Formula One Group (FWONA): history, ownership, mission, how it works & makes money

Formula One Group (FWONA): history, ownership, mission, how it works & makes money

US | Communication Services | Entertainment | NASDAQ

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A Brief History of Formula One Group (FWONA)

Company Overview

Formula One Group (FWONA) is a publicly traded company listed on NASDAQ, controlled by Liberty Media Corporation.

Financial Performance

Metric 2023 Value
Revenue $2.57 billion
Net Income $624 million
Market Capitalization $18.3 billion

Ownership Structure

Liberty Media Corporation owns approximately 99% of Formula One Group's voting shares.

Key Business Segments

  • Formula 1 Racing Commercial Rights
  • Media and Broadcasting Rights
  • Sponsorship Agreements

Global Racing Coverage

Region Number of Grand Prix
Europe 11
Middle East 4
Asia 5
Americas 6

Race Weekend Revenue

Average race weekend generates $45 million in direct revenue.

Global Audience

  • Total Global Viewers in 2023: 1.55 billion
  • Television Broadcast Reach: 192 countries


A Who Owns Formula One Group (FWONA)

Ownership Structure

Liberty Media Corporation owns Formula One Group through its subsidiary Liberty Media Corporation.

Shareholder Percentage Ownership
Liberty Media Corporation 100%

Key Ownership Details

Liberty Media Corporation acquired Formula One in January 2017 for $8 billion from CVC Capital Partners.

Leadership

As of 2024, Greg Maffei serves as President and CEO of Liberty Media Corporation.

Ownership Breakdown

  • Liberty Media Corporation owns Formula One Group through its Formula One tracking stock
  • Liberty Media Corporation is a publicly traded company
  • The company trades under NASDAQ ticker FWONA

Financial Overview

Financial Metric 2023 Value
Market Capitalization $25.3 billion
Annual Revenue $2.57 billion


Formula One Group (FWONA) Mission Statement

Company Overview

Formula One Group (FWONA) is a publicly traded company managed by Liberty Media Corporation, trading on NASDAQ under FWONA stock symbol.

Financial Performance

Financial Metric 2023 Value
Revenue $2.573 billion
Net Income $439 million
Operating Profit $665 million

Strategic Objectives

  • Global motorsport entertainment expansion
  • Digital media platform development
  • Race event commercial optimization

Key Performance Indicators

Indicator 2023 Measurement
Global Race Attendance 4.7 million fans
TV Broadcast Reach 1.55 billion viewers
Digital Engagement 686 million social media followers

Market Positioning

Primary Markets: Global motorsport entertainment and media broadcasting



How Formula One Group (FWONA) Works

Corporate Structure

Liberty Media Corporation owns Formula One Group, with John Malone as chairman and Greg Maffei as president and CEO. As of Q4 2023, the company's market capitalization was approximately $24.5 billion.

Financial Performance

Financial Metric 2023 Value
Total Revenue $2.57 billion
Operating Income $575 million
Net Income $422 million

Revenue Streams

  • Media rights: $1.4 billion
  • Sponsorship agreements: $412 million
  • Race promotion fees: $280 million
  • Hospitality and advertising: $198 million

Global Operations

Formula One hosts 23 races in 2024 across 5 continents, with events in 22 different countries.

Team Distribution

Team Annual Payment
Mercedes $145 million
Red Bull Racing $137 million
Ferrari $160 million

Technology Investment

Annual technology and research budget: $85 million

Broadcast Reach

  • Global television audience: 1.55 billion viewers
  • Digital platform users: 42.3 million
  • Social media followers: 57.4 million


How Formula One Group (FWONA) Makes Money

Revenue Streams

Formula One Group generates revenue through multiple channels:

  • Broadcasting Rights: $668 million in 2022
  • Sponsorship Agreements: $350 million in 2022
  • Race Promotion Fees: $240 million in 2022
  • Hospitality and Advertising: $120 million in 2022

Broadcasting Rights Breakdown

Region Revenue ($M)
Europe 285
Americas 175
Asia-Pacific 208

Sponsorship Categories

Top Sponsorship Sectors:

  • Technology Companies: $95 million
  • Automotive Brands: $85 million
  • Financial Services: $75 million
  • Consumer Goods: $55 million

Race Promotion Fee Structure

Race Location Promotion Fee ($M)
Middle East 45
Europe 35
Asia 30
Americas 25

Digital Revenue Channels

Digital platforms generate additional revenue:

  • F1 TV Pro Subscriptions: $50 million
  • Mobile App Monetization: $15 million
  • Online Merchandise Sales: $40 million

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