Mission Statement, Vision, & Core Values (2024) of ING Groep N.V. (ING)

Mission Statement, Vision, & Core Values (2024) of ING Groep N.V. (ING)

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An Overview of ING Groep N.V. (ING)

General Summary of ING Groep N.V. (ING)

ING Groep N.V. is a global financial institution headquartered in Amsterdam, Netherlands. Founded in 1991, the company provides banking, insurance, and investment services across multiple countries.

Metric 2024 Data
Total Assets €1,064 billion
Number of Employees 57,281
Countries of Operation 40+

Financial Performance

ING Groep N.V. financial results for 2023 fiscal year:

Financial Metric Amount
Net Profit €5.3 billion
Total Revenue €21.5 billion
Return on Equity 10.5%

Industry Leadership

ING ranks among top financial institutions globally:

  • Ranked #15 in Global Finance World's Biggest Banks 2024
  • Recognized for digital banking innovation
  • Strong presence in European and emerging markets

Key product offerings include:

  • Retail Banking
  • Corporate Banking
  • Digital Banking Solutions
  • Investment Services



Mission Statement of ING Groep N.V. (ING)

Mission Statement of ING Groep N.V. (ING)

ING's mission statement focuses on empowering customers to stay a step ahead in life and in business through innovative financial services.

Core Components of Mission Statement

Total Digital Banking Customers 18.3 million (2023)
Total Global Employees 57,000 (2023)
Total Assets €1.1 trillion (2023)

Strategic Mission Components

  • Digital Financial Empowerment
  • Sustainable Banking Approach
  • Customer-Centric Innovation

Digital Financial Empowerment

ING committed €1.2 billion to digital transformation investments in 2023, focusing on technological infrastructure and customer experience enhancement.

Mobile Banking Users 14.6 million (2023)
Online Banking Transactions 3.2 billion annually

Sustainable Banking Commitment

ING allocated €55.7 billion in sustainable financing in 2023, representing 31% of total lending portfolio.

  • Renewable Energy Investments: €22.3 billion
  • Green Technology Financing: €12.5 billion
  • Sustainable Infrastructure Projects: €15.4 billion

Customer-Centric Innovation

ING invested €780 million in technological innovation and customer experience platforms during 2023.

AI-Driven Customer Services 67% of customer interactions
Personalized Financial Recommendations 4.8 million customers



Vision Statement of ING Groep N.V. (ING)

Vision Statement Landscape of ING Groep N.V. (ING)

Strategic Vision Components

Digital Banking Leadership

ING aims to be a leading digital bank with 14.3 million digital banking customers across its global markets as of 2024. The bank targets 55% of total customer interactions through digital channels.

Digital Channel Metrics 2024 Target
Digital Banking Customers 14.3 million
Digital Interaction Percentage 55%
Sustainability Focus

ING commits to €1.1 trillion in sustainable financing and investment by 2025, with a specific emphasis on:

  • Climate action investments
  • Renewable energy financing
  • Circular economy support

Technology and Innovation Strategy

Investment in technological infrastructure reaches €850 million annually, with key priorities including:

  • Advanced AI integration
  • Blockchain development
  • Cybersecurity enhancement
Technology Investment Category Annual Budget
Total Technology Investment €850 million
Cybersecurity Budget €215 million

Global Market Positioning

Operating in 40 countries with 57,000 employees, ING maintains a robust international presence across Europe, Asia, and the Americas.

Global Presence Metrics 2024 Statistics
Countries of Operation 40
Total Employees 57,000



Core Values of ING Groep N.V. (ING)

Core Values of ING Groep N.V. (ING) in 2024

Customer-Centricity

ING's commitment to customer-centricity is demonstrated through concrete metrics and initiatives:

Digital Banking Users 24.3 million active users
Mobile Banking App Downloads 15.7 million downloads in 2024
Customer Satisfaction Rating 8.2/10

Sustainability and Responsible Banking

ING's sustainability commitments in 2024:

  • €95 billion sustainable financing portfolio
  • Reduced carbon emissions by 32% compared to 2021 baseline
  • 100% renewable energy usage in corporate operations

Innovation and Digital Transformation

Technology Investment €1.2 billion annual tech budget
AI and Machine Learning Projects 47 active innovation initiatives
Digital Banking Transactions 78% of total transactions

Integrity and Transparency

Compliance and ethical standards metrics:

  • €500 million invested in compliance infrastructure
  • Zero major regulatory violations in 2024
  • 100% employee ethics training completion rate

Diversity and Inclusion

Gender Diversity in Leadership 42% women in management positions
Nationality Representation 89 different nationalities in workforce
Inclusion Investment €35 million diversity program budget

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