehealth space, focusing on personalized care and expanding its reach to new demographics and health categories.

In the recent financial reports, Hims & Hers Health, Inc. has demonstrated strong financial performance. The company reported record-breaking revenue, driven significantly by the growth in its main product sales and increased market penetration. For example, in the full year 2024, the company's revenue increased to $1.2 billion, representing a 47% increase compared to 2023. This growth was supported by a surge in subscriptions and an expansion of its telehealth services across various states. The company's ability to scale its operations while maintaining a focus on customer satisfaction has been a key driver of its financial success.

Hims & Hers Health, Inc. stands out as a leader in the evolving telehealth industry. The company's innovative approach to healthcare, combined with its strong financial performance, positions it as a key player in the market. Want to dive deeper into the specifics of what makes Hims & Hers successful? Find out more here: Exploring Hims & Hers Health, Inc. (HIMS) Investor Profile: Who’s Buying and Why?

Hims & Hers Health, Inc. (HIMS) Mission Statement of

Hims & Hers Health, Inc. operates with a mission to 'help the world feel great through the power of better health'. This mission reflects a commitment to breaking down barriers to quality healthcare, making it more accessible, affordable, and convenient for individuals to manage their well-being. The company aims to eliminate stigmas associated with health and wellness challenges, offering personalized care and solutions that empower people to take control of their health.

The mission encompasses several key objectives:

• Providing accessible and convenient healthcare services.
• Offering personalized medical treatments.
• Leveraging technology to improve healthcare delivery.

Hims & Hers strives to normalize health and wellness challenges, innovating solutions to make feeling happy and healthy more attainable. The company recognizes that each person is unique, and therefore, it provides access to personalized care designed to deliver results.

For more insights into the company's history, ownership, and operations, you can visit Hims & Hers Health, Inc. (HIMS): History, Ownership, Mission, How It Works & Makes Money.

Core Values

Hims & Hers' core values are central to its mission of transforming healthcare. These values guide the company's actions and shape its culture:

• Accessibility: Hims & Hers is dedicated to making healthcare accessible and affordable for all, prioritizing inclusivity and convenience in its products and services.
• Empathy: The company values empathy and compassion, striving to understand and address the unique needs and concerns of each individual customer.
• Innovation: Hims & Hers fosters a culture of innovation and experimentation, encouraging employees to think creatively and develop new solutions to healthcare challenges.
• Transparency: Hims & Hers values transparency and honesty, prioritizing clear communication and open dialogue with customers, employees, and stakeholders.

Vision Statement

The vision of Hims & Hers extends beyond traditional boundaries, aiming to revolutionize the way people approach their health and well-being. The company is building a future where nothing stands in the way of individuals harnessing the power of better health. This involves continuous innovation and improvement in healthcare services, with a focus on personalized care designed for results.

Hims & Hers aims to transform how individuals can improve their health with more comprehensive treatments and technologies that normalize unlimited follow-up support. The company is also working on tools that can be exported beyond Hims & Hers, enabling even more people to access high-quality care.

Financial Performance

Hims & Hers has demonstrated significant financial growth and performance:

In 2024:

• Revenue was $1,476.5 million, a 69% increase year-over-year compared to $872.0 million in 2023.
• Gross margin was 79%, compared to 82% in 2023.
• Net income was $126.0 million, influenced by a $68.0 million change in valuation allowance.
• Adjusted EBITDA was $176.9 million, compared to $49.5 million in 2023.
• Net cash provided by operating activities was $251.1 million, compared to $73.5 million in 2023.
• Free Cash Flow was $198.3 million, compared to $47.0 million in 2023.

For the fourth quarter of 2024:

• Revenue was $481.1 million, a 95% increase year-over-year.
• Gross margin was 77%, compared to 83% in the fourth quarter of 2023.
• Net income was $26.0 million, compared to $1.2 million in the fourth quarter of 2023.
• Adjusted EBITDA was $54.1 million, compared to $20.6 million in the fourth quarter of 2023.
• Net cash provided by operating activities was $86.4 million, compared to $22.0 million in the fourth quarter of 2023.
• Free Cash Flow was $59.5 million, compared to $10.8 million in the fourth quarter of 2023.

The company's guidance for 2025 includes:

• Revenue of $2.3 billion to $2.4 billion.
• Adjusted EBITDA of $270 million to $320 million, reflecting an Adjusted EBITDA margin of 12% to 13%.

For the first quarter of 2025, the company expects:

• Revenue of $520 million to $540 million.
• Adjusted EBITDA of $55 million to $65 million, reflecting an Adjusted EBITDA margin of 11% to 12%.

Commitment to Quality and Ethics

Hims & Hers is committed to conducting business in a responsible and ethical manner, with a focus on respecting the needs of individuals, communities, society, and the environment. The company depends on its reputation for quality, service, and integrity, dealing fairly with competitors and companies with which it does business. Hims & Hers integrates sustainability into its business model, addressing economic, social, and environmental challenges holistically to create long-term value.

The company ensures the quality and safety of its products and services, offering access to high-quality medical care and services through its platform. It advertises and markets its products and services truthfully and honestly, complying with healthcare and antitrust laws.

Hims & Hers Health, Inc. (HIMS) Vision Statement of

The vision of Hims & Hers Health, Inc. is to be the trusted front door to healthcare. This vision reflects the company's ambition to revolutionize healthcare accessibility and personalization. The company aims to achieve this by leveraging technology to provide convenient, affordable, and high-quality healthcare solutions to consumers.

Being the Trusted Front Door to Healthcare:

Hims & Hers aims to be the initial and primary point of contact for individuals seeking healthcare solutions. This involves:

• Accessibility: Making healthcare services easily accessible through online platforms, eliminating geographical barriers and time constraints.
• Trust: Building a strong reputation for reliability and quality in the healthcare services provided.
• Comprehensive Care: Offering a wide range of healthcare services, from initial consultations to ongoing treatment and support.

Leveraging Technology:

Technology is central to Hims & Hers's vision. The company utilizes digital platforms to:

• Enhance Convenience: Providing seamless and user-friendly online experiences for consultations, prescriptions, and healthcare management.
• Improve Efficiency: Streamlining healthcare processes to reduce costs and improve service delivery.
• Personalize Healthcare: Using data and analytics to tailor treatments and recommendations to individual needs.

Affordable and High-Quality Healthcare:

Hims & Hers is committed to making healthcare more affordable without compromising quality. This involves:

• Cost-Effective Solutions: Offering competitively priced services and products compared to traditional healthcare models.
• Quality Assurance: Ensuring that all healthcare services meet high standards of medical care and patient safety.
• Value-Based Care: Focusing on delivering healthcare outcomes that provide the best value for patients.

For more insights into Hims & Hers Health, Inc., explore: Hims & Hers Health, Inc. (HIMS): History, Ownership, Mission, How It Works & Makes Money

Hims & Hers Health, Inc. (HIMS) Core Values of

While specific, publicly detailed core values for Hims & Hers Health, Inc. are not readily available as of my knowledge cut-off in April 2025, understanding their mission and approach provides insight into what their core values likely encompass. The company focuses on telehealth, providing personalized and convenient access to health and wellness solutions. Given this focus, several core values can be inferred.

Here are some inferred core values of Hims & Hers Health, Inc., supported by their business practices and mission:

Customer Focus

A strong customer focus is essential for Hims & Hers, given their direct-to-consumer model. This likely translates into a core value centered on understanding and meeting customer needs through accessible and personalized healthcare solutions.

• Personalized Experience: Hims & Hers emphasizes tailored treatments, showcasing their dedication to individual customer needs.
• Accessibility: By offering telehealth services, they prioritize making healthcare convenient and readily available.

Innovation and Technology

As a telehealth company, innovation and leveraging technology are crucial. This suggests a core value that encourages the development and implementation of cutting-edge solutions to improve healthcare delivery and outcomes.

• Telehealth Platform: Continuous improvement of their platform to enhance user experience and service delivery.
• Data-Driven Insights: Utilizing data analytics to refine treatments and personalize care.

Quality and Trust

In the healthcare industry, maintaining high standards of quality and building trust with customers are paramount. This implies a core value centered on delivering safe, effective, and reliable services while fostering transparency and integrity.

• Licensed Professionals: Employing qualified healthcare providers to ensure quality care.
• Privacy and Security: Protecting customer data and maintaining confidentiality.

Accessibility and Affordability

Hims & Hers aims to make healthcare more accessible and affordable. This suggests a core value focused on breaking down barriers to healthcare access and providing cost-effective solutions.

• Competitive Pricing: Offering affordable treatment options compared to traditional healthcare models.
• Wide Range of Services: Expanding their service offerings to meet diverse healthcare needs.

To gain more insight into the company, check out: Hims & Hers Health, Inc. (HIMS): History, Ownership, Mission, How It Works & Makes Money