Winmark Corporation (WINA) Bundle
You're looking at Winmark Corporation (WINA) and wondering if the franchise-heavy, asset-light model still holds its ground in late 2025, and honestly, the numbers show a company prioritizing shareholder return over aggressive top-line growth right now. We need to look past the modest Q3 2025 revenue of $22.6 million, which was up 5.2% year-over-year, and focus on the core profitability and capital allocation story. The real signal is the nine-month net income hitting $31.7 million, plus the company's incredible cash position, which ballooned to $39.7 million from $12.2 million at the end of 2024. This financial strength is why they just announced a massive $10.00 per share special dividend, totaling about $35.6 million, payable in December 2025-that's a defintely clear action for investors, but it also raises questions about their growth strategy when selling, general, and administrative (SG&A) expenses are climbing, up about 19% in the quarter. We need to break down what this capital return means for future earnings and the valuation of a company with 1,377 franchises in operation.
Revenue Analysis
You want to know where Winmark Corporation (WINA) actually makes its money, and the answer is clear: this is a high-margin franchising machine. The core of their business model is recurring revenue from royalties, not selling merchandise directly, which is a key distinction for investors to grasp. For the third quarter of 2025, Winmark Corporation's total revenue reached $22.63 million, showing a solid year-over-year growth of 5.2%. That's a steady, predictable pace.
The primary revenue stream, and the one you should focus on, is royalties from their resale franchises like Plato's Closet and Once Upon A Child. This is the engine of the business. In Q3 2025, royalty revenue alone was $20.91 million, which represents the vast majority of the company's top line and grew at a faster clip of 7.2% year-over-year. This growth is defintely tied to the healthy system expansion, as the company had 1,377 franchises in operation as of September 27, 2025. Unit growth is intact and accelerating.
Here is a quick breakdown of the primary revenue components and their contribution:
- Royalties: The largest and most stable source, generated as a percentage of franchisee sales.
- Franchise Fees: Initial and renewal fees paid by franchisees to open or continue operating a store.
- Merchandise Sales: A smaller, declining segment, historically linked to technology purchases by franchisees.
- Leasing Income: The 'Other Operating Segment,' which is in a run-off phase.
The year-over-year revenue growth has been consistent, with total revenue for the trailing twelve months (TTM) ending September 27, 2025, landing at $84.52 million, a 1.9% increase over the prior TTM period. To be fair, this TTM growth rate is lower than the Q3 quarterly rate, but that's because of a significant change in one of their smaller segments.
What this TTM estimate hides is the major shift in the non-core revenue stream. The equipment leasing business, which is classified as the non-reportable operating segment, is substantially complete in its run-off. This segment's contribution is now minimal, with leasing income in Q3 2025 at a mere $46.6 thousand. However, you need to be aware of a one-time event: Q1 2025 revenue was boosted by a $2.2 million one-time leasing income from a litigation settlement, which made the Q1 revenue growth look artificially high at 9.0%. Going forward, the revenue picture will be almost entirely dominated by the high-margin franchising royalties and fees, which is a cleaner, more predictable model. You can dive deeper into the full financial picture in our full post: Breaking Down Winmark Corporation (WINA) Financial Health: Key Insights for Investors.
Profitability Metrics
You want to know if Winmark Corporation (WINA) is a profit machine, and the short answer is: yes, it is. The company's asset-light franchise model delivers margins that look more like a software company's than a typical retailer's. Honestly, the profitability is exceptional, but you need to watch the operational costs that are creeping up.
For the first nine months of the 2025 fiscal year, Winmark Corporation posted a net income of $31.69 million on total revenue of $57.35 million, translating to a staggering net profit margin of 55%. This is the core of the investment thesis.
Margin Analysis: Software-Like Returns
Winmark Corporation's profitability ratios are the clearest sign of its business model strength-it simply collects royalties from its 1,377 franchise locations, so its Cost of Goods Sold is minimal. This royalty-driven structure is why the gross profit margin is consistently near perfect.
Here's the quick math on the 2025 quarterly performance to show you the consistency:
| Metric | Q1 2025 (Ended Mar 29) | Q2 2025 (Ended Jun 28) | Q3 2025 (Ended Sep 27) |
|---|---|---|---|
| Total Revenue | $21.92 million | $20.42 million | $22.63 million |
| Gross Profit Margin | ~95.9% (Calculated) | 96.25% | ~97.1% (Calculated) |
| Operating Income (EBIT) | $13.60 million | $13.06 million | $14.92 million |
| Operating Margin (EBIT Margin) | ~62.0% (Calculated) | ~64.0% (Calculated) | ~65.9% |
| Net Income | $9.96 million | $10.60 million | $11.14 million |
| Net Profit Margin | 45.7% | ~51.9% (Calculated) | ~49.2% |
The gross profit margin is a key indicator of operational efficiency in this model, hovering around the 96% to 97% range. This is what happens when your main revenue stream-royalties-has almost no associated cost of goods.
Profitability Trends and Industry Context
The trend in profitability is one of sustained strength, but with some near-term pressure points. While the net profit margin for the first quarter of 2025 was 45.7%, it improved from the previous year's 43.8%, showing a positive trajectory in net earnings. However, the Q3 2025 net income margin of ~49.2% actually compressed from the prior year's period, which is a signal to watch.
This compression is driven by rising Selling, General, and Administrative (SG&A) expenses, which grew roughly 19% year-over-year in Q3 2025 to $7.05 million. Management is making significant investments in technology, marketing, and operations, which is the right strategic move for long-term growth, but it does dilute the short-term margin gains.
When you compare this to the broader market, Winmark Corporation's margins are in a league of their own. The US Specialty Retail industry average Price-to-Earnings (P/E) ratio is around 16.6x, but Winmark Corporation trades at a P/E of 35.1x. The market is assigning a significant premium because of this high-margin, asset-light model.
- Focus on royalty growth: Q3 2025 royalty revenue grew 7.2% YoY to $20.91 million.
- Monitor SG&A: Rising operational costs are the main threat to margin expansion.
- Expect less leasing revenue: The wind-down of the leasing portfolio is nearly complete, which removes a non-core revenue stream's variability.
If you're looking for a deep dive into the strategic implications of these numbers, you can read our full analysis here: Breaking Down Winmark Corporation (WINA) Financial Health: Key Insights for Investors.
Debt vs. Equity Structure
You need to know how Winmark Corporation (WINA) funds its operations because the balance between debt and equity is the clearest signal of management's risk tolerance. The short answer is that Winmark is an anomaly: it's highly profitable but carries a deeply negative shareholder equity, a deliberate financial engineering choice that makes its debt-to-equity ratio look extreme.
As of June 2025, Winmark Corporation reported total debt of $62.72 million. This figure is mostly long-term, as its current liabilities-the debt due within a year-were only $7.23 million for the same period. This structure shows the company is not facing an immediate liquidity crunch from short-term obligations; its debt is mostly patient, long-term capital.
Here's the quick math on the capital structure: Winmark's shareholder equity is approximately $-26.3 million as of a recent 2025 filing. This negative equity is not a sign of distress, but a result of aggressive capital return programs, namely years of substantial share repurchases and special dividends. This unusual structure pushes the Debt-to-Equity (D/E) ratio to a massive -227.6% (or -2.28x). That number would be a flashing red light for most companies, but for Winmark, it's a feature, not a bug.
To be fair, the industry standard for a 'Specialty Retail' or 'Apparel Retail' peer typically ranges from 0.77 to 3.43 (0.77x to 3.43x). Winmark's negative ratio is fundamentally incomparable to a peer with positive equity. The real measure of its debt health is its ability to service that debt, and on that front, the company is defintely strong.
- Total Debt (June 2025): $62.72 million
- Current Liabilities (June 2025): $7.23 million
- Shareholder Equity (approx. 2025): $-26.3 million
The company is not actively seeking new, large-scale debt issuances right now, which is a good sign. The Q1 2025 filing noted a $20.0 million revolving Line of Credit with CIBC Bank USA, but importantly, Winmark had no outstanding loans drawn on this line as of March 29, 2025. Plus, the interest expense decreased to $613,900 in Q1 2025, reflecting lower average corporate borrowings.
Winmark Corporation balances its debt financing with equity funding by simply choosing debt and internally generated cash flow over issuing new equity. They have essentially maximized their leverage to boost returns on equity (ROE) for the remaining shareholders. The risk is mitigated by an exceptionally high Interest Coverage Ratio of 35.8x, meaning their operating profit covers their interest payments 35.8 times over. This is a fortress-like ability to service debt, which is why lenders are comfortable with the balance sheet. For a deeper dive into the overall financial picture, check out Breaking Down Winmark Corporation (WINA) Financial Health: Key Insights for Investors.
Liquidity and Solvency
You need to know if Winmark Corporation (WINA) has enough cash flow to cover its short-term bills, especially with the shifting retail landscape. The direct takeaway is that Winmark's liquidity position is defintely strong, almost exceptionally so, driven by its asset-light franchise model and substantial cash reserves as of the third quarter of 2025.
Assessing Winmark Corporation's Liquidity Ratios
When we look at the balance sheet for the quarter ending September 30, 2025, the company's short-term financial health is immediately apparent. The core liquidity metrics-the Current Ratio and the Quick Ratio-point to a significant cushion against near-term obligations (current liabilities). Here's the quick math:
- Current Assets stood at approximately $43.06 million.
- Current Liabilities were just $7.23 million.
This translates into a Current Ratio (current assets divided by current liabilities) of approximately 5.96x. A ratio over 2.0x is generally considered healthy, so 5.96x is a massive strength. The Quick Ratio (or acid-test ratio), which excludes inventory, is also stellar at about 5.72x, since inventory is a negligible $0.28 million for this franchisor. This tells you that for every dollar of short-term debt, Winmark Corporation holds nearly six dollars in easily convertible assets.
Working Capital and Trend Analysis
The company's working capital (current assets minus current liabilities) as of Q3 2025 is substantial, sitting at approximately $35.83 million. This high level of working capital is a direct result of the company's business model, which is primarily fee- and royalty-based, minimizing the need for large operational inventories or extensive accounts receivable. This is an asset-light model in action. The trend shows a consistent ability to generate cash without tying up significant capital in operations, which is a major positive for shareholder returns.
You can dive deeper into the investor base and strategy that supports this financial structure by reading Exploring Winmark Corporation (WINA) Investor Profile: Who's Buying and Why?
Cash Flow Statements Overview
The cash flow statement for the third quarter of 2025 confirms this financial strength, showing a healthy flow of cash from core business activities. The company is a cash-generating machine, which is typical for a successful franchisor.
| Cash Flow Activity (Q3 2025) | Amount (in Millions USD) | Trend/Implication |
|---|---|---|
| Operating Cash Flow | $36.37M | Strong cash generation from core franchising business. |
| Investing Cash Flow | -$0.17M | Minimal capital expenditure, consistent with an asset-light model. |
| Financing Cash Flow | -$8.66M | Cash outflow primarily for shareholder returns (dividends/buybacks) or debt reduction. |
Operating Cash Flow was a robust $36.37 million in Q3 2025. This is the engine of the company. The negative Investing Cash Flow of only $0.17 million shows very low capital expenditures, which is exactly what you want to see from a pure-play franchisor. The negative Financing Cash Flow of $8.66 million is not a concern; it's mostly the company returning capital to shareholders through dividends and share repurchases, a sign of confidence and capital efficiency.
Potential Liquidity Concerns or Strengths
The primary liquidity strength is the sheer volume of cash and equivalents, which ended Q3 2025 at nearly $39.87 million. This massive cash hoard relative to its debt is a significant buffer. The only potential concern, and it's a minor one, is the negative shareholders' equity (or book value deficit) often seen in companies that execute large share buyback programs, but this is a solvency, not a liquidity, issue. In terms of near-term liquidity, Winmark Corporation is in an enviable position. Your clear action here is to factor in this exceptional liquidity as a major de-risking element in your valuation model.
Valuation Analysis
You are looking at Winmark Corporation (WINA) and asking the crucial question: Is this stock overvalued, or is the market missing something? Based on the latest data from November 2025, the stock appears modestly overvalued when measured against traditional retail peers, but its unique, asset-light franchising model justifies a premium. The market is pricing in continued high profitability.
The stock has traded around $420.87 as of late November 2025, up about 8.57% over the last 12 months, which is solid but less than the broader US market return. The 52-week high was $527.37, so the stock has pulled back significantly, creating a potential entry point if you believe the growth narrative remains intact. The all-time high was $516.73 on October 2, 2025. This stock moves.
Is Winmark Corporation Overvalued or Undervalued?
The quick answer is that Winmark Corporation is expensive on a multiple basis, but that's the cost of a high-margin, capital-light business. Your valuation hinges on whether you accept the premium for its franchising model, which generates significant free cash flow (FCF). Here's the quick math on the key multiples for the trailing twelve months (TTM) through late 2025:
- Price-to-Earnings (P/E) Ratio: The TTM P/E stands at approximately 37.22. This is high, sitting well above the industry median of around 19.04, signaling that investors expect substantial earnings growth that is not yet fully realized.
- Enterprise Value-to-EBITDA (EV/EBITDA): This multiple is around 27.09. For a specialty retailer, this is also a high multiple, reflecting the company's excellent operating margins (the TTM EBITDA margin is about 65.19%).
- Price-to-Book (P/B) Ratio: Winmark Corporation operates with a negative book value per share (around -$7.40), which is common for asset-light franchisors. This means the P/B ratio is not a useful metric here; you must focus on cash flow and earnings multiples instead.
To be fair, a P/E of 37.22 suggests the stock is modestly overvalued compared to its intrinsic value estimate, which one model places at $373.81. This is a classic case of a quality compounder trading at a premium.
Dividend and Analyst Consensus
Winmark Corporation is a reliable dividend payer, which helps support the stock price. The forward annual payout is estimated at $13.84 per share, giving a forward dividend yield of about 3.40%. The forward payout ratio is a comfortable 33.16% of earnings, meaning the dividend is well-covered and sustainable, unlike the trailing payout ratio of 122.92% which includes large special dividends.
Analyst consensus is mixed but leans positive. The average analyst rating is a 'buy' with a median 12-month price target of $445.00. However, some technical analysis suggests caution, citing a general sell signal from long-term trends. TipRanks' AI Analyst, Spark, also gave a 'Neutral' rating earlier in 2025, noting the stretched valuation and risks from high leverage despite strong profitability.
| Metric (TTM/FWD) | Value (Late 2025) | Interpretation |
|---|---|---|
| Stock Price (Approx.) | $420.87 | Up 8.57% over the last 12 months |
| Trailing P/E Ratio | 37.22 | High; suggests premium for growth/quality |
| EV/EBITDA Ratio | 27.09 | High; reflects strong margins and FCF generation |
| Forward Dividend Yield | 3.40% | Attractive yield for a growth stock |
| Median Analyst Target | $445.00 | Implies a modest upside from current levels |
Your next step is to dig into the Breaking Down Winmark Corporation (WINA) Financial Health: Key Insights for Investors to see if the underlying cash flow supports this premium valuation.
Risk Factors
You're looking at Winmark Corporation (WINA) and seeing a highly profitable, asset-light model, but you need to see the full picture. The company's unique franchise structure, while an engine for high margins, also carries specific financial and operational risks that are amplified by its premium valuation. The key takeaway is that WINA's financial stability rests on its franchisees' performance and its ability to manage a high-cost base despite modest top-line growth.
The most immediate concern is the valuation disconnect. Trading at a price-to-earnings (P/E) ratio of 35.6x as of October 2025, Winmark is priced like a high-growth tech stock, not a mature retail franchisor. For context, the specialty retail industry average is closer to 16.9x. This means any slight miss on earnings, like the Q3 2025 diluted EPS of $3.02 missing analyst consensus, can lead to a sharp market reaction. It's an expensive stock, defintely.
Operational and Financial Headwinds
Winmark's financial risks are less about debt service and more about margin compression and balance sheet structure. While the company is cash-generative, two key internal factors are worth noting from the 2025 reports:
- Rising Cost Base: Selling, General, and Administrative (SG&A) expenses jumped by 19% year-over-year in Q3 2025, hitting $7.05 million. This growth is outpacing the modest revenue increase, which is why the net income margin compressed to approximately 49.2%. This is a cost-discipline issue that management needs to address.
- Negative Equity and Leverage: The balance sheet shows significant financial leverage and negative shareholders' equity, largely due to the company's aggressive capital return policy, including the recent $10.00 per share special dividend announced in October 2025. While this rewards shareholders, it can amplify investor concerns about future financial flexibility.
- Leasing Revenue Run-Off: The orderly run-off of the middle-market leasing portfolio means a former revenue stream is essentially gone. Leasing income was minimal at just $46.6K in Q3 2025, down from prior periods, which removes a small but reliable source of non-royalty revenue.
External Competition and Regulatory Exposure
The company's primary external risk comes from the rapidly evolving resale market. Winmark Corporation relies entirely on its franchised brick-and-mortar stores, like Plato's Closet and Once Upon A Child, to generate royalties. This model faces three major competitive threats:
- Online Resale Platforms: Digital marketplaces are constantly vying for market share and offer a different level of convenience.
- Discount Retailers: Traditional discount stores, like Ross Stores, offer a similar 'treasure-hunt' experience that directly competes with the value proposition of Winmark's brands.
- Franchise Regulation: As a franchisor, Winmark must comply with complex pre-sale franchise registration and disclosure requirements across various states. Any new legislative changes could impose additional compliance costs or operational constraints, directly hitting the bottom line.
Here's the quick math on the franchise network health, which is the core mitigation strategy:
| Metric | Value (as of Sept 27, 2025) | Insight |
|---|---|---|
| Franchises in Operation | 1,377 | Steady growth, up from 1,350 at the start of the year. |
| Franchises Awarded, Not Open | 77 | Near-term pipeline for royalty revenue. |
| Available Territories | Over 2,800 | Long-term runway for expansion. |
| Franchise Renewal Rate (First 3 Qtrs 2025) | 99% | Exceptional franchisee satisfaction and loyalty. |
Management's primary mitigation strategy is to lean into this franchise strength, which is why they continue to make 'significant investments in operations, technology, marketing and innovation.' They are trying to give their franchisees the tools to compete with the digital threats. You can read more about the company's full financial picture in Breaking Down Winmark Corporation (WINA) Financial Health: Key Insights for Investors.
Your next step should be to model a scenario where WINA's P/E ratio compresses to the industry average of 16.9x to understand your downside risk, even if the operational execution remains strong.
Growth Opportunities
You're looking for a clear map of where Winmark Corporation (WINA) goes from here, and the answer is simple: the core, asset-light franchising model is getting leaner and expanding its footprint. The company is doubling down on its high-margin resale business, a move that is defintely paying off in the near-term financials.
The biggest driver is the sheer room for growth in the franchise network. As of mid-2025, Winmark had over 2,800 available territories for new store development across North America, which is a massive runway for a company with only 1,371 franchises currently in operation. Plus, they already have 77 new franchises awarded and waiting to open, proving the demand is there.
- Expand the network: Over 2,800 territories are still open.
- Focus the business: Exiting the lower-margin leasing segment.
- Invest in franchisees: New Chief Marketing Officer hired to boost per-unit performance.
Revenue and Earnings Projections for 2025
The market is expecting solid, mid-single-digit growth for the full 2025 fiscal year. Here's the quick math: the company reported total revenue of $57.35 million for the first three quarters of 2025, with net income hitting $31.69 million. Consensus analyst estimates for the full fiscal year ending December 2025 point to a revenue range between $85.31 million and $87.12 million, with a strong consensus around $87.0 million.
This projected revenue represents a healthy growth rate of about 7.0% over the prior year. More importantly, the consensus Earnings Per Share (EPS) estimate for 2025 is approximately $12.01. This growth is largely royalty-driven; royalty revenue alone rose 6.6% in the third quarter of 2025, showing the underlying business strength.
What this estimate hides is the high-margin nature of the business. Winmark's asset-light model yields profit margins more akin to a software company than a retailer, which is why they were able to declare a substantial $10.00 per share special cash dividend in October 2025, a clear signal of confidence in their cash flow.
| Metric | FY 2025 Consensus Estimate | Growth Driver |
|---|---|---|
| Total Revenue | $87.0 Million | Franchise network expansion |
| Earnings Per Share (EPS) | $12.01 | High-margin, asset-light model |
| Franchise Renewal Rate (YTD Q3) | 99% | Strong franchisee satisfaction |
The Resale Advantage and Strategic Focus
Winmark Corporation's competitive edge isn't just in its franchising model; it's in its alignment with major consumer trends. The company is a leader in the circular economy (resale), a trend that continues to gain momentum as consumers prioritize value and sustainability. This countercyclical appeal means their brands, like Plato's Closet and Once Upon A Child, tend to perform well when shoppers are looking to lower expenses.
The strategic move to officially exit the capital-intensive leasing segment and focus entirely on franchising simplifies the business, supporting higher operating margins. This clarity of purpose-Resale for Everyone®-is a powerful, defensible position in a fragmented market. For more on this, you can review the company's core strategy here: Mission Statement, Vision, & Core Values of Winmark Corporation (WINA).
Their high franchise renewal rate, which stood at an impressive 99% for the first three quarters of 2025, is the ultimate proof of a successful model. This stickiness ensures a consistent, recurring royalty revenue stream, which is the hallmark of a resilient business. The recent addition of a new Chief Marketing Officer in October 2025 is a strategic investment aimed at boosting the performance of existing units, not just adding new ones.

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