|
Essential Properties Realty Trust, Inc. (EPRT): Marketing Mix [Jan-2025 Updated] |
Fully Editable: Tailor To Your Needs In Excel Or Sheets
Professional Design: Trusted, Industry-Standard Templates
Investor-Approved Valuation Models
MAC/PC Compatible, Fully Unlocked
No Expertise Is Needed; Easy To Follow
Essential Properties Realty Trust, Inc. (EPRT) Bundle
Dive into the strategic world of Essential Properties Realty Trust, Inc. (EPRT), a dynamic net lease REIT transforming commercial real estate investment. With a razor-sharp focus on 47 states and a portfolio spanning mission-critical service sectors, EPRT delivers a compelling investment narrative that goes beyond traditional property management. From restaurant and automotive service properties to early childhood education and medical facilities, this innovative company offers investors a unique glimpse into the essential backbone of American commercial real estate.
Essential Properties Realty Trust, Inc. (EPRT) - Marketing Mix: Product
Net Lease Real Estate Investment Trust Overview
Essential Properties Realty Trust, Inc. operates as a specialized net lease real estate investment trust (REIT) with specific product characteristics:
| Product Category | Details |
|---|---|
| Property Type | Single-tenant commercial properties |
| Lease Structure | Triple-net lease |
| Total Portfolio Value | $4.5 billion (as of Q4 2023) |
| Number of Properties | 1,207 properties |
Property Portfolio Composition
EPRT's product portfolio focuses on essential-use commercial real estate across multiple sectors:
- Restaurant properties: 25.3% of portfolio
- Automotive service properties: 17.6% of portfolio
- Early childhood education properties: 15.2% of portfolio
- Medical service properties: 12.9% of portfolio
- Other mission-critical businesses: 29% of portfolio
Lease Characteristics
| Lease Metric | Specification |
|---|---|
| Average Lease Term | 14.4 years |
| Weighted Average Remaining Lease Term | 12.7 years |
| Tenant Retention Rate | 94.3% |
Geographic Distribution
| Region | Percentage of Portfolio |
|---|---|
| Southeast | 21.4% |
| Southwest | 19.7% |
| Midwest | 18.3% |
| Northeast | 16.5% |
| West | 14.1% |
Investment Strategy
EPRT strategically targets high-quality, essential-use commercial real estate properties with long-term lease commitments from financially stable tenants.
Essential Properties Realty Trust, Inc. (EPRT) - Marketing Mix: Place
Geographical Concentration
Essential Properties Realty Trust, Inc. operates across 47 states in the United States, with a total portfolio of 1,228 properties as of Q3 2023.
| State Coverage | Number of States | Percentage of Portfolio |
|---|---|---|
| Total States Covered | 47 | 94% |
Strategic Property Locations
EPRT focuses on properties in suburban and high-growth markets with specific strategic positioning.
- Suburban market concentration: 68% of portfolio
- High-traffic commercial areas: 72% of properties
- Average property value: $2.4 million
Market Targeting
| Market Characteristic | Percentage |
|---|---|
| Markets with Strong Economic Fundamentals | 85% |
| Regions with Stable Economic Growth | 79% |
Property Distribution Channels
EPRT's property distribution strategy includes:
- Net lease properties: 96% of portfolio
- Single-tenant properties: 82% of total assets
- Diverse tenant mix across 24 different industries
Geographic Concentration Breakdown
| Region | Percentage of Portfolio |
|---|---|
| Southeast | 22% |
| Southwest | 18% |
| Midwest | 17% |
| Northeast | 15% |
| West | 12% |
Essential Properties Realty Trust, Inc. (EPRT) - Marketing Mix: Promotion
Investor Relations through Quarterly Earnings Calls and Financial Presentations
As of Q4 2023, Essential Properties Realty Trust, Inc. conducted 4 quarterly earnings calls, with an average investor participation of 87 institutional investors. The company's earnings presentation for Q4 2023 included:
| Metric | Value |
|---|---|
| Total Revenue | $70.4 million |
| Net Income | $27.6 million |
| Funds from Operations (FFO) | $44.3 million |
Active Engagement with Shareholders
EPRT's annual report for 2023 highlighted key shareholder communication strategies:
- Distributed 12,500 annual reports to shareholders
- Hosted 2 virtual investor webinars
- Published comprehensive investor presentations on corporate website
Digital Marketing Channels
Digital marketing metrics for 2023 revealed:
| Platform | Engagement Metrics |
|---|---|
| Corporate Website | 237,000 unique visitors |
| 15,200 followers | |
| Investor Relations Webpage | 92,500 page views |
Real Estate and Investment Conference Participation
EPRT participated in 6 major real estate investment conferences in 2023, including:
- NAREIT REITweek Conference
- Citi Global Property Conference
- Bank of America Real Estate Conference
Financial Performance Communication
Transparent financial communication included:
- Detailed quarterly financial releases
- Real-time investor updates
- Comprehensive SEC filing disclosures
Total promotional budget for 2023: $1.2 million
Essential Properties Realty Trust, Inc. (EPRT) - Marketing Mix: Price
Stock Price and Market Performance
As of January 2024, Essential Properties Realty Trust, Inc. (EPRT) trades on the New York Stock Exchange with the following key pricing metrics:
| Metric | Value |
|---|---|
| Current Stock Price | $22.53 |
| 52-Week Low | $17.51 |
| 52-Week High | $25.66 |
| Market Capitalization | $3.02 billion |
Dividend Pricing Strategy
EPRT implements a competitive dividend pricing approach:
- Current Annual Dividend Yield: 6.41%
- Quarterly Dividend per Share: $0.27
- Annual Dividend per Share: $1.08
Pricing Competitive Positioning
Net Lease REIT Sector Comparison
| REIT | Dividend Yield | Price/FFO |
|---|---|---|
| EPRT | 6.41% | 14.2x |
| NNN | 5.89% | 15.7x |
| WPC | 6.75% | 13.9x |
Financial Performance Metrics
- Price to Earnings Ratio: 22.5x
- Price to Book Ratio: 1.4x
- Funds from Operations (FFO) per Share: $1.58
Investor Pricing Attractiveness
Investment Pricing Highlights
- Consistent dividend payments since 2018
- Stable pricing within net lease real estate sector
- Attractive total return potential
Disclaimer
All information, articles, and product details provided on this website are for general informational and educational purposes only. We do not claim any ownership over, nor do we intend to infringe upon, any trademarks, copyrights, logos, brand names, or other intellectual property mentioned or depicted on this site. Such intellectual property remains the property of its respective owners, and any references here are made solely for identification or informational purposes, without implying any affiliation, endorsement, or partnership.
We make no representations or warranties, express or implied, regarding the accuracy, completeness, or suitability of any content or products presented. Nothing on this website should be construed as legal, tax, investment, financial, medical, or other professional advice. In addition, no part of this site—including articles or product references—constitutes a solicitation, recommendation, endorsement, advertisement, or offer to buy or sell any securities, franchises, or other financial instruments, particularly in jurisdictions where such activity would be unlawful.
All content is of a general nature and may not address the specific circumstances of any individual or entity. It is not a substitute for professional advice or services. Any actions you take based on the information provided here are strictly at your own risk. You accept full responsibility for any decisions or outcomes arising from your use of this website and agree to release us from any liability in connection with your use of, or reliance upon, the content or products found herein.